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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 838 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.🏷️ Good or poor business name: “Things”? (a) a good business name (b) a poor business name
  2. 2.True or false: “Qxzrt Plvv” is a poor business name. (a) False (b) True
  3. 3.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Bright Bookmarks” (c) “Sunny Sips” (d) “Maths Buddies”
  4. 4.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a good business name (b) a poor business name
  5. 5.True or false: “Chai Corner” is a poor business name. (a) True (b) False
  6. 6.🎨 Why not copy a famous logo? (a) logos are free (b) it is too easy (c) it is someone else’s (d) copying is smart
  7. 7.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “The Losers’ Stall” (c) “Stuff and More Stuff” (d) “Sunny Sips”
  8. 8.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Bright Bookmarks” (c) “Zzkkq Bites” (d) “Sunny Sips”
  9. 9.🎨 Good or poor logo idea: a blurry photo? (a) a poor logo idea (b) a good logo idea
  10. 10.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a poor business name (b) a good business name
  11. 11.🏷️ Good or poor business name: “Chai Corner”? (a) a good business name (b) a poor business name
  12. 12.✍️ A good business name is… (a) impossible to spell (b) very long (c) short and easy to say (d) rude
  13. 13.🏷️ What is a brand? (a) how people know you (b) a type of loan (c) your stall table (d) your cash box
  14. 14.True or false: “easy to draw by hand” is a poor logo idea. (a) True (b) False
  15. 15.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a good business name (b) a poor business name
  16. 16.Which of these is a poor business name? (a) “Maths Buddies” (b) “Things” (c) “Green Thumb Saplings” (d) “Bright Bookmarks”
  17. 17.🔁 Why use the same colours on posters and the stall? (a) to confuse buyers (b) people recognise you (c) it costs more (d) no reason
  18. 18.Which of these is a poor logo idea? (a) your own drawing (b) clear at a small size (c) twenty colours (d) easy to draw by hand
  19. 19.True or false: “two or three colours” is a poor logo idea. (a) False (b) True
  20. 20.Which of these is a good logo idea? (a) a blurry photo (b) tiny unreadable text (c) copied from a big brand (d) your own drawing
  21. 21.True or false: “your own drawing” is a poor logo idea. (a) False (b) True
  22. 22.🔍 Which is the odd one out? (a) “Things” (b) “Shop” (c) “Maths Buddies” (d) “The Losers’ Stall”
  23. 23.True or false: “Things” is a good business name. (a) True (b) False
  24. 24.True or false: “your own drawing” is a good logo idea. (a) False (b) True
  25. 25.True or false: “Things” is a poor business name. (a) False (b) True
  26. 26.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Qxzrt Plvv” (c) “Sunny Sips” (d) “Green Thumb Saplings”
  27. 27.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Zzkkq Bites” (c) “Maths Buddies” (d) “Things”
  28. 28.🎨 Good or poor logo idea: copied from a big brand? (a) a good logo idea (b) a poor logo idea
  29. 29.🏷️ Good or poor business name: “Shop”? (a) a good business name (b) a poor business name
  30. 30.True or false: “copied from a big brand” is a good logo idea. (a) True (b) False
  31. 31.Which of these is a good logo idea? (a) too many small details (b) easy to draw by hand (c) tiny unreadable text (d) twenty colours
  32. 32.True or false: “Green Thumb Saplings” is a poor business name. (a) True (b) False
  33. 33.Which of these is a poor logo idea? (a) clear at a small size (b) a simple lemon shape (c) two or three colours (d) a blurry photo
  34. 34.🎨 Good or poor logo idea: easy to draw by hand? (a) a good logo idea (b) a poor logo idea
  35. 35.Which of these is a poor logo idea? (a) clear at a small size (b) easy to draw by hand (c) your own drawing (d) too many small details
  36. 36.Which of these is a poor business name? (a) “Shop” (b) “Paper Petals Cards” (c) “Bright Bookmarks” (d) “Sunny Sips”
  37. 37.Which of these is a good business name? (a) “Shop” (b) “The Losers’ Stall” (c) “Stuff and More Stuff” (d) “Bright Bookmarks”
  38. 38.True or false: “twenty colours” is a good logo idea. (a) False (b) True
  39. 39.🎨 Good or poor logo idea: too many small details? (a) a good logo idea (b) a poor logo idea
  40. 40.True or false: “tiny unreadable text” is a good logo idea. (a) True (b) False

Answer key

  1. a poor business name
  2. True
  3. “Stuff and More Stuff”
  4. a poor business name
  5. False
  6. it is someone else’s
  7. “Sunny Sips”
  8. “Zzkkq Bites”
  9. a poor logo idea
  10. a good business name
  11. a good business name
  12. short and easy to say
  13. how people know you
  14. False
  15. a good business name
  16. “Things”
  17. people recognise you
  18. twenty colours
  19. False
  20. your own drawing
  21. False
  22. “Maths Buddies”
  23. False
  24. True
  25. True
  26. “Qxzrt Plvv”
  27. “Maths Buddies”
  28. a poor logo idea
  29. a poor business name
  30. False
  31. easy to draw by hand
  32. False
  33. a blurry photo
  34. a good logo idea
  35. too many small details
  36. “Shop”
  37. “Bright Bookmarks”
  38. False
  39. a poor logo idea
  40. False

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