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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 842 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “Paper Petals Cards” is a poor business name. (a) False (b) True
  2. 2.🔁 Why use the same colours on posters and the stall? (a) it costs more (b) people recognise you (c) to confuse buyers (d) no reason
  3. 3.🏷️ What is a brand? (a) your cash box (b) a type of loan (c) your stall table (d) how people know you
  4. 4.✍️ A good business name is… (a) impossible to spell (b) short and easy to say (c) very long (d) rude
  5. 5.True or false: “Bright Bookmarks” is a good business name. (a) False (b) True
  6. 6.True or false: “two or three colours” is a good logo idea. (a) False (b) True
  7. 7.Which of these is a poor logo idea? (a) two or three colours (b) easy to draw by hand (c) your own drawing (d) a blurry photo
  8. 8.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Shop” (c) “Things” (d) “Bright Bookmarks”
  9. 9.🏷️ Good or poor business name: “Things”? (a) a poor business name (b) a good business name
  10. 10.True or false: “easy to draw by hand” is a poor logo idea. (a) False (b) True
  11. 11.Which of these is a poor logo idea? (a) two or three colours (b) easy to draw by hand (c) tiny unreadable text (d) a simple lemon shape
  12. 12.🎨 Good or poor logo idea: a blurry photo? (a) a good logo idea (b) a poor logo idea
  13. 13.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Chai Corner” (c) “Paper Petals Cards” (d) “Zzkkq Bites”
  14. 14.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a good business name (b) a poor business name
  15. 15.True or false: “tiny unreadable text” is a poor logo idea. (a) True (b) False
  16. 16.🏷️ Good or poor business name: “Chai Corner”? (a) a good business name (b) a poor business name
  17. 17.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  18. 18.Which of these is a good logo idea? (a) tiny unreadable text (b) a blurry photo (c) two or three colours (d) copied from a big brand
  19. 19.True or false: “Maths Buddies” is a poor business name. (a) False (b) True
  20. 20.True or false: “Things” is a good business name. (a) False (b) True
  21. 21.Which of these is a poor business name? (a) “Maths Buddies” (b) “The Losers’ Stall” (c) “Green Thumb Saplings” (d) “Chai Corner”
  22. 22.🎨 Good or poor logo idea: two or three colours? (a) a poor logo idea (b) a good logo idea
  23. 23.True or false: “copied from a big brand” is a poor logo idea. (a) True (b) False
  24. 24.Which of these is a good business name? (a) “Sunny Sips” (b) “Stuff and More Stuff” (c) “Things” (d) “Qxzrt Plvv”
  25. 25.🏷️ Good or poor business name: “Sunny Sips”? (a) a poor business name (b) a good business name
  26. 26.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Shop” (c) “Chai Corner” (d) “Maths Buddies”
  27. 27.True or false: “copied from a big brand” is a good logo idea. (a) False (b) True
  28. 28.True or false: “Chai Corner” is a poor business name. (a) False (b) True
  29. 29.True or false: “a blurry photo” is a good logo idea. (a) True (b) False
  30. 30.🎨 Good or poor logo idea: twenty colours? (a) a poor logo idea (b) a good logo idea
  31. 31.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a poor business name (b) a good business name
  32. 32.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Stuff and More Stuff” (c) “Shop” (d) “Things”
  33. 33.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Maths Buddies” (c) “The Losers’ Stall” (d) “Paper Petals Cards”
  34. 34.True or false: “Sunny Sips” is a poor business name. (a) True (b) False
  35. 35.True or false: “a blurry photo” is a poor logo idea. (a) False (b) True
  36. 36.Which of these is a good business name? (a) “Chai Corner” (b) “Shop” (c) “Qxzrt Plvv” (d) “Stuff and More Stuff”
  37. 37.🎨 Good or poor logo idea: clear at a small size? (a) a poor logo idea (b) a good logo idea
  38. 38.True or false: “easy to draw by hand” is a good logo idea. (a) False (b) True
  39. 39.True or false: “twenty colours” is a good logo idea. (a) True (b) False
  40. 40.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Zzkkq Bites” (c) “Shop” (d) “Qxzrt Plvv”

Answer key

  1. False
  2. people recognise you
  3. how people know you
  4. short and easy to say
  5. True
  6. True
  7. a blurry photo
  8. “Bright Bookmarks”
  9. a poor business name
  10. False
  11. tiny unreadable text
  12. a poor logo idea
  13. “Zzkkq Bites”
  14. a good business name
  15. True
  16. a good business name
  17. a good logo idea
  18. two or three colours
  19. False
  20. False
  21. “The Losers’ Stall”
  22. a good logo idea
  23. True
  24. “Sunny Sips”
  25. a good business name
  26. “Shop”
  27. False
  28. False
  29. False
  30. a poor logo idea
  31. a poor business name
  32. “Paper Petals Cards”
  33. “The Losers’ Stall”
  34. False
  35. True
  36. “Chai Corner”
  37. a good logo idea
  38. True
  39. False
  40. “Maths Buddies”

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