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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 86 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.🎨 Good or poor logo idea: copied from a big brand? (a) a good logo idea (b) a poor logo idea
  2. 2.True or false: “two or three colours” is a good logo idea. (a) False (b) True
  3. 3.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a poor business name (b) a good business name
  4. 4.Which of these is a poor logo idea? (a) a simple lemon shape (b) clear at a small size (c) a blurry photo (d) your own drawing
  5. 5.Which of these is a poor business name? (a) “Chai Corner” (b) “Maths Buddies” (c) “Zzkkq Bites” (d) “Sunny Sips”
  6. 6.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Bright Bookmarks” (c) “Sunny Sips” (d) “Qxzrt Plvv”
  7. 7.🎨 Why not copy a famous logo? (a) it is too easy (b) logos are free (c) copying is smart (d) it is someone else’s
  8. 8.Which of these is a good logo idea? (a) copied from a big brand (b) tiny unreadable text (c) your own drawing (d) too many small details
  9. 9.True or false: “clear at a small size” is a poor logo idea. (a) False (b) True
  10. 10.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Paper Petals Cards” (c) “Green Thumb Saplings” (d) “Qxzrt Plvv”
  11. 11.🔁 Why use the same colours on posters and the stall? (a) it costs more (b) to confuse buyers (c) no reason (d) people recognise you
  12. 12.🏷️ Good or poor business name: “Maths Buddies”? (a) a poor business name (b) a good business name
  13. 13.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  14. 14.True or false: “tiny unreadable text” is a good logo idea. (a) False (b) True
  15. 15.🎨 Good or poor logo idea: easy to draw by hand? (a) a good logo idea (b) a poor logo idea
  16. 16.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “The Losers’ Stall” (c) “Bright Bookmarks” (d) “Shop”
  17. 17.True or false: “a simple lemon shape” is a poor logo idea. (a) False (b) True
  18. 18.True or false: “Chai Corner” is a poor business name. (a) False (b) True
  19. 19.True or false: “a blurry photo” is a poor logo idea. (a) True (b) False
  20. 20.Which of these is a good business name? (a) “Things” (b) “Shop” (c) “Stuff and More Stuff” (d) “Maths Buddies”
  21. 21.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Bright Bookmarks” (c) “Sunny Sips” (d) “The Losers’ Stall”
  22. 22.✍️ A good business name is… (a) very long (b) short and easy to say (c) impossible to spell (d) rude
  23. 23.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Shop” (c) “Sunny Sips” (d) “Green Thumb Saplings”
  24. 24.Which of these is a good logo idea? (a) too many small details (b) a simple lemon shape (c) twenty colours (d) copied from a big brand
  25. 25.🏷️ Good or poor business name: “Things”? (a) a good business name (b) a poor business name
  26. 26.True or false: “your own drawing” is a good logo idea. (a) False (b) True
  27. 27.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “The Losers’ Stall” (c) “Shop” (d) “Sunny Sips”
  28. 28.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Stuff and More Stuff” (c) “Chai Corner” (d) “Bright Bookmarks”
  29. 29.🎨 Good or poor logo idea: clear at a small size? (a) a good logo idea (b) a poor logo idea
  30. 30.True or false: “Maths Buddies” is a good business name. (a) False (b) True
  31. 31.Which of these is a good business name? (a) “Paper Petals Cards” (b) “Zzkkq Bites” (c) “Stuff and More Stuff” (d) “Things”
  32. 32.True or false: “Chai Corner” is a good business name. (a) False (b) True
  33. 33.Which of these is a poor logo idea? (a) copied from a big brand (b) your own drawing (c) clear at a small size (d) easy to draw by hand
  34. 34.🏷️ Good or poor business name: “Chai Corner”? (a) a poor business name (b) a good business name
  35. 35.True or false: “Things” is a good business name. (a) False (b) True
  36. 36.🎨 Good or poor logo idea: two or three colours? (a) a poor logo idea (b) a good logo idea
  37. 37.Which of these is a good business name? (a) “Green Thumb Saplings” (b) “Qxzrt Plvv” (c) “Zzkkq Bites” (d) “The Losers’ Stall”
  38. 38.Which of these is a good business name? (a) “Bright Bookmarks” (b) “Qxzrt Plvv” (c) “Shop” (d) “Stuff and More Stuff”
  39. 39.True or false: “a simple lemon shape” is a good logo idea. (a) False (b) True
  40. 40.Which of these is a good logo idea? (a) a blurry photo (b) clear at a small size (c) tiny unreadable text (d) copied from a big brand

Answer key

  1. a poor logo idea
  2. True
  3. a good business name
  4. a blurry photo
  5. “Zzkkq Bites”
  6. “Qxzrt Plvv”
  7. it is someone else’s
  8. your own drawing
  9. False
  10. “Qxzrt Plvv”
  11. people recognise you
  12. a good business name
  13. a good logo idea
  14. False
  15. a good logo idea
  16. “Bright Bookmarks”
  17. False
  18. False
  19. True
  20. “Maths Buddies”
  21. “The Losers’ Stall”
  22. short and easy to say
  23. “Shop”
  24. a simple lemon shape
  25. a poor business name
  26. True
  27. “Sunny Sips”
  28. “Stuff and More Stuff”
  29. a good logo idea
  30. True
  31. “Paper Petals Cards”
  32. True
  33. copied from a big brand
  34. a good business name
  35. False
  36. a good logo idea
  37. “Green Thumb Saplings”
  38. “Bright Bookmarks”
  39. True
  40. clear at a small size

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