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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 860 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.🏷️ Good or poor business name: “Shop”? (a) a poor business name (b) a good business name
  2. 2.Which of these is a good logo idea? (a) clear at a small size (b) twenty colours (c) too many small details (d) a blurry photo
  3. 3.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a poor business name (b) a good business name
  4. 4.True or false: “Bright Bookmarks” is a good business name. (a) True (b) False
  5. 5.Which of these is a poor logo idea? (a) easy to draw by hand (b) copied from a big brand (c) a simple lemon shape (d) two or three colours
  6. 6.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Sunny Sips” (c) “Maths Buddies” (d) “Stuff and More Stuff”
  7. 7.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Green Thumb Saplings” (c) “Sunny Sips” (d) “Maths Buddies”
  8. 8.True or false: “Paper Petals Cards” is a poor business name. (a) True (b) False
  9. 9.Which of these is a poor logo idea? (a) a simple lemon shape (b) twenty colours (c) clear at a small size (d) two or three colours
  10. 10.✍️ A good business name is… (a) impossible to spell (b) rude (c) short and easy to say (d) very long
  11. 11.🎨 Good or poor logo idea: clear at a small size? (a) a good logo idea (b) a poor logo idea
  12. 12.Which of these is a poor business name? (a) “The Losers’ Stall” (b) “Sunny Sips” (c) “Bright Bookmarks” (d) “Chai Corner”
  13. 13.🎨 Good or poor logo idea: your own drawing? (a) a good logo idea (b) a poor logo idea
  14. 14.True or false: “Sunny Sips” is a poor business name. (a) False (b) True
  15. 15.True or false: “copied from a big brand” is a poor logo idea. (a) True (b) False
  16. 16.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Zzkkq Bites” (c) “Bright Bookmarks” (d) “Maths Buddies”
  17. 17.True or false: “twenty colours” is a poor logo idea. (a) False (b) True
  18. 18.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Things” (c) “Green Thumb Saplings” (d) “Zzkkq Bites”
  19. 19.True or false: “Things” is a good business name. (a) False (b) True
  20. 20.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a good business name (b) a poor business name
  21. 21.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Chai Corner” (c) “Green Thumb Saplings” (d) “Qxzrt Plvv”
  22. 22.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “Things” (c) “Qxzrt Plvv” (d) “Sunny Sips”
  23. 23.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Qxzrt Plvv” (c) “Sunny Sips” (d) “The Losers’ Stall”
  24. 24.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Green Thumb Saplings” (c) “The Losers’ Stall” (d) “Sunny Sips”
  25. 25.🎨 Good or poor logo idea: easy to draw by hand? (a) a poor logo idea (b) a good logo idea
  26. 26.True or false: “Chai Corner” is a poor business name. (a) True (b) False
  27. 27.Which of these is a good logo idea? (a) too many small details (b) twenty colours (c) tiny unreadable text (d) easy to draw by hand
  28. 28.🔁 Why use the same colours on posters and the stall? (a) no reason (b) people recognise you (c) to confuse buyers (d) it costs more
  29. 29.🎨 Good or poor logo idea: too many small details? (a) a good logo idea (b) a poor logo idea
  30. 30.True or false: “copied from a big brand” is a good logo idea. (a) True (b) False
  31. 31.🔍 Which is the odd one out? (a) “Things” (b) “Paper Petals Cards” (c) “Sunny Sips” (d) “Green Thumb Saplings”
  32. 32.True or false: “Stuff and More Stuff” is a poor business name. (a) True (b) False
  33. 33.True or false: “Chai Corner” is a good business name. (a) True (b) False
  34. 34.True or false: “clear at a small size” is a poor logo idea. (a) False (b) True
  35. 35.🏷️ What is a brand? (a) your cash box (b) a type of loan (c) how people know you (d) your stall table
  36. 36.Which of these is a good business name? (a) “Things” (b) “Green Thumb Saplings” (c) “The Losers’ Stall” (d) “Qxzrt Plvv”
  37. 37.True or false: “Sunny Sips” is a good business name. (a) False (b) True
  38. 38.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Things” (c) “Bright Bookmarks” (d) “Shop”
  39. 39.Which of these is a good logo idea? (a) tiny unreadable text (b) two or three colours (c) copied from a big brand (d) too many small details
  40. 40.🏷️ Good or poor business name: “Maths Buddies”? (a) a good business name (b) a poor business name

Answer key

  1. a poor business name
  2. clear at a small size
  3. a good business name
  4. True
  5. copied from a big brand
  6. “Stuff and More Stuff”
  7. “Stuff and More Stuff”
  8. False
  9. twenty colours
  10. short and easy to say
  11. a good logo idea
  12. “The Losers’ Stall”
  13. a good logo idea
  14. False
  15. True
  16. “Zzkkq Bites”
  17. True
  18. “Green Thumb Saplings”
  19. False
  20. a poor business name
  21. “Qxzrt Plvv”
  22. “Sunny Sips”
  23. “Sunny Sips”
  24. “The Losers’ Stall”
  25. a good logo idea
  26. False
  27. easy to draw by hand
  28. people recognise you
  29. a poor logo idea
  30. False
  31. “Things”
  32. True
  33. True
  34. False
  35. how people know you
  36. “Green Thumb Saplings”
  37. True
  38. “Bright Bookmarks”
  39. two or three colours
  40. a good business name

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