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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 868 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “Green Thumb Saplings” is a poor business name. (a) False (b) True
  2. 2.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Chai Corner” (c) “Green Thumb Saplings” (d) “Shop”
  3. 3.🏷️ Good or poor business name: “Sunny Sips”? (a) a poor business name (b) a good business name
  4. 4.🏷️ What is a brand? (a) how people know you (b) a type of loan (c) your cash box (d) your stall table
  5. 5.🔍 Which is the odd one out? (a) “Things” (b) “Stuff and More Stuff” (c) “The Losers’ Stall” (d) “Maths Buddies”
  6. 6.🏷️ Good or poor business name: “Maths Buddies”? (a) a poor business name (b) a good business name
  7. 7.🏷️ Good or poor business name: “Things”? (a) a good business name (b) a poor business name
  8. 8.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Qxzrt Plvv” (c) “Things” (d) “Sunny Sips”
  9. 9.Which of these is a poor logo idea? (a) two or three colours (b) a simple lemon shape (c) tiny unreadable text (d) easy to draw by hand
  10. 10.🎨 Good or poor logo idea: clear at a small size? (a) a poor logo idea (b) a good logo idea
  11. 11.🎨 Good or poor logo idea: two or three colours? (a) a good logo idea (b) a poor logo idea
  12. 12.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Chai Corner” (c) “Qxzrt Plvv” (d) “Zzkkq Bites”
  13. 13.🎨 Good or poor logo idea: easy to draw by hand? (a) a poor logo idea (b) a good logo idea
  14. 14.True or false: “Stuff and More Stuff” is a poor business name. (a) False (b) True
  15. 15.Which of these is a poor business name? (a) “Chai Corner” (b) “Green Thumb Saplings” (c) “Stuff and More Stuff” (d) “Paper Petals Cards”
  16. 16.Which of these is a poor logo idea? (a) your own drawing (b) clear at a small size (c) twenty colours (d) easy to draw by hand
  17. 17.🔁 Why use the same colours on posters and the stall? (a) people recognise you (b) it costs more (c) to confuse buyers (d) no reason
  18. 18.True or false: “twenty colours” is a good logo idea. (a) True (b) False
  19. 19.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a good business name (b) a poor business name
  20. 20.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Maths Buddies” (c) “Paper Petals Cards” (d) “Qxzrt Plvv”
  21. 21.Which of these is a good business name? (a) “Maths Buddies” (b) “Things” (c) “Shop” (d) “The Losers’ Stall”
  22. 22.True or false: “Chai Corner” is a poor business name. (a) False (b) True
  23. 23.✍️ A good business name is… (a) impossible to spell (b) rude (c) very long (d) short and easy to say
  24. 24.True or false: “Bright Bookmarks” is a poor business name. (a) True (b) False
  25. 25.🎨 Good or poor logo idea: tiny unreadable text? (a) a good logo idea (b) a poor logo idea
  26. 26.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Bright Bookmarks” (c) “Qxzrt Plvv” (d) “Things”
  27. 27.Which of these is a poor logo idea? (a) a simple lemon shape (b) your own drawing (c) easy to draw by hand (d) copied from a big brand
  28. 28.True or false: “Stuff and More Stuff” is a good business name. (a) True (b) False
  29. 29.Which of these is a good logo idea? (a) a blurry photo (b) tiny unreadable text (c) a simple lemon shape (d) copied from a big brand
  30. 30.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Sunny Sips” (c) “Zzkkq Bites” (d) “Paper Petals Cards”
  31. 31.True or false: “too many small details” is a good logo idea. (a) False (b) True
  32. 32.True or false: “two or three colours” is a good logo idea. (a) False (b) True
  33. 33.True or false: “Zzkkq Bites” is a poor business name. (a) False (b) True
  34. 34.🏷️ Good or poor business name: “Chai Corner”? (a) a poor business name (b) a good business name
  35. 35.True or false: “Maths Buddies” is a good business name. (a) False (b) True
  36. 36.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Shop” (c) “Chai Corner” (d) “Green Thumb Saplings”
  37. 37.Which of these is a good logo idea? (a) a blurry photo (b) two or three colours (c) copied from a big brand (d) twenty colours
  38. 38.🔍 Which is the odd one out? (a) “Things” (b) “Sunny Sips” (c) “Chai Corner” (d) “Maths Buddies”
  39. 39.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a good business name (b) a poor business name
  40. 40.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a poor business name (b) a good business name

Answer key

  1. False
  2. “Shop”
  3. a good business name
  4. how people know you
  5. “Maths Buddies”
  6. a good business name
  7. a poor business name
  8. “Sunny Sips”
  9. tiny unreadable text
  10. a good logo idea
  11. a good logo idea
  12. “Chai Corner”
  13. a good logo idea
  14. True
  15. “Stuff and More Stuff”
  16. twenty colours
  17. people recognise you
  18. False
  19. a poor business name
  20. “Qxzrt Plvv”
  21. “Maths Buddies”
  22. False
  23. short and easy to say
  24. False
  25. a poor logo idea
  26. “Bright Bookmarks”
  27. copied from a big brand
  28. False
  29. a simple lemon shape
  30. “Zzkkq Bites”
  31. False
  32. True
  33. True
  34. a good business name
  35. True
  36. “Shop”
  37. two or three colours
  38. “Things”
  39. a good business name
  40. a good business name

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