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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 875 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a good business name (b) a poor business name
  2. 2.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a poor business name (b) a good business name
  3. 3.🏷️ Good or poor business name: “Sunny Sips”? (a) a good business name (b) a poor business name
  4. 4.✍️ A good business name is… (a) rude (b) very long (c) short and easy to say (d) impossible to spell
  5. 5.True or false: “Paper Petals Cards” is a poor business name. (a) True (b) False
  6. 6.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Bright Bookmarks” (c) “Sunny Sips” (d) “Shop”
  7. 7.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Maths Buddies” (c) “Stuff and More Stuff” (d) “Qxzrt Plvv”
  8. 8.🏷️ What is a brand? (a) your stall table (b) how people know you (c) a type of loan (d) your cash box
  9. 9.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Chai Corner” (c) “Sunny Sips” (d) “Stuff and More Stuff”
  10. 10.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Maths Buddies” (c) “Qxzrt Plvv” (d) “Bright Bookmarks”
  11. 11.True or false: “easy to draw by hand” is a good logo idea. (a) False (b) True
  12. 12.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  13. 13.Which of these is a poor logo idea? (a) two or three colours (b) twenty colours (c) easy to draw by hand (d) clear at a small size
  14. 14.True or false: “two or three colours” is a good logo idea. (a) False (b) True
  15. 15.True or false: “copied from a big brand” is a good logo idea. (a) False (b) True
  16. 16.🎨 Good or poor logo idea: your own drawing? (a) a good logo idea (b) a poor logo idea
  17. 17.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a poor business name (b) a good business name
  18. 18.🏷️ Good or poor business name: “Shop”? (a) a good business name (b) a poor business name
  19. 19.🎨 Good or poor logo idea: too many small details? (a) a poor logo idea (b) a good logo idea
  20. 20.🏷️ Good or poor business name: “Chai Corner”? (a) a poor business name (b) a good business name
  21. 21.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Stuff and More Stuff” (c) “Green Thumb Saplings” (d) “Shop”
  22. 22.True or false: “Bright Bookmarks” is a poor business name. (a) True (b) False
  23. 23.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Shop” (c) “Stuff and More Stuff” (d) “Chai Corner”
  24. 24.🔁 Why use the same colours on posters and the stall? (a) people recognise you (b) no reason (c) it costs more (d) to confuse buyers
  25. 25.True or false: “your own drawing” is a good logo idea. (a) False (b) True
  26. 26.🎨 Good or poor logo idea: easy to draw by hand? (a) a good logo idea (b) a poor logo idea
  27. 27.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Chai Corner” (c) “Maths Buddies” (d) “The Losers’ Stall”
  28. 28.True or false: “Paper Petals Cards” is a good business name. (a) False (b) True
  29. 29.True or false: “twenty colours” is a poor logo idea. (a) False (b) True
  30. 30.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Qxzrt Plvv” (c) “Paper Petals Cards” (d) “Chai Corner”
  31. 31.Which of these is a good logo idea? (a) a blurry photo (b) twenty colours (c) copied from a big brand (d) a simple lemon shape
  32. 32.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a good business name (b) a poor business name
  33. 33.True or false: “Things” is a poor business name. (a) False (b) True
  34. 34.🔍 Which is the odd one out? (a) “Things” (b) “Bright Bookmarks” (c) “Chai Corner” (d) “Paper Petals Cards”
  35. 35.Which of these is a good business name? (a) “Things” (b) “Stuff and More Stuff” (c) “Qxzrt Plvv” (d) “Paper Petals Cards”
  36. 36.Which of these is a poor logo idea? (a) copied from a big brand (b) easy to draw by hand (c) clear at a small size (d) a simple lemon shape
  37. 37.🏷️ Good or poor business name: “Things”? (a) a poor business name (b) a good business name
  38. 38.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “The Losers’ Stall” (c) “Qxzrt Plvv” (d) “Stuff and More Stuff”
  39. 39.Which of these is a poor logo idea? (a) two or three colours (b) your own drawing (c) a simple lemon shape (d) tiny unreadable text
  40. 40.🎨 Good or poor logo idea: tiny unreadable text? (a) a good logo idea (b) a poor logo idea

Answer key

  1. a poor business name
  2. a poor business name
  3. a good business name
  4. short and easy to say
  5. False
  6. “Shop”
  7. “Maths Buddies”
  8. how people know you
  9. “Stuff and More Stuff”
  10. “Qxzrt Plvv”
  11. True
  12. a good logo idea
  13. twenty colours
  14. True
  15. False
  16. a good logo idea
  17. a good business name
  18. a poor business name
  19. a poor logo idea
  20. a good business name
  21. “Green Thumb Saplings”
  22. False
  23. “Chai Corner”
  24. people recognise you
  25. True
  26. a good logo idea
  27. “The Losers’ Stall”
  28. True
  29. True
  30. “Qxzrt Plvv”
  31. a simple lemon shape
  32. a poor business name
  33. True
  34. “Things”
  35. “Paper Petals Cards”
  36. copied from a big brand
  37. a poor business name
  38. “Maths Buddies”
  39. tiny unreadable text
  40. a poor logo idea

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