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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 881 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.Which of these is a poor business name? (a) “Sunny Sips” (b) “Qxzrt Plvv” (c) “Bright Bookmarks” (d) “Chai Corner”
  2. 2.Which of these is a good logo idea? (a) a simple lemon shape (b) twenty colours (c) copied from a big brand (d) a blurry photo
  3. 3.True or false: “Things” is a poor business name. (a) False (b) True
  4. 4.Which of these is a poor logo idea? (a) clear at a small size (b) twenty colours (c) easy to draw by hand (d) two or three colours
  5. 5.Which of these is a poor logo idea? (a) clear at a small size (b) too many small details (c) easy to draw by hand (d) a simple lemon shape
  6. 6.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Paper Petals Cards” (c) “Maths Buddies” (d) “The Losers’ Stall”
  7. 7.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Paper Petals Cards” (c) “Qxzrt Plvv” (d) “Maths Buddies”
  8. 8.Which of these is a poor logo idea? (a) tiny unreadable text (b) easy to draw by hand (c) your own drawing (d) two or three colours
  9. 9.Which of these is a good logo idea? (a) twenty colours (b) two or three colours (c) copied from a big brand (d) too many small details
  10. 10.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a good business name (b) a poor business name
  11. 11.Which of these is a good business name? (a) “Shop” (b) “Stuff and More Stuff” (c) “The Losers’ Stall” (d) “Chai Corner”
  12. 12.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Bright Bookmarks” (c) “Paper Petals Cards” (d) “Stuff and More Stuff”
  13. 13.Which of these is a poor logo idea? (a) a simple lemon shape (b) easy to draw by hand (c) copied from a big brand (d) two or three colours
  14. 14.True or false: “easy to draw by hand” is a good logo idea. (a) True (b) False
  15. 15.🎨 Why not copy a famous logo? (a) logos are free (b) it is too easy (c) it is someone else’s (d) copying is smart
  16. 16.🔁 Why use the same colours on posters and the stall? (a) no reason (b) to confuse buyers (c) people recognise you (d) it costs more
  17. 17.🎨 Good or poor logo idea: copied from a big brand? (a) a good logo idea (b) a poor logo idea
  18. 18.True or false: “a blurry photo” is a poor logo idea. (a) False (b) True
  19. 19.✍️ A good business name is… (a) rude (b) short and easy to say (c) impossible to spell (d) very long
  20. 20.True or false: “a blurry photo” is a good logo idea. (a) True (b) False
  21. 21.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a good business name (b) a poor business name
  22. 22.🏷️ Good or poor business name: “Maths Buddies”? (a) a poor business name (b) a good business name
  23. 23.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Shop” (c) “Sunny Sips” (d) “Zzkkq Bites”
  24. 24.Which of these is a good business name? (a) “Shop” (b) “Zzkkq Bites” (c) “Maths Buddies” (d) “Things”
  25. 25.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Shop” (c) “Qxzrt Plvv” (d) “Things”
  26. 26.🎨 Good or poor logo idea: clear at a small size? (a) a good logo idea (b) a poor logo idea
  27. 27.Which of these is a poor logo idea? (a) easy to draw by hand (b) clear at a small size (c) a simple lemon shape (d) a blurry photo
  28. 28.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Chai Corner” (c) “Maths Buddies” (d) “Things”
  29. 29.Which of these is a poor business name? (a) “Shop” (b) “Paper Petals Cards” (c) “Bright Bookmarks” (d) “Sunny Sips”
  30. 30.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Qxzrt Plvv” (c) “Chai Corner” (d) “Shop”
  31. 31.🎨 Good or poor logo idea: tiny unreadable text? (a) a good logo idea (b) a poor logo idea
  32. 32.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a good business name (b) a poor business name
  33. 33.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “Green Thumb Saplings” (c) “Stuff and More Stuff” (d) “Things”
  34. 34.True or false: “easy to draw by hand” is a poor logo idea. (a) False (b) True
  35. 35.True or false: “too many small details” is a poor logo idea. (a) True (b) False
  36. 36.🏷️ What is a brand? (a) your stall table (b) your cash box (c) how people know you (d) a type of loan
  37. 37.🎨 Good or poor logo idea: two or three colours? (a) a good logo idea (b) a poor logo idea
  38. 38.🏷️ Good or poor business name: “Chai Corner”? (a) a poor business name (b) a good business name
  39. 39.True or false: “tiny unreadable text” is a poor logo idea. (a) False (b) True
  40. 40.Which of these is a poor business name? (a) “Maths Buddies” (b) “Zzkkq Bites” (c) “Green Thumb Saplings” (d) “Bright Bookmarks”

Answer key

  1. “Qxzrt Plvv”
  2. a simple lemon shape
  3. True
  4. twenty colours
  5. too many small details
  6. “The Losers’ Stall”
  7. “Qxzrt Plvv”
  8. tiny unreadable text
  9. two or three colours
  10. a poor business name
  11. “Chai Corner”
  12. “Stuff and More Stuff”
  13. copied from a big brand
  14. True
  15. it is someone else’s
  16. people recognise you
  17. a poor logo idea
  18. True
  19. short and easy to say
  20. False
  21. a good business name
  22. a good business name
  23. “Sunny Sips”
  24. “Maths Buddies”
  25. “Maths Buddies”
  26. a good logo idea
  27. a blurry photo
  28. “Things”
  29. “Shop”
  30. “Chai Corner”
  31. a poor logo idea
  32. a poor business name
  33. “Green Thumb Saplings”
  34. False
  35. True
  36. how people know you
  37. a good logo idea
  38. a good business name
  39. True
  40. “Zzkkq Bites”

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