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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 885 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “copied from a big brand” is a good logo idea. (a) False (b) True
  2. 2.True or false: “Zzkkq Bites” is a good business name. (a) True (b) False
  3. 3.Which of these is a good logo idea? (a) a blurry photo (b) twenty colours (c) easy to draw by hand (d) too many small details
  4. 4.Which of these is a poor logo idea? (a) a simple lemon shape (b) your own drawing (c) two or three colours (d) copied from a big brand
  5. 5.True or false: “your own drawing” is a poor logo idea. (a) True (b) False
  6. 6.True or false: “The Losers’ Stall” is a poor business name. (a) True (b) False
  7. 7.🎨 Good or poor logo idea: copied from a big brand? (a) a poor logo idea (b) a good logo idea
  8. 8.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Green Thumb Saplings” (c) “Sunny Sips” (d) “Things”
  9. 9.🎨 Good or poor logo idea: tiny unreadable text? (a) a poor logo idea (b) a good logo idea
  10. 10.True or false: “Stuff and More Stuff” is a poor business name. (a) False (b) True
  11. 11.🏷️ What is a brand? (a) your cash box (b) your stall table (c) how people know you (d) a type of loan
  12. 12.True or false: “Maths Buddies” is a good business name. (a) True (b) False
  13. 13.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Paper Petals Cards” (c) “Zzkkq Bites” (d) “Bright Bookmarks”
  14. 14.✍️ A good business name is… (a) rude (b) short and easy to say (c) very long (d) impossible to spell
  15. 15.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a poor business name (b) a good business name
  16. 16.🔁 Why use the same colours on posters and the stall? (a) people recognise you (b) no reason (c) it costs more (d) to confuse buyers
  17. 17.🎨 Good or poor logo idea: a blurry photo? (a) a good logo idea (b) a poor logo idea
  18. 18.Which of these is a poor business name? (a) “Chai Corner” (b) “Bright Bookmarks” (c) “Maths Buddies” (d) “Stuff and More Stuff”
  19. 19.True or false: “Sunny Sips” is a good business name. (a) True (b) False
  20. 20.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Sunny Sips” (c) “Qxzrt Plvv” (d) “Shop”
  21. 21.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Sunny Sips” (c) “Qxzrt Plvv” (d) “Maths Buddies”
  22. 22.🎨 Good or poor logo idea: clear at a small size? (a) a good logo idea (b) a poor logo idea
  23. 23.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Shop” (c) “The Losers’ Stall” (d) “Bright Bookmarks”
  24. 24.Which of these is a poor logo idea? (a) your own drawing (b) a blurry photo (c) clear at a small size (d) easy to draw by hand
  25. 25.🏷️ Good or poor business name: “Things”? (a) a good business name (b) a poor business name
  26. 26.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a good business name (b) a poor business name
  27. 27.Which of these is a good business name? (a) “Shop” (b) “Things” (c) “Qxzrt Plvv” (d) “Paper Petals Cards”
  28. 28.True or false: “easy to draw by hand” is a good logo idea. (a) False (b) True
  29. 29.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Qxzrt Plvv” (c) “Things” (d) “Sunny Sips”
  30. 30.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “Shop” (c) “Qxzrt Plvv” (d) “Chai Corner”
  31. 31.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a good business name (b) a poor business name
  32. 32.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a good business name (b) a poor business name
  33. 33.True or false: “Sunny Sips” is a poor business name. (a) False (b) True
  34. 34.🏷️ Good or poor business name: “Maths Buddies”? (a) a good business name (b) a poor business name
  35. 35.🔍 Which is the odd one out? (a) “Things” (b) “The Losers’ Stall” (c) “Qxzrt Plvv” (d) “Maths Buddies”
  36. 36.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Zzkkq Bites” (c) “Qxzrt Plvv” (d) “Shop”
  37. 37.True or false: “Maths Buddies” is a poor business name. (a) False (b) True
  38. 38.Which of these is a poor logo idea? (a) two or three colours (b) clear at a small size (c) a simple lemon shape (d) twenty colours
  39. 39.True or false: “a simple lemon shape” is a poor logo idea. (a) False (b) True
  40. 40.Which of these is a good logo idea? (a) twenty colours (b) two or three colours (c) tiny unreadable text (d) too many small details

Answer key

  1. False
  2. False
  3. easy to draw by hand
  4. copied from a big brand
  5. False
  6. True
  7. a poor logo idea
  8. “Things”
  9. a poor logo idea
  10. True
  11. how people know you
  12. True
  13. “Zzkkq Bites”
  14. short and easy to say
  15. a good business name
  16. people recognise you
  17. a poor logo idea
  18. “Stuff and More Stuff”
  19. True
  20. “Sunny Sips”
  21. “Qxzrt Plvv”
  22. a good logo idea
  23. “Bright Bookmarks”
  24. a blurry photo
  25. a poor business name
  26. a poor business name
  27. “Paper Petals Cards”
  28. True
  29. “Sunny Sips”
  30. “Chai Corner”
  31. a good business name
  32. a poor business name
  33. False
  34. a good business name
  35. “Maths Buddies”
  36. “Green Thumb Saplings”
  37. False
  38. twenty colours
  39. False
  40. two or three colours

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