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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 887 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.🎨 Good or poor logo idea: tiny unreadable text? (a) a poor logo idea (b) a good logo idea
  2. 2.🎨 Why not copy a famous logo? (a) logos are free (b) it is someone else’s (c) copying is smart (d) it is too easy
  3. 3.True or false: “Stuff and More Stuff” is a poor business name. (a) False (b) True
  4. 4.Which of these is a poor logo idea? (a) your own drawing (b) easy to draw by hand (c) a blurry photo (d) clear at a small size
  5. 5.🔁 Why use the same colours on posters and the stall? (a) it costs more (b) people recognise you (c) no reason (d) to confuse buyers
  6. 6.🎨 Good or poor logo idea: clear at a small size? (a) a poor logo idea (b) a good logo idea
  7. 7.True or false: “Shop” is a good business name. (a) True (b) False
  8. 8.🏷️ Good or poor business name: “Things”? (a) a good business name (b) a poor business name
  9. 9.True or false: “a simple lemon shape” is a good logo idea. (a) False (b) True
  10. 10.🎨 Good or poor logo idea: twenty colours? (a) a good logo idea (b) a poor logo idea
  11. 11.True or false: “two or three colours” is a good logo idea. (a) True (b) False
  12. 12.Which of these is a poor logo idea? (a) easy to draw by hand (b) two or three colours (c) copied from a big brand (d) clear at a small size
  13. 13.Which of these is a good business name? (a) “Paper Petals Cards” (b) “Qxzrt Plvv” (c) “Zzkkq Bites” (d) “Stuff and More Stuff”
  14. 14.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Zzkkq Bites” (c) “Shop” (d) “The Losers’ Stall”
  15. 15.True or false: “Sunny Sips” is a poor business name. (a) False (b) True
  16. 16.True or false: “Qxzrt Plvv” is a good business name. (a) False (b) True
  17. 17.🏷️ Good or poor business name: “Sunny Sips”? (a) a poor business name (b) a good business name
  18. 18.True or false: “copied from a big brand” is a poor logo idea. (a) False (b) True
  19. 19.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a good business name (b) a poor business name
  20. 20.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Paper Petals Cards” (c) “Qxzrt Plvv” (d) “Maths Buddies”
  21. 21.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Green Thumb Saplings” (c) “Maths Buddies” (d) “Zzkkq Bites”
  22. 22.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a good business name (b) a poor business name
  23. 23.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Chai Corner” (c) “Sunny Sips” (d) “Things”
  24. 24.🎨 Good or poor logo idea: easy to draw by hand? (a) a good logo idea (b) a poor logo idea
  25. 25.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a poor business name (b) a good business name
  26. 26.✍️ A good business name is… (a) rude (b) short and easy to say (c) very long (d) impossible to spell
  27. 27.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Things” (c) “Zzkkq Bites” (d) “Stuff and More Stuff”
  28. 28.Which of these is a good logo idea? (a) too many small details (b) two or three colours (c) twenty colours (d) copied from a big brand
  29. 29.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Sunny Sips” (c) “Maths Buddies” (d) “The Losers’ Stall”
  30. 30.Which of these is a good logo idea? (a) a blurry photo (b) tiny unreadable text (c) your own drawing (d) too many small details
  31. 31.🏷️ What is a brand? (a) your cash box (b) your stall table (c) a type of loan (d) how people know you
  32. 32.True or false: “two or three colours” is a poor logo idea. (a) False (b) True
  33. 33.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Stuff and More Stuff” (c) “Paper Petals Cards” (d) “Sunny Sips”
  34. 34.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Zzkkq Bites” (c) “Stuff and More Stuff” (d) “Maths Buddies”
  35. 35.True or false: “twenty colours” is a good logo idea. (a) True (b) False
  36. 36.Which of these is a good business name? (a) “Zzkkq Bites” (b) “The Losers’ Stall” (c) “Chai Corner” (d) “Shop”
  37. 37.Which of these is a good business name? (a) “Bright Bookmarks” (b) “The Losers’ Stall” (c) “Zzkkq Bites” (d) “Things”
  38. 38.Which of these is a good logo idea? (a) too many small details (b) tiny unreadable text (c) twenty colours (d) clear at a small size
  39. 39.🏷️ Good or poor business name: “Maths Buddies”? (a) a good business name (b) a poor business name
  40. 40.🎨 Good or poor logo idea: too many small details? (a) a good logo idea (b) a poor logo idea

Answer key

  1. a poor logo idea
  2. it is someone else’s
  3. True
  4. a blurry photo
  5. people recognise you
  6. a good logo idea
  7. False
  8. a poor business name
  9. True
  10. a poor logo idea
  11. True
  12. copied from a big brand
  13. “Paper Petals Cards”
  14. “Sunny Sips”
  15. False
  16. False
  17. a good business name
  18. True
  19. a poor business name
  20. “Qxzrt Plvv”
  21. “Zzkkq Bites”
  22. a poor business name
  23. “Things”
  24. a good logo idea
  25. a poor business name
  26. short and easy to say
  27. “Paper Petals Cards”
  28. two or three colours
  29. “The Losers’ Stall”
  30. your own drawing
  31. how people know you
  32. False
  33. “Stuff and More Stuff”
  34. “Maths Buddies”
  35. False
  36. “Chai Corner”
  37. “Bright Bookmarks”
  38. clear at a small size
  39. a good business name
  40. a poor logo idea

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