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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 903 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “Maths Buddies” is a poor business name. (a) False (b) True
  2. 2.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Qxzrt Plvv” (c) “Chai Corner” (d) “Maths Buddies”
  3. 3.🎨 Good or poor logo idea: easy to draw by hand? (a) a good logo idea (b) a poor logo idea
  4. 4.True or false: “too many small details” is a good logo idea. (a) True (b) False
  5. 5.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Paper Petals Cards” (c) “Stuff and More Stuff” (d) “Green Thumb Saplings”
  6. 6.🏷️ Good or poor business name: “Shop”? (a) a poor business name (b) a good business name
  7. 7.Which of these is a poor logo idea? (a) your own drawing (b) a simple lemon shape (c) copied from a big brand (d) clear at a small size
  8. 8.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a poor business name (b) a good business name
  9. 9.True or false: “a simple lemon shape” is a poor logo idea. (a) True (b) False
  10. 10.🎨 Good or poor logo idea: tiny unreadable text? (a) a good logo idea (b) a poor logo idea
  11. 11.Which of these is a good business name? (a) “Bright Bookmarks” (b) “Shop” (c) “Stuff and More Stuff” (d) “The Losers’ Stall”
  12. 12.True or false: “The Losers’ Stall” is a poor business name. (a) True (b) False
  13. 13.True or false: “twenty colours” is a good logo idea. (a) False (b) True
  14. 14.🎨 Why not copy a famous logo? (a) logos are free (b) it is too easy (c) copying is smart (d) it is someone else’s
  15. 15.Which of these is a poor logo idea? (a) tiny unreadable text (b) your own drawing (c) clear at a small size (d) a simple lemon shape
  16. 16.🎨 Good or poor logo idea: twenty colours? (a) a good logo idea (b) a poor logo idea
  17. 17.🏷️ What is a brand? (a) a type of loan (b) your cash box (c) how people know you (d) your stall table
  18. 18.Which of these is a good logo idea? (a) clear at a small size (b) tiny unreadable text (c) twenty colours (d) too many small details
  19. 19.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “The Losers’ Stall” (c) “Sunny Sips” (d) “Things”
  20. 20.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a poor business name (b) a good business name
  21. 21.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a good business name (b) a poor business name
  22. 22.True or false: “Sunny Sips” is a poor business name. (a) False (b) True
  23. 23.Which of these is a poor business name? (a) “Chai Corner” (b) “Green Thumb Saplings” (c) “Bright Bookmarks” (d) “Zzkkq Bites”
  24. 24.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “The Losers’ Stall” (c) “Sunny Sips” (d) “Stuff and More Stuff”
  25. 25.True or false: “Qxzrt Plvv” is a good business name. (a) False (b) True
  26. 26.True or false: “your own drawing” is a poor logo idea. (a) False (b) True
  27. 27.🔍 Which is the odd one out? (a) “Shop” (b) “The Losers’ Stall” (c) “Things” (d) “Maths Buddies”
  28. 28.Which of these is a good logo idea? (a) copied from a big brand (b) twenty colours (c) tiny unreadable text (d) a simple lemon shape
  29. 29.🎨 Good or poor logo idea: too many small details? (a) a good logo idea (b) a poor logo idea
  30. 30.True or false: “easy to draw by hand” is a good logo idea. (a) False (b) True
  31. 31.True or false: “clear at a small size” is a poor logo idea. (a) False (b) True
  32. 32.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Shop” (c) “Paper Petals Cards” (d) “Qxzrt Plvv”
  33. 33.🔁 Why use the same colours on posters and the stall? (a) to confuse buyers (b) people recognise you (c) it costs more (d) no reason
  34. 34.Which of these is a good logo idea? (a) copied from a big brand (b) your own drawing (c) a blurry photo (d) twenty colours
  35. 35.True or false: “a blurry photo” is a good logo idea. (a) True (b) False
  36. 36.True or false: “too many small details” is a poor logo idea. (a) False (b) True
  37. 37.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Zzkkq Bites” (c) “Paper Petals Cards” (d) “Maths Buddies”
  38. 38.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Maths Buddies” (c) “Bright Bookmarks” (d) “Qxzrt Plvv”
  39. 39.Which of these is a good logo idea? (a) too many small details (b) two or three colours (c) a blurry photo (d) twenty colours
  40. 40.🎨 Good or poor logo idea: clear at a small size? (a) a poor logo idea (b) a good logo idea

Answer key

  1. False
  2. “Qxzrt Plvv”
  3. a good logo idea
  4. False
  5. “Stuff and More Stuff”
  6. a poor business name
  7. copied from a big brand
  8. a poor business name
  9. False
  10. a poor logo idea
  11. “Bright Bookmarks”
  12. True
  13. False
  14. it is someone else’s
  15. tiny unreadable text
  16. a poor logo idea
  17. how people know you
  18. clear at a small size
  19. “Sunny Sips”
  20. a poor business name
  21. a good business name
  22. False
  23. “Zzkkq Bites”
  24. “Sunny Sips”
  25. False
  26. False
  27. “Maths Buddies”
  28. a simple lemon shape
  29. a poor logo idea
  30. True
  31. False
  32. “Paper Petals Cards”
  33. people recognise you
  34. your own drawing
  35. False
  36. True
  37. “Zzkkq Bites”
  38. “Qxzrt Plvv”
  39. two or three colours
  40. a good logo idea

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