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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 905 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “Sunny Sips” is a good business name. (a) False (b) True
  2. 2.🎨 Why not copy a famous logo? (a) copying is smart (b) logos are free (c) it is someone else’s (d) it is too easy
  3. 3.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a poor business name (b) a good business name
  4. 4.Which of these is a poor logo idea? (a) two or three colours (b) easy to draw by hand (c) tiny unreadable text (d) your own drawing
  5. 5.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Green Thumb Saplings” (c) “Shop” (d) “Things”
  6. 6.True or false: “Stuff and More Stuff” is a poor business name. (a) False (b) True
  7. 7.Which of these is a poor logo idea? (a) twenty colours (b) two or three colours (c) a simple lemon shape (d) your own drawing
  8. 8.True or false: “Things” is a poor business name. (a) False (b) True
  9. 9.True or false: “Paper Petals Cards” is a poor business name. (a) False (b) True
  10. 10.🎨 Good or poor logo idea: your own drawing? (a) a poor logo idea (b) a good logo idea
  11. 11.🎨 Good or poor logo idea: clear at a small size? (a) a poor logo idea (b) a good logo idea
  12. 12.🏷️ What is a brand? (a) your cash box (b) how people know you (c) your stall table (d) a type of loan
  13. 13.Which of these is a poor business name? (a) “Maths Buddies” (b) “Paper Petals Cards” (c) “Chai Corner” (d) “Stuff and More Stuff”
  14. 14.🏷️ Good or poor business name: “Chai Corner”? (a) a poor business name (b) a good business name
  15. 15.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Maths Buddies” (c) “Paper Petals Cards” (d) “Shop”
  16. 16.Which of these is a poor logo idea? (a) two or three colours (b) a blurry photo (c) clear at a small size (d) a simple lemon shape
  17. 17.Which of these is a good logo idea? (a) too many small details (b) two or three colours (c) tiny unreadable text (d) twenty colours
  18. 18.🔁 Why use the same colours on posters and the stall? (a) to confuse buyers (b) no reason (c) people recognise you (d) it costs more
  19. 19.🎨 Good or poor logo idea: easy to draw by hand? (a) a good logo idea (b) a poor logo idea
  20. 20.🏷️ Good or poor business name: “Sunny Sips”? (a) a good business name (b) a poor business name
  21. 21.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Shop” (c) “Green Thumb Saplings” (d) “Things”
  22. 22.✍️ A good business name is… (a) impossible to spell (b) very long (c) rude (d) short and easy to say
  23. 23.🎨 Good or poor logo idea: a simple lemon shape? (a) a good logo idea (b) a poor logo idea
  24. 24.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Things” (c) “Qxzrt Plvv” (d) “Stuff and More Stuff”
  25. 25.Which of these is a good logo idea? (a) a blurry photo (b) clear at a small size (c) copied from a big brand (d) too many small details
  26. 26.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a good business name (b) a poor business name
  27. 27.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “Bright Bookmarks” (c) “Qxzrt Plvv” (d) “Things”
  28. 28.True or false: “a blurry photo” is a good logo idea. (a) False (b) True
  29. 29.🎨 Good or poor logo idea: two or three colours? (a) a poor logo idea (b) a good logo idea
  30. 30.🎨 Good or poor logo idea: a blurry photo? (a) a poor logo idea (b) a good logo idea
  31. 31.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “Zzkkq Bites” (c) “The Losers’ Stall” (d) “Chai Corner”
  32. 32.Which of these is a poor logo idea? (a) easy to draw by hand (b) a simple lemon shape (c) your own drawing (d) copied from a big brand
  33. 33.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Paper Petals Cards” (c) “Maths Buddies” (d) “Things”
  34. 34.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “Sunny Sips” (c) “Maths Buddies” (d) “Green Thumb Saplings”
  35. 35.True or false: “Bright Bookmarks” is a poor business name. (a) False (b) True
  36. 36.Which of these is a poor business name? (a) “Zzkkq Bites” (b) “Paper Petals Cards” (c) “Sunny Sips” (d) “Maths Buddies”
  37. 37.True or false: “copied from a big brand” is a good logo idea. (a) False (b) True
  38. 38.True or false: “Qxzrt Plvv” is a good business name. (a) False (b) True
  39. 39.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a good business name (b) a poor business name
  40. 40.Which of these is a good logo idea? (a) copied from a big brand (b) easy to draw by hand (c) a blurry photo (d) tiny unreadable text

Answer key

  1. True
  2. it is someone else’s
  3. a poor business name
  4. tiny unreadable text
  5. “Green Thumb Saplings”
  6. True
  7. twenty colours
  8. True
  9. False
  10. a good logo idea
  11. a good logo idea
  12. how people know you
  13. “Stuff and More Stuff”
  14. a good business name
  15. “Shop”
  16. a blurry photo
  17. two or three colours
  18. people recognise you
  19. a good logo idea
  20. a good business name
  21. “Green Thumb Saplings”
  22. short and easy to say
  23. a good logo idea
  24. “Paper Petals Cards”
  25. clear at a small size
  26. a good business name
  27. “Bright Bookmarks”
  28. False
  29. a good logo idea
  30. a poor logo idea
  31. “Chai Corner”
  32. copied from a big brand
  33. “Things”
  34. “Stuff and More Stuff”
  35. False
  36. “Zzkkq Bites”
  37. False
  38. False
  39. a poor business name
  40. easy to draw by hand

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