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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 907 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “Bright Bookmarks” is a good business name. (a) True (b) False
  2. 2.True or false: “Sunny Sips” is a poor business name. (a) True (b) False
  3. 3.🏷️ Good or poor business name: “Maths Buddies”? (a) a poor business name (b) a good business name
  4. 4.Which of these is a poor logo idea? (a) a simple lemon shape (b) two or three colours (c) clear at a small size (d) tiny unreadable text
  5. 5.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Paper Petals Cards” (c) “Stuff and More Stuff” (d) “The Losers’ Stall”
  6. 6.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Stuff and More Stuff” (c) “Bright Bookmarks” (d) “Maths Buddies”
  7. 7.True or false: “copied from a big brand” is a good logo idea. (a) True (b) False
  8. 8.Which of these is a good logo idea? (a) tiny unreadable text (b) copied from a big brand (c) twenty colours (d) easy to draw by hand
  9. 9.True or false: “Paper Petals Cards” is a poor business name. (a) True (b) False
  10. 10.🏷️ What is a brand? (a) a type of loan (b) your stall table (c) how people know you (d) your cash box
  11. 11.Which of these is a good logo idea? (a) copied from a big brand (b) too many small details (c) tiny unreadable text (d) clear at a small size
  12. 12.Which of these is a poor business name? (a) “Sunny Sips” (b) “Things” (c) “Green Thumb Saplings” (d) “Maths Buddies”
  13. 13.Which of these is a poor logo idea? (a) your own drawing (b) a simple lemon shape (c) too many small details (d) clear at a small size
  14. 14.True or false: “two or three colours” is a good logo idea. (a) False (b) True
  15. 15.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  16. 16.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Maths Buddies” (c) “Zzkkq Bites” (d) “Paper Petals Cards”
  17. 17.🏷️ Good or poor business name: “Shop”? (a) a good business name (b) a poor business name
  18. 18.True or false: “a blurry photo” is a poor logo idea. (a) False (b) True
  19. 19.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Things” (c) “Shop” (d) “Green Thumb Saplings”
  20. 20.🔁 Why use the same colours on posters and the stall? (a) to confuse buyers (b) it costs more (c) no reason (d) people recognise you
  21. 21.🎨 Good or poor logo idea: twenty colours? (a) a poor logo idea (b) a good logo idea
  22. 22.Which of these is a poor logo idea? (a) two or three colours (b) copied from a big brand (c) clear at a small size (d) a simple lemon shape
  23. 23.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Shop” (c) “Things” (d) “Zzkkq Bites”
  24. 24.Which of these is a poor business name? (a) “Shop” (b) “Green Thumb Saplings” (c) “Sunny Sips” (d) “Paper Petals Cards”
  25. 25.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Bright Bookmarks” (c) “Shop” (d) “Sunny Sips”
  26. 26.True or false: “Things” is a good business name. (a) True (b) False
  27. 27.Which of these is a good logo idea? (a) two or three colours (b) tiny unreadable text (c) too many small details (d) copied from a big brand
  28. 28.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “Sunny Sips” (c) “Zzkkq Bites” (d) “Things”
  29. 29.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Green Thumb Saplings” (c) “The Losers’ Stall” (d) “Paper Petals Cards”
  30. 30.🎨 Good or poor logo idea: easy to draw by hand? (a) a good logo idea (b) a poor logo idea
  31. 31.True or false: “Bright Bookmarks” is a poor business name. (a) True (b) False
  32. 32.True or false: “The Losers’ Stall” is a good business name. (a) False (b) True
  33. 33.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “Stuff and More Stuff” (c) “Qxzrt Plvv” (d) “Sunny Sips”
  34. 34.🏷️ Good or poor business name: “Things”? (a) a poor business name (b) a good business name
  35. 35.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a good business name (b) a poor business name
  36. 36.True or false: “The Losers’ Stall” is a poor business name. (a) False (b) True
  37. 37.🎨 Good or poor logo idea: too many small details? (a) a poor logo idea (b) a good logo idea
  38. 38.True or false: “Shop” is a good business name. (a) False (b) True
  39. 39.True or false: “your own drawing” is a poor logo idea. (a) False (b) True
  40. 40.True or false: “Green Thumb Saplings” is a good business name. (a) True (b) False

Answer key

  1. True
  2. False
  3. a good business name
  4. tiny unreadable text
  5. “Paper Petals Cards”
  6. “Stuff and More Stuff”
  7. False
  8. easy to draw by hand
  9. False
  10. how people know you
  11. clear at a small size
  12. “Things”
  13. too many small details
  14. True
  15. a good logo idea
  16. “Zzkkq Bites”
  17. a poor business name
  18. True
  19. “Green Thumb Saplings”
  20. people recognise you
  21. a poor logo idea
  22. copied from a big brand
  23. “Bright Bookmarks”
  24. “Shop”
  25. “Shop”
  26. False
  27. two or three colours
  28. “Sunny Sips”
  29. “The Losers’ Stall”
  30. a good logo idea
  31. False
  32. False
  33. “Sunny Sips”
  34. a poor business name
  35. a good business name
  36. True
  37. a poor logo idea
  38. False
  39. False
  40. True

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