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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 909 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “Paper Petals Cards” is a poor business name. (a) False (b) True
  2. 2.True or false: “a simple lemon shape” is a poor logo idea. (a) False (b) True
  3. 3.🎨 Why not copy a famous logo? (a) logos are free (b) it is someone else’s (c) copying is smart (d) it is too easy
  4. 4.True or false: “too many small details” is a good logo idea. (a) False (b) True
  5. 5.True or false: “clear at a small size” is a good logo idea. (a) True (b) False
  6. 6.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a poor business name (b) a good business name
  7. 7.True or false: “copied from a big brand” is a poor logo idea. (a) False (b) True
  8. 8.✍️ A good business name is… (a) impossible to spell (b) rude (c) short and easy to say (d) very long
  9. 9.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “The Losers’ Stall” (c) “Qxzrt Plvv” (d) “Paper Petals Cards”
  10. 10.Which of these is a poor logo idea? (a) too many small details (b) clear at a small size (c) two or three colours (d) easy to draw by hand
  11. 11.🎨 Good or poor logo idea: a blurry photo? (a) a poor logo idea (b) a good logo idea
  12. 12.Which of these is a poor business name? (a) “Stuff and More Stuff” (b) “Green Thumb Saplings” (c) “Sunny Sips” (d) “Paper Petals Cards”
  13. 13.🎨 Good or poor logo idea: a simple lemon shape? (a) a good logo idea (b) a poor logo idea
  14. 14.Which of these is a poor business name? (a) “Maths Buddies” (b) “Green Thumb Saplings” (c) “Things” (d) “Sunny Sips”
  15. 15.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Sunny Sips” (c) “Maths Buddies” (d) “Bright Bookmarks”
  16. 16.🏷️ What is a brand? (a) your cash box (b) a type of loan (c) your stall table (d) how people know you
  17. 17.🏷️ Good or poor business name: “Sunny Sips”? (a) a poor business name (b) a good business name
  18. 18.True or false: “The Losers’ Stall” is a poor business name. (a) True (b) False
  19. 19.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a poor business name (b) a good business name
  20. 20.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Things” (c) “Maths Buddies” (d) “Zzkkq Bites”
  21. 21.Which of these is a poor business name? (a) “Chai Corner” (b) “Paper Petals Cards” (c) “The Losers’ Stall” (d) “Green Thumb Saplings”
  22. 22.True or false: “Sunny Sips” is a good business name. (a) True (b) False
  23. 23.Which of these is a poor business name? (a) “Maths Buddies” (b) “Bright Bookmarks” (c) “Shop” (d) “Sunny Sips”
  24. 24.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “Shop” (c) “Stuff and More Stuff” (d) “Chai Corner”
  25. 25.True or false: “two or three colours” is a good logo idea. (a) True (b) False
  26. 26.🏷️ Good or poor business name: “Shop”? (a) a poor business name (b) a good business name
  27. 27.True or false: “Things” is a poor business name. (a) True (b) False
  28. 28.Which of these is a good logo idea? (a) copied from a big brand (b) too many small details (c) a simple lemon shape (d) tiny unreadable text
  29. 29.🎨 Good or poor logo idea: your own drawing? (a) a good logo idea (b) a poor logo idea
  30. 30.True or false: “Bright Bookmarks” is a good business name. (a) True (b) False
  31. 31.Which of these is a good logo idea? (a) too many small details (b) copied from a big brand (c) twenty colours (d) clear at a small size
  32. 32.🏷️ Good or poor business name: “Things”? (a) a good business name (b) a poor business name
  33. 33.🎨 Good or poor logo idea: clear at a small size? (a) a poor logo idea (b) a good logo idea
  34. 34.True or false: “Zzkkq Bites” is a poor business name. (a) False (b) True
  35. 35.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a poor business name (b) a good business name
  36. 36.🔍 Which is the odd one out? (a) “Shop” (b) “Paper Petals Cards” (c) “Chai Corner” (d) “Maths Buddies”
  37. 37.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Shop” (c) “Chai Corner” (d) “Things”
  38. 38.True or false: “Bright Bookmarks” is a poor business name. (a) False (b) True
  39. 39.🎨 Good or poor logo idea: copied from a big brand? (a) a good logo idea (b) a poor logo idea
  40. 40.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “Zzkkq Bites” (c) “Bright Bookmarks” (d) “Things”

Answer key

  1. False
  2. False
  3. it is someone else’s
  4. False
  5. True
  6. a poor business name
  7. True
  8. short and easy to say
  9. “Paper Petals Cards”
  10. too many small details
  11. a poor logo idea
  12. “Stuff and More Stuff”
  13. a good logo idea
  14. “Things”
  15. “The Losers’ Stall”
  16. how people know you
  17. a good business name
  18. True
  19. a good business name
  20. “Maths Buddies”
  21. “The Losers’ Stall”
  22. True
  23. “Shop”
  24. “Chai Corner”
  25. True
  26. a poor business name
  27. True
  28. a simple lemon shape
  29. a good logo idea
  30. True
  31. clear at a small size
  32. a poor business name
  33. a good logo idea
  34. True
  35. a good business name
  36. “Shop”
  37. “Chai Corner”
  38. False
  39. a poor logo idea
  40. “Bright Bookmarks”

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