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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 91 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “easy to draw by hand” is a good logo idea. (a) True (b) False
  2. 2.True or false: “Maths Buddies” is a poor business name. (a) False (b) True
  3. 3.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Maths Buddies” (c) “Zzkkq Bites” (d) “Sunny Sips”
  4. 4.True or false: “The Losers’ Stall” is a poor business name. (a) True (b) False
  5. 5.Which of these is a poor logo idea? (a) two or three colours (b) a blurry photo (c) clear at a small size (d) a simple lemon shape
  6. 6.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “The Losers’ Stall” (c) “Shop” (d) “Bright Bookmarks”
  7. 7.🎨 Why not copy a famous logo? (a) it is too easy (b) logos are free (c) copying is smart (d) it is someone else’s
  8. 8.Which of these is a good business name? (a) “Shop” (b) “Sunny Sips” (c) “The Losers’ Stall” (d) “Things”
  9. 9.Which of these is a poor business name? (a) “Sunny Sips” (b) “Chai Corner” (c) “Paper Petals Cards” (d) “Stuff and More Stuff”
  10. 10.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Qxzrt Plvv” (c) “Paper Petals Cards” (d) “Chai Corner”
  11. 11.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  12. 12.🔍 Which is the odd one out? (a) “Maths Buddies” (b) “Stuff and More Stuff” (c) “Sunny Sips” (d) “Bright Bookmarks”
  13. 13.🔍 Which is the odd one out? (a) “Things” (b) “Zzkkq Bites” (c) “Paper Petals Cards” (d) “Shop”
  14. 14.True or false: “The Losers’ Stall” is a good business name. (a) True (b) False
  15. 15.Which of these is a good logo idea? (a) a blurry photo (b) too many small details (c) tiny unreadable text (d) easy to draw by hand
  16. 16.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a poor business name (b) a good business name
  17. 17.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Maths Buddies” (c) “Things” (d) “Shop”
  18. 18.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Green Thumb Saplings” (c) “Stuff and More Stuff” (d) “Things”
  19. 19.True or false: “copied from a big brand” is a good logo idea. (a) False (b) True
  20. 20.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a poor business name (b) a good business name
  21. 21.Which of these is a good business name? (a) “Things” (b) “Shop” (c) “Stuff and More Stuff” (d) “Paper Petals Cards”
  22. 22.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “The Losers’ Stall” (c) “Maths Buddies” (d) “Zzkkq Bites”
  23. 23.Which of these is a good logo idea? (a) two or three colours (b) too many small details (c) tiny unreadable text (d) copied from a big brand
  24. 24.True or false: “Green Thumb Saplings” is a poor business name. (a) True (b) False
  25. 25.🎨 Good or poor logo idea: too many small details? (a) a good logo idea (b) a poor logo idea
  26. 26.True or false: “clear at a small size” is a poor logo idea. (a) True (b) False
  27. 27.True or false: “a blurry photo” is a poor logo idea. (a) True (b) False
  28. 28.🔁 Why use the same colours on posters and the stall? (a) to confuse buyers (b) no reason (c) it costs more (d) people recognise you
  29. 29.🔍 Which is the odd one out? (a) “Shop” (b) “Bright Bookmarks” (c) “Chai Corner” (d) “Paper Petals Cards”
  30. 30.🏷️ Good or poor business name: “Shop”? (a) a poor business name (b) a good business name
  31. 31.🎨 Good or poor logo idea: copied from a big brand? (a) a poor logo idea (b) a good logo idea
  32. 32.🎨 Good or poor logo idea: two or three colours? (a) a good logo idea (b) a poor logo idea
  33. 33.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Chai Corner” (c) “Sunny Sips” (d) “Green Thumb Saplings”
  34. 34.🎨 Good or poor logo idea: tiny unreadable text? (a) a good logo idea (b) a poor logo idea
  35. 35.🏷️ Good or poor business name: “Chai Corner”? (a) a good business name (b) a poor business name
  36. 36.True or false: “Chai Corner” is a good business name. (a) True (b) False
  37. 37.Which of these is a good logo idea? (a) a blurry photo (b) copied from a big brand (c) twenty colours (d) a simple lemon shape
  38. 38.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Paper Petals Cards” (c) “Maths Buddies” (d) “Zzkkq Bites”
  39. 39.🔍 Which is the odd one out? (a) “Things” (b) “Chai Corner” (c) “Zzkkq Bites” (d) “The Losers’ Stall”
  40. 40.True or false: “Bright Bookmarks” is a poor business name. (a) False (b) True

Answer key

  1. True
  2. False
  3. “Zzkkq Bites”
  4. True
  5. a blurry photo
  6. “Bright Bookmarks”
  7. it is someone else’s
  8. “Sunny Sips”
  9. “Stuff and More Stuff”
  10. “Qxzrt Plvv”
  11. a good logo idea
  12. “Stuff and More Stuff”
  13. “Paper Petals Cards”
  14. False
  15. easy to draw by hand
  16. a poor business name
  17. “Maths Buddies”
  18. “Green Thumb Saplings”
  19. False
  20. a good business name
  21. “Paper Petals Cards”
  22. “Maths Buddies”
  23. two or three colours
  24. False
  25. a poor logo idea
  26. False
  27. True
  28. people recognise you
  29. “Shop”
  30. a poor business name
  31. a poor logo idea
  32. a good logo idea
  33. “Qxzrt Plvv”
  34. a poor logo idea
  35. a good business name
  36. True
  37. a simple lemon shape
  38. “Zzkkq Bites”
  39. “Chai Corner”
  40. False

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