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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 917 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “tiny unreadable text” is a good logo idea. (a) True (b) False
  2. 2.True or false: “easy to draw by hand” is a good logo idea. (a) False (b) True
  3. 3.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a good business name (b) a poor business name
  4. 4.True or false: “Green Thumb Saplings” is a good business name. (a) False (b) True
  5. 5.True or false: “twenty colours” is a good logo idea. (a) False (b) True
  6. 6.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  7. 7.True or false: “Sunny Sips” is a poor business name. (a) True (b) False
  8. 8.🎨 Good or poor logo idea: copied from a big brand? (a) a poor logo idea (b) a good logo idea
  9. 9.✍️ A good business name is… (a) very long (b) rude (c) impossible to spell (d) short and easy to say
  10. 10.Which of these is a good business name? (a) “Shop” (b) “Bright Bookmarks” (c) “Zzkkq Bites” (d) “Qxzrt Plvv”
  11. 11.True or false: “easy to draw by hand” is a poor logo idea. (a) True (b) False
  12. 12.True or false: “Sunny Sips” is a good business name. (a) True (b) False
  13. 13.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Stuff and More Stuff” (c) “Green Thumb Saplings” (d) “Shop”
  14. 14.🎨 Good or poor logo idea: your own drawing? (a) a good logo idea (b) a poor logo idea
  15. 15.True or false: “Bright Bookmarks” is a poor business name. (a) True (b) False
  16. 16.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a poor business name (b) a good business name
  17. 17.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Chai Corner” (c) “Things” (d) “Stuff and More Stuff”
  18. 18.🔁 Why use the same colours on posters and the stall? (a) to confuse buyers (b) it costs more (c) people recognise you (d) no reason
  19. 19.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a good business name (b) a poor business name
  20. 20.True or false: “clear at a small size” is a good logo idea. (a) False (b) True
  21. 21.Which of these is a good logo idea? (a) twenty colours (b) tiny unreadable text (c) your own drawing (d) copied from a big brand
  22. 22.🏷️ What is a brand? (a) your stall table (b) a type of loan (c) how people know you (d) your cash box
  23. 23.True or false: “a simple lemon shape” is a poor logo idea. (a) True (b) False
  24. 24.True or false: “Stuff and More Stuff” is a poor business name. (a) True (b) False
  25. 25.Which of these is a good logo idea? (a) twenty colours (b) tiny unreadable text (c) a blurry photo (d) two or three colours
  26. 26.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Stuff and More Stuff” (c) “Zzkkq Bites” (d) “Qxzrt Plvv”
  27. 27.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Maths Buddies” (c) “Shop” (d) “Sunny Sips”
  28. 28.Which of these is a poor business name? (a) “Sunny Sips” (b) “Paper Petals Cards” (c) “Stuff and More Stuff” (d) “Green Thumb Saplings”
  29. 29.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Shop” (c) “The Losers’ Stall” (d) “Stuff and More Stuff”
  30. 30.Which of these is a good business name? (a) “Paper Petals Cards” (b) “Shop” (c) “Things” (d) “Zzkkq Bites”
  31. 31.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Things” (c) “Qxzrt Plvv” (d) “Stuff and More Stuff”
  32. 32.🏷️ Good or poor business name: “Shop”? (a) a poor business name (b) a good business name
  33. 33.🏷️ Good or poor business name: “Maths Buddies”? (a) a good business name (b) a poor business name
  34. 34.Which of these is a poor business name? (a) “Sunny Sips” (b) “Maths Buddies” (c) “Qxzrt Plvv” (d) “Green Thumb Saplings”
  35. 35.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a good business name (b) a poor business name
  36. 36.True or false: “Chai Corner” is a good business name. (a) True (b) False
  37. 37.🔍 Which is the odd one out? (a) “Shop” (b) “Paper Petals Cards” (c) “Chai Corner” (d) “Maths Buddies”
  38. 38.🏷️ Good or poor business name: “Things”? (a) a good business name (b) a poor business name
  39. 39.Which of these is a poor logo idea? (a) copied from a big brand (b) a simple lemon shape (c) your own drawing (d) easy to draw by hand
  40. 40.🎨 Good or poor logo idea: too many small details? (a) a poor logo idea (b) a good logo idea

Answer key

  1. False
  2. True
  3. a good business name
  4. True
  5. False
  6. a good logo idea
  7. False
  8. a poor logo idea
  9. short and easy to say
  10. “Bright Bookmarks”
  11. False
  12. True
  13. “Green Thumb Saplings”
  14. a good logo idea
  15. False
  16. a poor business name
  17. “Chai Corner”
  18. people recognise you
  19. a poor business name
  20. True
  21. your own drawing
  22. how people know you
  23. False
  24. True
  25. two or three colours
  26. “Paper Petals Cards”
  27. “Shop”
  28. “Stuff and More Stuff”
  29. “Bright Bookmarks”
  30. “Paper Petals Cards”
  31. “Sunny Sips”
  32. a poor business name
  33. a good business name
  34. “Qxzrt Plvv”
  35. a good business name
  36. True
  37. “Shop”
  38. a poor business name
  39. copied from a big brand
  40. a poor logo idea

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