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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 927 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.🔍 Which is the odd one out? (a) “Shop” (b) “Sunny Sips” (c) “Zzkkq Bites” (d) “Qxzrt Plvv”
  2. 2.🔍 Which is the odd one out? (a) “Zzkkq Bites” (b) “Stuff and More Stuff” (c) “Qxzrt Plvv” (d) “Paper Petals Cards”
  3. 3.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a poor business name (b) a good business name
  4. 4.True or false: “easy to draw by hand” is a good logo idea. (a) True (b) False
  5. 5.True or false: “copied from a big brand” is a poor logo idea. (a) False (b) True
  6. 6.🔁 Why use the same colours on posters and the stall? (a) people recognise you (b) it costs more (c) no reason (d) to confuse buyers
  7. 7.🏷️ What is a brand? (a) a type of loan (b) how people know you (c) your stall table (d) your cash box
  8. 8.True or false: “a blurry photo” is a good logo idea. (a) False (b) True
  9. 9.True or false: “Paper Petals Cards” is a poor business name. (a) True (b) False
  10. 10.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  11. 11.True or false: “twenty colours” is a poor logo idea. (a) False (b) True
  12. 12.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a good business name (b) a poor business name
  13. 13.Which of these is a good business name? (a) “Things” (b) “Stuff and More Stuff” (c) “The Losers’ Stall” (d) “Sunny Sips”
  14. 14.Which of these is a poor logo idea? (a) easy to draw by hand (b) two or three colours (c) tiny unreadable text (d) a simple lemon shape
  15. 15.🎨 Good or poor logo idea: twenty colours? (a) a good logo idea (b) a poor logo idea
  16. 16.True or false: “Green Thumb Saplings” is a poor business name. (a) True (b) False
  17. 17.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a good business name (b) a poor business name
  18. 18.🏷️ Good or poor business name: “Sunny Sips”? (a) a poor business name (b) a good business name
  19. 19.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Paper Petals Cards” (c) “Stuff and More Stuff” (d) “Chai Corner”
  20. 20.Which of these is a good logo idea? (a) clear at a small size (b) twenty colours (c) a blurry photo (d) copied from a big brand
  21. 21.🏷️ Good or poor business name: “Things”? (a) a good business name (b) a poor business name
  22. 22.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Maths Buddies” (c) “The Losers’ Stall” (d) “Bright Bookmarks”
  23. 23.Which of these is a poor business name? (a) “Maths Buddies” (b) “Bright Bookmarks” (c) “Green Thumb Saplings” (d) “Zzkkq Bites”
  24. 24.🎨 Good or poor logo idea: tiny unreadable text? (a) a good logo idea (b) a poor logo idea
  25. 25.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a good business name (b) a poor business name
  26. 26.🎨 Good or poor logo idea: two or three colours? (a) a good logo idea (b) a poor logo idea
  27. 27.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “The Losers’ Stall” (c) “Zzkkq Bites” (d) “Bright Bookmarks”
  28. 28.🎨 Good or poor logo idea: easy to draw by hand? (a) a good logo idea (b) a poor logo idea
  29. 29.🏷️ Good or poor business name: “Chai Corner”? (a) a good business name (b) a poor business name
  30. 30.🎨 Good or poor logo idea: clear at a small size? (a) a poor logo idea (b) a good logo idea
  31. 31.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Paper Petals Cards” (c) “Chai Corner” (d) “Things”
  32. 32.True or false: “clear at a small size” is a poor logo idea. (a) True (b) False
  33. 33.True or false: “copied from a big brand” is a good logo idea. (a) True (b) False
  34. 34.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Maths Buddies” (c) “Bright Bookmarks” (d) “Qxzrt Plvv”
  35. 35.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Bright Bookmarks” (c) “Chai Corner” (d) “Stuff and More Stuff”
  36. 36.True or false: “Things” is a good business name. (a) False (b) True
  37. 37.Which of these is a good logo idea? (a) too many small details (b) copied from a big brand (c) your own drawing (d) twenty colours
  38. 38.Which of these is a good logo idea? (a) tiny unreadable text (b) copied from a big brand (c) two or three colours (d) twenty colours
  39. 39.🔍 Which is the odd one out? (a) “Things” (b) “The Losers’ Stall” (c) “Shop” (d) “Bright Bookmarks”
  40. 40.True or false: “Things” is a poor business name. (a) False (b) True

Answer key

  1. “Sunny Sips”
  2. “Paper Petals Cards”
  3. a good business name
  4. True
  5. True
  6. people recognise you
  7. how people know you
  8. False
  9. False
  10. a good logo idea
  11. True
  12. a good business name
  13. “Sunny Sips”
  14. tiny unreadable text
  15. a poor logo idea
  16. False
  17. a poor business name
  18. a good business name
  19. “Stuff and More Stuff”
  20. clear at a small size
  21. a poor business name
  22. “The Losers’ Stall”
  23. “Zzkkq Bites”
  24. a poor logo idea
  25. a poor business name
  26. a good logo idea
  27. “Bright Bookmarks”
  28. a good logo idea
  29. a good business name
  30. a good logo idea
  31. “Things”
  32. False
  33. False
  34. “Qxzrt Plvv”
  35. “Stuff and More Stuff”
  36. False
  37. your own drawing
  38. two or three colours
  39. “Bright Bookmarks”
  40. True

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