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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 929 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Sunny Sips” (c) “Shop” (d) “Maths Buddies”
  2. 2.True or false: “clear at a small size” is a poor logo idea. (a) False (b) True
  3. 3.🎨 Why not copy a famous logo? (a) it is someone else’s (b) it is too easy (c) copying is smart (d) logos are free
  4. 4.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Zzkkq Bites” (c) “Maths Buddies” (d) “Sunny Sips”
  5. 5.True or false: “two or three colours” is a good logo idea. (a) True (b) False
  6. 6.True or false: “twenty colours” is a good logo idea. (a) False (b) True
  7. 7.🔁 Why use the same colours on posters and the stall? (a) people recognise you (b) to confuse buyers (c) no reason (d) it costs more
  8. 8.Which of these is a poor business name? (a) “Qxzrt Plvv” (b) “Paper Petals Cards” (c) “Chai Corner” (d) “Bright Bookmarks”
  9. 9.True or false: “easy to draw by hand” is a poor logo idea. (a) True (b) False
  10. 10.True or false: “a simple lemon shape” is a poor logo idea. (a) False (b) True
  11. 11.🏷️ What is a brand? (a) your cash box (b) a type of loan (c) how people know you (d) your stall table
  12. 12.🎨 Good or poor logo idea: tiny unreadable text? (a) a poor logo idea (b) a good logo idea
  13. 13.True or false: “Qxzrt Plvv” is a good business name. (a) False (b) True
  14. 14.🎨 Good or poor logo idea: easy to draw by hand? (a) a good logo idea (b) a poor logo idea
  15. 15.Which of these is a poor logo idea? (a) two or three colours (b) clear at a small size (c) too many small details (d) easy to draw by hand
  16. 16.True or false: “clear at a small size” is a good logo idea. (a) False (b) True
  17. 17.🏷️ Good or poor business name: “Chai Corner”? (a) a good business name (b) a poor business name
  18. 18.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “Things” (c) “Qxzrt Plvv” (d) “Green Thumb Saplings”
  19. 19.True or false: “Shop” is a good business name. (a) False (b) True
  20. 20.🏷️ Good or poor business name: “Maths Buddies”? (a) a poor business name (b) a good business name
  21. 21.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a poor business name (b) a good business name
  22. 22.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Paper Petals Cards” (c) “The Losers’ Stall” (d) “Chai Corner”
  23. 23.🎨 Good or poor logo idea: clear at a small size? (a) a poor logo idea (b) a good logo idea
  24. 24.True or false: “your own drawing” is a good logo idea. (a) False (b) True
  25. 25.Which of these is a good logo idea? (a) tiny unreadable text (b) a simple lemon shape (c) twenty colours (d) a blurry photo
  26. 26.True or false: “Things” is a poor business name. (a) True (b) False
  27. 27.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “The Losers’ Stall” (c) “Maths Buddies” (d) “Bright Bookmarks”
  28. 28.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a good business name (b) a poor business name
  29. 29.Which of these is a good business name? (a) “Things” (b) “Maths Buddies” (c) “Stuff and More Stuff” (d) “Shop”
  30. 30.🎨 Good or poor logo idea: your own drawing? (a) a poor logo idea (b) a good logo idea
  31. 31.🔍 Which is the odd one out? (a) “Stuff and More Stuff” (b) “The Losers’ Stall” (c) “Chai Corner” (d) “Things”
  32. 32.Which of these is a poor logo idea? (a) a simple lemon shape (b) twenty colours (c) your own drawing (d) clear at a small size
  33. 33.Which of these is a good logo idea? (a) too many small details (b) tiny unreadable text (c) copied from a big brand (d) easy to draw by hand
  34. 34.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Stuff and More Stuff” (c) “Zzkkq Bites” (d) “The Losers’ Stall”
  35. 35.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Shop” (c) “Stuff and More Stuff” (d) “Zzkkq Bites”
  36. 36.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a poor business name (b) a good business name
  37. 37.True or false: “Paper Petals Cards” is a poor business name. (a) True (b) False
  38. 38.✍️ A good business name is… (a) rude (b) impossible to spell (c) very long (d) short and easy to say
  39. 39.True or false: “too many small details” is a good logo idea. (a) False (b) True
  40. 40.True or false: “copied from a big brand” is a good logo idea. (a) False (b) True

Answer key

  1. “Shop”
  2. False
  3. it is someone else’s
  4. “Zzkkq Bites”
  5. True
  6. False
  7. people recognise you
  8. “Qxzrt Plvv”
  9. False
  10. False
  11. how people know you
  12. a poor logo idea
  13. False
  14. a good logo idea
  15. too many small details
  16. True
  17. a good business name
  18. “Green Thumb Saplings”
  19. False
  20. a good business name
  21. a good business name
  22. “The Losers’ Stall”
  23. a good logo idea
  24. True
  25. a simple lemon shape
  26. True
  27. “The Losers’ Stall”
  28. a good business name
  29. “Maths Buddies”
  30. a good logo idea
  31. “Chai Corner”
  32. twenty colours
  33. easy to draw by hand
  34. “Green Thumb Saplings”
  35. “Sunny Sips”
  36. a poor business name
  37. False
  38. short and easy to say
  39. False
  40. False

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