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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 932 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.✍️ A good business name is… (a) rude (b) impossible to spell (c) short and easy to say (d) very long
  2. 2.True or false: “Chai Corner” is a good business name. (a) False (b) True
  3. 3.True or false: “Chai Corner” is a poor business name. (a) False (b) True
  4. 4.🏷️ Good or poor business name: “Maths Buddies”? (a) a poor business name (b) a good business name
  5. 5.Which of these is a poor logo idea? (a) a simple lemon shape (b) two or three colours (c) a blurry photo (d) easy to draw by hand
  6. 6.Which of these is a poor business name? (a) “Zzkkq Bites” (b) “Bright Bookmarks” (c) “Maths Buddies” (d) “Paper Petals Cards”
  7. 7.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Bright Bookmarks” (c) “Paper Petals Cards” (d) “Sunny Sips”
  8. 8.🎨 Good or poor logo idea: tiny unreadable text? (a) a poor logo idea (b) a good logo idea
  9. 9.True or false: “twenty colours” is a good logo idea. (a) False (b) True
  10. 10.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a good business name (b) a poor business name
  11. 11.True or false: “two or three colours” is a good logo idea. (a) True (b) False
  12. 12.Which of these is a good business name? (a) “Bright Bookmarks” (b) “Qxzrt Plvv” (c) “The Losers’ Stall” (d) “Shop”
  13. 13.🔍 Which is the odd one out? (a) “Things” (b) “Qxzrt Plvv” (c) “Zzkkq Bites” (d) “Paper Petals Cards”
  14. 14.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Zzkkq Bites” (c) “Paper Petals Cards” (d) “Green Thumb Saplings”
  15. 15.True or false: “tiny unreadable text” is a good logo idea. (a) True (b) False
  16. 16.True or false: “easy to draw by hand” is a poor logo idea. (a) True (b) False
  17. 17.Which of these is a good logo idea? (a) a blurry photo (b) your own drawing (c) tiny unreadable text (d) too many small details
  18. 18.True or false: “Green Thumb Saplings” is a poor business name. (a) True (b) False
  19. 19.True or false: “Qxzrt Plvv” is a poor business name. (a) False (b) True
  20. 20.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Green Thumb Saplings” (c) “Bright Bookmarks” (d) “Shop”
  21. 21.Which of these is a good business name? (a) “Shop” (b) “Green Thumb Saplings” (c) “The Losers’ Stall” (d) “Zzkkq Bites”
  22. 22.Which of these is a poor logo idea? (a) too many small details (b) clear at a small size (c) easy to draw by hand (d) two or three colours
  23. 23.🎨 Why not copy a famous logo? (a) logos are free (b) copying is smart (c) it is too easy (d) it is someone else’s
  24. 24.True or false: “Paper Petals Cards” is a good business name. (a) True (b) False
  25. 25.True or false: “clear at a small size” is a poor logo idea. (a) True (b) False
  26. 26.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a good business name (b) a poor business name
  27. 27.True or false: “a simple lemon shape” is a poor logo idea. (a) True (b) False
  28. 28.True or false: “your own drawing” is a good logo idea. (a) True (b) False
  29. 29.🔁 Why use the same colours on posters and the stall? (a) to confuse buyers (b) it costs more (c) people recognise you (d) no reason
  30. 30.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Stuff and More Stuff” (c) “Bright Bookmarks” (d) “Zzkkq Bites”
  31. 31.True or false: “easy to draw by hand” is a good logo idea. (a) False (b) True
  32. 32.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Green Thumb Saplings” (c) “Chai Corner” (d) “Stuff and More Stuff”
  33. 33.🏷️ Good or poor business name: “Shop”? (a) a good business name (b) a poor business name
  34. 34.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Paper Petals Cards” (c) “The Losers’ Stall” (d) “Sunny Sips”
  35. 35.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a good business name (b) a poor business name
  36. 36.Which of these is a poor business name? (a) “The Losers’ Stall” (b) “Chai Corner” (c) “Green Thumb Saplings” (d) “Paper Petals Cards”
  37. 37.🎨 Good or poor logo idea: copied from a big brand? (a) a good logo idea (b) a poor logo idea
  38. 38.Which of these is a poor business name? (a) “Chai Corner” (b) “Paper Petals Cards” (c) “Green Thumb Saplings” (d) “Qxzrt Plvv”
  39. 39.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Maths Buddies” (c) “Stuff and More Stuff” (d) “Shop”
  40. 40.Which of these is a good logo idea? (a) tiny unreadable text (b) two or three colours (c) twenty colours (d) too many small details

Answer key

  1. short and easy to say
  2. True
  3. False
  4. a good business name
  5. a blurry photo
  6. “Zzkkq Bites”
  7. “Qxzrt Plvv”
  8. a poor logo idea
  9. False
  10. a poor business name
  11. True
  12. “Bright Bookmarks”
  13. “Paper Petals Cards”
  14. “Zzkkq Bites”
  15. False
  16. False
  17. your own drawing
  18. False
  19. True
  20. “Shop”
  21. “Green Thumb Saplings”
  22. too many small details
  23. it is someone else’s
  24. True
  25. False
  26. a good business name
  27. False
  28. True
  29. people recognise you
  30. “Bright Bookmarks”
  31. True
  32. “Stuff and More Stuff”
  33. a poor business name
  34. “The Losers’ Stall”
  35. a poor business name
  36. “The Losers’ Stall”
  37. a poor logo idea
  38. “Qxzrt Plvv”
  39. “Maths Buddies”
  40. two or three colours

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