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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 954 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a good business name (b) a poor business name
  2. 2.🏷️ Good or poor business name: “Chai Corner”? (a) a poor business name (b) a good business name
  3. 3.🎨 Good or poor logo idea: clear at a small size? (a) a poor logo idea (b) a good logo idea
  4. 4.True or false: “Chai Corner” is a poor business name. (a) False (b) True
  5. 5.🎨 Why not copy a famous logo? (a) logos are free (b) it is too easy (c) copying is smart (d) it is someone else’s
  6. 6.🏷️ Good or poor business name: “Maths Buddies”? (a) a good business name (b) a poor business name
  7. 7.✍️ A good business name is… (a) rude (b) impossible to spell (c) short and easy to say (d) very long
  8. 8.🎨 Good or poor logo idea: copied from a big brand? (a) a good logo idea (b) a poor logo idea
  9. 9.🎨 Good or poor logo idea: tiny unreadable text? (a) a poor logo idea (b) a good logo idea
  10. 10.🏷️ Good or poor business name: “Sunny Sips”? (a) a good business name (b) a poor business name
  11. 11.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Sunny Sips” (c) “Things” (d) “Chai Corner”
  12. 12.True or false: “Chai Corner” is a good business name. (a) False (b) True
  13. 13.True or false: “too many small details” is a good logo idea. (a) True (b) False
  14. 14.🎨 Good or poor logo idea: a simple lemon shape? (a) a good logo idea (b) a poor logo idea
  15. 15.True or false: “your own drawing” is a good logo idea. (a) False (b) True
  16. 16.True or false: “copied from a big brand” is a good logo idea. (a) True (b) False
  17. 17.🎨 Good or poor logo idea: easy to draw by hand? (a) a good logo idea (b) a poor logo idea
  18. 18.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a poor business name (b) a good business name
  19. 19.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Sunny Sips” (c) “Maths Buddies” (d) “The Losers’ Stall”
  20. 20.🏷️ What is a brand? (a) a type of loan (b) your cash box (c) how people know you (d) your stall table
  21. 21.Which of these is a poor logo idea? (a) clear at a small size (b) two or three colours (c) copied from a big brand (d) a simple lemon shape
  22. 22.True or false: “Green Thumb Saplings” is a good business name. (a) True (b) False
  23. 23.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Stuff and More Stuff” (c) “Chai Corner” (d) “Bright Bookmarks”
  24. 24.True or false: “Things” is a poor business name. (a) False (b) True
  25. 25.🔍 Which is the odd one out? (a) “Shop” (b) “Zzkkq Bites” (c) “Qxzrt Plvv” (d) “Chai Corner”
  26. 26.🎨 Good or poor logo idea: two or three colours? (a) a good logo idea (b) a poor logo idea
  27. 27.True or false: “tiny unreadable text” is a poor logo idea. (a) True (b) False
  28. 28.🏷️ Good or poor business name: “Things”? (a) a poor business name (b) a good business name
  29. 29.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a poor business name (b) a good business name
  30. 30.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a poor business name (b) a good business name
  31. 31.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a good business name (b) a poor business name
  32. 32.🎨 Good or poor logo idea: twenty colours? (a) a poor logo idea (b) a good logo idea
  33. 33.True or false: “two or three colours” is a good logo idea. (a) True (b) False
  34. 34.True or false: “twenty colours” is a poor logo idea. (a) False (b) True
  35. 35.Which of these is a good business name? (a) “Sunny Sips” (b) “Qxzrt Plvv” (c) “Zzkkq Bites” (d) “Things”
  36. 36.🔁 Why use the same colours on posters and the stall? (a) it costs more (b) people recognise you (c) no reason (d) to confuse buyers
  37. 37.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a good business name (b) a poor business name
  38. 38.Which of these is a good logo idea? (a) two or three colours (b) tiny unreadable text (c) twenty colours (d) a blurry photo
  39. 39.🏷️ Good or poor business name: “Shop”? (a) a poor business name (b) a good business name
  40. 40.Which of these is a poor logo idea? (a) clear at a small size (b) easy to draw by hand (c) a blurry photo (d) your own drawing

Answer key

  1. a good business name
  2. a good business name
  3. a good logo idea
  4. False
  5. it is someone else’s
  6. a good business name
  7. short and easy to say
  8. a poor logo idea
  9. a poor logo idea
  10. a good business name
  11. “Things”
  12. True
  13. False
  14. a good logo idea
  15. True
  16. False
  17. a good logo idea
  18. a poor business name
  19. “The Losers’ Stall”
  20. how people know you
  21. copied from a big brand
  22. True
  23. “Stuff and More Stuff”
  24. True
  25. “Chai Corner”
  26. a good logo idea
  27. True
  28. a poor business name
  29. a poor business name
  30. a good business name
  31. a good business name
  32. a poor logo idea
  33. True
  34. True
  35. “Sunny Sips”
  36. people recognise you
  37. a poor business name
  38. two or three colours
  39. a poor business name
  40. a blurry photo

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