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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 96 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.🎨 Good or poor logo idea: easy to draw by hand? (a) a poor logo idea (b) a good logo idea
  2. 2.Which of these is a poor business name? (a) “Sunny Sips” (b) “Shop” (c) “Chai Corner” (d) “Bright Bookmarks”
  3. 3.🎨 Good or poor logo idea: tiny unreadable text? (a) a poor logo idea (b) a good logo idea
  4. 4.True or false: “tiny unreadable text” is a good logo idea. (a) False (b) True
  5. 5.True or false: “your own drawing” is a good logo idea. (a) True (b) False
  6. 6.🔁 Why use the same colours on posters and the stall? (a) it costs more (b) no reason (c) to confuse buyers (d) people recognise you
  7. 7.Which of these is a good logo idea? (a) a blurry photo (b) copied from a big brand (c) easy to draw by hand (d) tiny unreadable text
  8. 8.Which of these is a good logo idea? (a) twenty colours (b) a blurry photo (c) clear at a small size (d) tiny unreadable text
  9. 9.Which of these is a poor logo idea? (a) clear at a small size (b) your own drawing (c) copied from a big brand (d) two or three colours
  10. 10.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Shop” (c) “Paper Petals Cards” (d) “Stuff and More Stuff”
  11. 11.True or false: “The Losers’ Stall” is a good business name. (a) True (b) False
  12. 12.Which of these is a poor business name? (a) “Maths Buddies” (b) “Chai Corner” (c) “Stuff and More Stuff” (d) “Bright Bookmarks”
  13. 13.✍️ A good business name is… (a) very long (b) impossible to spell (c) short and easy to say (d) rude
  14. 14.🎨 Why not copy a famous logo? (a) it is too easy (b) logos are free (c) it is someone else’s (d) copying is smart
  15. 15.True or false: “a simple lemon shape” is a good logo idea. (a) False (b) True
  16. 16.🏷️ Good or poor business name: “Things”? (a) a good business name (b) a poor business name
  17. 17.Which of these is a good logo idea? (a) tiny unreadable text (b) copied from a big brand (c) too many small details (d) two or three colours
  18. 18.🎨 Good or poor logo idea: a blurry photo? (a) a good logo idea (b) a poor logo idea
  19. 19.True or false: “twenty colours” is a good logo idea. (a) True (b) False
  20. 20.🎨 Good or poor logo idea: clear at a small size? (a) a good logo idea (b) a poor logo idea
  21. 21.🎨 Good or poor logo idea: too many small details? (a) a good logo idea (b) a poor logo idea
  22. 22.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Green Thumb Saplings” (c) “Stuff and More Stuff” (d) “Paper Petals Cards”
  23. 23.🏷️ Good or poor business name: “Sunny Sips”? (a) a good business name (b) a poor business name
  24. 24.True or false: “a simple lemon shape” is a poor logo idea. (a) True (b) False
  25. 25.Which of these is a poor logo idea? (a) your own drawing (b) a simple lemon shape (c) two or three colours (d) tiny unreadable text
  26. 26.Which of these is a poor logo idea? (a) your own drawing (b) easy to draw by hand (c) clear at a small size (d) twenty colours
  27. 27.True or false: “easy to draw by hand” is a good logo idea. (a) False (b) True
  28. 28.True or false: “Qxzrt Plvv” is a poor business name. (a) False (b) True
  29. 29.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “The Losers’ Stall” (c) “Paper Petals Cards” (d) “Qxzrt Plvv”
  30. 30.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a good business name (b) a poor business name
  31. 31.Which of these is a poor logo idea? (a) clear at a small size (b) easy to draw by hand (c) a simple lemon shape (d) a blurry photo
  32. 32.🎨 Good or poor logo idea: copied from a big brand? (a) a poor logo idea (b) a good logo idea
  33. 33.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “Qxzrt Plvv” (c) “Chai Corner” (d) “Maths Buddies”
  34. 34.🔍 Which is the odd one out? (a) “Qxzrt Plvv” (b) “Chai Corner” (c) “Stuff and More Stuff” (d) “Shop”
  35. 35.Which of these is a poor business name? (a) “Maths Buddies” (b) “Sunny Sips” (c) “Things” (d) “Green Thumb Saplings”
  36. 36.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Green Thumb Saplings” (c) “Qxzrt Plvv” (d) “Zzkkq Bites”
  37. 37.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a good business name (b) a poor business name
  38. 38.🏷️ What is a brand? (a) your cash box (b) how people know you (c) your stall table (d) a type of loan
  39. 39.True or false: “Chai Corner” is a good business name. (a) True (b) False
  40. 40.🔍 Which is the odd one out? (a) “Sunny Sips” (b) “Things” (c) “Chai Corner” (d) “Green Thumb Saplings”

Answer key

  1. a good logo idea
  2. “Shop”
  3. a poor logo idea
  4. False
  5. True
  6. people recognise you
  7. easy to draw by hand
  8. clear at a small size
  9. copied from a big brand
  10. “Paper Petals Cards”
  11. False
  12. “Stuff and More Stuff”
  13. short and easy to say
  14. it is someone else’s
  15. True
  16. a poor business name
  17. two or three colours
  18. a poor logo idea
  19. False
  20. a good logo idea
  21. a poor logo idea
  22. “Stuff and More Stuff”
  23. a good business name
  24. False
  25. tiny unreadable text
  26. twenty colours
  27. True
  28. True
  29. “Paper Petals Cards”
  30. a good business name
  31. a blurry photo
  32. a poor logo idea
  33. “Qxzrt Plvv”
  34. “Chai Corner”
  35. “Things”
  36. “Green Thumb Saplings”
  37. a poor business name
  38. how people know you
  39. True
  40. “Things”

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