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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 960 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.🔍 Which is the odd one out? (a) “Shop” (b) “Zzkkq Bites” (c) “Paper Petals Cards” (d) “Qxzrt Plvv”
  2. 2.Which of these is a poor logo idea? (a) clear at a small size (b) two or three colours (c) too many small details (d) your own drawing
  3. 3.Which of these is a poor logo idea? (a) two or three colours (b) clear at a small size (c) easy to draw by hand (d) twenty colours
  4. 4.True or false: “Shop” is a good business name. (a) False (b) True
  5. 5.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Sunny Sips” (c) “Shop” (d) “Zzkkq Bites”
  6. 6.Which of these is a good logo idea? (a) twenty colours (b) a blurry photo (c) too many small details (d) a simple lemon shape
  7. 7.🏷️ Good or poor business name: “Chai Corner”? (a) a good business name (b) a poor business name
  8. 8.🏷️ Good or poor business name: “The Losers’ Stall”? (a) a good business name (b) a poor business name
  9. 9.🔁 Why use the same colours on posters and the stall? (a) no reason (b) people recognise you (c) it costs more (d) to confuse buyers
  10. 10.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Green Thumb Saplings” (c) “Maths Buddies” (d) “Stuff and More Stuff”
  11. 11.True or false: “Zzkkq Bites” is a good business name. (a) True (b) False
  12. 12.True or false: “Shop” is a poor business name. (a) False (b) True
  13. 13.🎨 Good or poor logo idea: two or three colours? (a) a poor logo idea (b) a good logo idea
  14. 14.🎨 Good or poor logo idea: copied from a big brand? (a) a poor logo idea (b) a good logo idea
  15. 15.🎨 Good or poor logo idea: too many small details? (a) a good logo idea (b) a poor logo idea
  16. 16.True or false: “The Losers’ Stall” is a good business name. (a) False (b) True
  17. 17.Which of these is a good logo idea? (a) easy to draw by hand (b) twenty colours (c) copied from a big brand (d) a blurry photo
  18. 18.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a poor business name (b) a good business name
  19. 19.🎨 Why not copy a famous logo? (a) it is too easy (b) copying is smart (c) it is someone else’s (d) logos are free
  20. 20.True or false: “Chai Corner” is a poor business name. (a) False (b) True
  21. 21.Which of these is a poor logo idea? (a) your own drawing (b) copied from a big brand (c) two or three colours (d) a simple lemon shape
  22. 22.🎨 Good or poor logo idea: easy to draw by hand? (a) a poor logo idea (b) a good logo idea
  23. 23.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Qxzrt Plvv” (c) “Chai Corner” (d) “Things”
  24. 24.🎨 Good or poor logo idea: your own drawing? (a) a good logo idea (b) a poor logo idea
  25. 25.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Stuff and More Stuff” (c) “Paper Petals Cards” (d) “Things”
  26. 26.🏷️ Good or poor business name: “Things”? (a) a poor business name (b) a good business name
  27. 27.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Qxzrt Plvv” (c) “Zzkkq Bites” (d) “Maths Buddies”
  28. 28.True or false: “two or three colours” is a good logo idea. (a) False (b) True
  29. 29.🎨 Good or poor logo idea: a simple lemon shape? (a) a good logo idea (b) a poor logo idea
  30. 30.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a poor business name (b) a good business name
  31. 31.True or false: “a blurry photo” is a poor logo idea. (a) False (b) True
  32. 32.Which of these is a poor logo idea? (a) a simple lemon shape (b) two or three colours (c) tiny unreadable text (d) clear at a small size
  33. 33.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Maths Buddies” (c) “Shop” (d) “Paper Petals Cards”
  34. 34.🔍 Which is the odd one out? (a) “Green Thumb Saplings” (b) “Sunny Sips” (c) “Maths Buddies” (d) “Qxzrt Plvv”
  35. 35.True or false: “tiny unreadable text” is a poor logo idea. (a) False (b) True
  36. 36.Which of these is a poor business name? (a) “Sunny Sips” (b) “Qxzrt Plvv” (c) “Bright Bookmarks” (d) “Paper Petals Cards”
  37. 37.True or false: “easy to draw by hand” is a poor logo idea. (a) False (b) True
  38. 38.🏷️ What is a brand? (a) your stall table (b) a type of loan (c) your cash box (d) how people know you
  39. 39.Which of these is a good logo idea? (a) too many small details (b) twenty colours (c) copied from a big brand (d) your own drawing
  40. 40.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a good business name (b) a poor business name

Answer key

  1. “Paper Petals Cards”
  2. too many small details
  3. twenty colours
  4. False
  5. “Sunny Sips”
  6. a simple lemon shape
  7. a good business name
  8. a poor business name
  9. people recognise you
  10. “Stuff and More Stuff”
  11. False
  12. True
  13. a good logo idea
  14. a poor logo idea
  15. a poor logo idea
  16. False
  17. easy to draw by hand
  18. a good business name
  19. it is someone else’s
  20. False
  21. copied from a big brand
  22. a good logo idea
  23. “Chai Corner”
  24. a good logo idea
  25. “Paper Petals Cards”
  26. a poor business name
  27. “Maths Buddies”
  28. True
  29. a good logo idea
  30. a good business name
  31. True
  32. tiny unreadable text
  33. “Shop”
  34. “Qxzrt Plvv”
  35. True
  36. “Qxzrt Plvv”
  37. False
  38. how people know you
  39. your own drawing
  40. a poor business name

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