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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 964 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

NameDateTime takenScore ___ / 40
  1. 1.🏷️ What is a brand? (a) how people know you (b) your stall table (c) a type of loan (d) your cash box
  2. 2.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Bright Bookmarks” (c) “Qxzrt Plvv” (d) “Zzkkq Bites”
  3. 3.True or false: “two or three colours” is a good logo idea. (a) False (b) True
  4. 4.True or false: “Qxzrt Plvv” is a good business name. (a) True (b) False
  5. 5.🏷️ Good or poor business name: “Shop”? (a) a poor business name (b) a good business name
  6. 6.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a good business name (b) a poor business name
  7. 7.🏷️ Good or poor business name: “Sunny Sips”? (a) a good business name (b) a poor business name
  8. 8.Which of these is a good logo idea? (a) copied from a big brand (b) a simple lemon shape (c) tiny unreadable text (d) too many small details
  9. 9.True or false: “easy to draw by hand” is a poor logo idea. (a) False (b) True
  10. 10.🎨 Good or poor logo idea: clear at a small size? (a) a poor logo idea (b) a good logo idea
  11. 11.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a poor business name (b) a good business name
  12. 12.🎨 Good or poor logo idea: copied from a big brand? (a) a good logo idea (b) a poor logo idea
  13. 13.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Bright Bookmarks” (c) “Qxzrt Plvv” (d) “Paper Petals Cards”
  14. 14.🏷️ Good or poor business name: “Things”? (a) a poor business name (b) a good business name
  15. 15.🎨 Why not copy a famous logo? (a) it is too easy (b) copying is smart (c) logos are free (d) it is someone else’s
  16. 16.✍️ A good business name is… (a) very long (b) impossible to spell (c) short and easy to say (d) rude
  17. 17.🏷️ Good or poor business name: “Chai Corner”? (a) a good business name (b) a poor business name
  18. 18.🏷️ Good or poor business name: “Paper Petals Cards”? (a) a good business name (b) a poor business name
  19. 19.Which of these is a poor logo idea? (a) easy to draw by hand (b) clear at a small size (c) your own drawing (d) a blurry photo
  20. 20.Which of these is a poor business name? (a) “Green Thumb Saplings” (b) “Sunny Sips” (c) “Stuff and More Stuff” (d) “Bright Bookmarks”
  21. 21.🏷️ Good or poor business name: “Maths Buddies”? (a) a good business name (b) a poor business name
  22. 22.True or false: “two or three colours” is a poor logo idea. (a) False (b) True
  23. 23.True or false: “The Losers’ Stall” is a good business name. (a) False (b) True
  24. 24.True or false: “Sunny Sips” is a good business name. (a) False (b) True
  25. 25.Which of these is a good business name? (a) “Qxzrt Plvv” (b) “Paper Petals Cards” (c) “The Losers’ Stall” (d) “Stuff and More Stuff”
  26. 26.True or false: “Sunny Sips” is a poor business name. (a) False (b) True
  27. 27.Which of these is a good logo idea? (a) too many small details (b) copied from a big brand (c) your own drawing (d) tiny unreadable text
  28. 28.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Bright Bookmarks” (c) “Stuff and More Stuff” (d) “Paper Petals Cards”
  29. 29.🎨 Good or poor logo idea: twenty colours? (a) a good logo idea (b) a poor logo idea
  30. 30.True or false: “Qxzrt Plvv” is a poor business name. (a) False (b) True
  31. 31.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Zzkkq Bites” (c) “Green Thumb Saplings” (d) “Bright Bookmarks”
  32. 32.True or false: “easy to draw by hand” is a good logo idea. (a) False (b) True
  33. 33.True or false: “The Losers’ Stall” is a poor business name. (a) False (b) True
  34. 34.🎨 Good or poor logo idea: a simple lemon shape? (a) a poor logo idea (b) a good logo idea
  35. 35.Which of these is a good logo idea? (a) too many small details (b) copied from a big brand (c) easy to draw by hand (d) twenty colours
  36. 36.True or false: “too many small details” is a poor logo idea. (a) False (b) True
  37. 37.🎨 Good or poor logo idea: easy to draw by hand? (a) a poor logo idea (b) a good logo idea
  38. 38.Which of these is a good business name? (a) “Bright Bookmarks” (b) “Shop” (c) “Qxzrt Plvv” (d) “The Losers’ Stall”
  39. 39.🏷️ Good or poor business name: “Bright Bookmarks”? (a) a poor business name (b) a good business name
  40. 40.Which of these is a poor business name? (a) “Chai Corner” (b) “Things” (c) “Bright Bookmarks” (d) “Paper Petals Cards”

Answer key

  1. how people know you
  2. “Bright Bookmarks”
  3. True
  4. False
  5. a poor business name
  6. a poor business name
  7. a good business name
  8. a simple lemon shape
  9. False
  10. a good logo idea
  11. a good business name
  12. a poor logo idea
  13. “Qxzrt Plvv”
  14. a poor business name
  15. it is someone else’s
  16. short and easy to say
  17. a good business name
  18. a good business name
  19. a blurry photo
  20. “Stuff and More Stuff”
  21. a good business name
  22. False
  23. False
  24. True
  25. “Paper Petals Cards”
  26. False
  27. your own drawing
  28. “Stuff and More Stuff”
  29. a poor logo idea
  30. True
  31. “Zzkkq Bites”
  32. True
  33. True
  34. a good logo idea
  35. easy to draw by hand
  36. True
  37. a good logo idea
  38. “Bright Bookmarks”
  39. a good business name
  40. “Things”

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