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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 973 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.True or false: “clear at a small size” is a good logo idea. (a) True (b) False
  2. 2.Which of these is a good business name? (a) “The Losers’ Stall” (b) “Things” (c) “Stuff and More Stuff” (d) “Green Thumb Saplings”
  3. 3.🔁 Why use the same colours on posters and the stall? (a) it costs more (b) people recognise you (c) no reason (d) to confuse buyers
  4. 4.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “Qxzrt Plvv” (c) “The Losers’ Stall” (d) “Paper Petals Cards”
  5. 5.True or false: “Sunny Sips” is a poor business name. (a) False (b) True
  6. 6.True or false: “The Losers’ Stall” is a good business name. (a) False (b) True
  7. 7.True or false: “copied from a big brand” is a poor logo idea. (a) False (b) True
  8. 8.True or false: “two or three colours” is a poor logo idea. (a) True (b) False
  9. 9.True or false: “Paper Petals Cards” is a poor business name. (a) False (b) True
  10. 10.🎨 Good or poor logo idea: your own drawing? (a) a poor logo idea (b) a good logo idea
  11. 11.🎨 Why not copy a famous logo? (a) it is too easy (b) logos are free (c) copying is smart (d) it is someone else’s
  12. 12.🎨 Good or poor logo idea: two or three colours? (a) a good logo idea (b) a poor logo idea
  13. 13.Which of these is a poor logo idea? (a) your own drawing (b) a simple lemon shape (c) clear at a small size (d) twenty colours
  14. 14.Which of these is a good logo idea? (a) tiny unreadable text (b) twenty colours (c) two or three colours (d) too many small details
  15. 15.✍️ A good business name is… (a) rude (b) impossible to spell (c) short and easy to say (d) very long
  16. 16.Which of these is a poor logo idea? (a) copied from a big brand (b) clear at a small size (c) a simple lemon shape (d) two or three colours
  17. 17.True or false: “two or three colours” is a good logo idea. (a) False (b) True
  18. 18.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “The Losers’ Stall” (c) “Chai Corner” (d) “Green Thumb Saplings”
  19. 19.🏷️ Good or poor business name: “Shop”? (a) a poor business name (b) a good business name
  20. 20.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a poor business name (b) a good business name
  21. 21.Which of these is a poor business name? (a) “Paper Petals Cards” (b) “Green Thumb Saplings” (c) “The Losers’ Stall” (d) “Chai Corner”
  22. 22.🔍 Which is the odd one out? (a) “Paper Petals Cards” (b) “Chai Corner” (c) “Things” (d) “Sunny Sips”
  23. 23.🏷️ What is a brand? (a) your cash box (b) your stall table (c) how people know you (d) a type of loan
  24. 24.🔍 Which is the odd one out? (a) “Things” (b) “The Losers’ Stall” (c) “Sunny Sips” (d) “Stuff and More Stuff”
  25. 25.🏷️ Good or poor business name: “Zzkkq Bites”? (a) a good business name (b) a poor business name
  26. 26.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a poor business name (b) a good business name
  27. 27.True or false: “twenty colours” is a good logo idea. (a) True (b) False
  28. 28.🏷️ Good or poor business name: “Things”? (a) a good business name (b) a poor business name
  29. 29.Which of these is a poor business name? (a) “Zzkkq Bites” (b) “Paper Petals Cards” (c) “Bright Bookmarks” (d) “Sunny Sips”
  30. 30.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Qxzrt Plvv” (c) “Chai Corner” (d) “Zzkkq Bites”
  31. 31.Which of these is a poor business name? (a) “Sunny Sips” (b) “Maths Buddies” (c) “Chai Corner” (d) “Qxzrt Plvv”
  32. 32.True or false: “Sunny Sips” is a good business name. (a) False (b) True
  33. 33.Which of these is a poor logo idea? (a) easy to draw by hand (b) two or three colours (c) a simple lemon shape (d) a blurry photo
  34. 34.True or false: “Bright Bookmarks” is a poor business name. (a) True (b) False
  35. 35.True or false: “too many small details” is a good logo idea. (a) True (b) False
  36. 36.🎨 Good or poor logo idea: easy to draw by hand? (a) a poor logo idea (b) a good logo idea
  37. 37.True or false: “easy to draw by hand” is a good logo idea. (a) False (b) True
  38. 38.True or false: “Green Thumb Saplings” is a good business name. (a) True (b) False
  39. 39.🏷️ Good or poor business name: “Sunny Sips”? (a) a good business name (b) a poor business name
  40. 40.True or false: “a blurry photo” is a good logo idea. (a) True (b) False

Answer key

  1. True
  2. “Green Thumb Saplings”
  3. people recognise you
  4. “Paper Petals Cards”
  5. False
  6. False
  7. True
  8. False
  9. False
  10. a good logo idea
  11. it is someone else’s
  12. a good logo idea
  13. twenty colours
  14. two or three colours
  15. short and easy to say
  16. copied from a big brand
  17. True
  18. “The Losers’ Stall”
  19. a poor business name
  20. a good business name
  21. “The Losers’ Stall”
  22. “Things”
  23. how people know you
  24. “Sunny Sips”
  25. a poor business name
  26. a poor business name
  27. False
  28. a poor business name
  29. “Zzkkq Bites”
  30. “Chai Corner”
  31. “Qxzrt Plvv”
  32. True
  33. a blurry photo
  34. False
  35. False
  36. a good logo idea
  37. True
  38. True
  39. a good business name
  40. False

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