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Entrepreneurship Worksheet: Business Name and Logo

Entrepreneurship lesson 18: Branding: name and logo · Set 998 · 40 questions
TalentJR

Business tip (Simple and your own): Good name: short, easy to say and spell, your own, hints at what you sell. Poor: hard to say, says nothing (“Things”), mean or copied. Good logo: a simple shape, two or three colours, easy to draw, clear when small, your own drawing. Poor: copied, tiny text, twenty colours, a blurry photo. Use the same name, logo and colours on the stall, posters and price board.

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  1. 1.Which of these is a good business name? (a) “Zzkkq Bites” (b) “Shop” (c) “Things” (d) “Chai Corner”
  2. 2.Which of these is a poor business name? (a) “Sunny Sips” (b) “Qxzrt Plvv” (c) “Maths Buddies” (d) “Chai Corner”
  3. 3.🎨 Good or poor logo idea: clear at a small size? (a) a good logo idea (b) a poor logo idea
  4. 4.🎨 Good or poor logo idea: copied from a big brand? (a) a poor logo idea (b) a good logo idea
  5. 5.✍️ A good business name is… (a) very long (b) short and easy to say (c) impossible to spell (d) rude
  6. 6.🎨 Good or poor logo idea: a blurry photo? (a) a poor logo idea (b) a good logo idea
  7. 7.🎨 Good or poor logo idea: twenty colours? (a) a poor logo idea (b) a good logo idea
  8. 8.🏷️ Good or poor business name: “Maths Buddies”? (a) a good business name (b) a poor business name
  9. 9.🎨 Why not copy a famous logo? (a) copying is smart (b) logos are free (c) it is too easy (d) it is someone else’s
  10. 10.Which of these is a poor business name? (a) “Bright Bookmarks” (b) “Shop” (c) “Sunny Sips” (d) “Paper Petals Cards”
  11. 11.🎨 Good or poor logo idea: two or three colours? (a) a poor logo idea (b) a good logo idea
  12. 12.Which of these is a good logo idea? (a) a blurry photo (b) twenty colours (c) too many small details (d) a simple lemon shape
  13. 13.True or false: “Green Thumb Saplings” is a good business name. (a) True (b) False
  14. 14.🏷️ Good or poor business name: “Qxzrt Plvv”? (a) a good business name (b) a poor business name
  15. 15.🎨 Good or poor logo idea: a simple lemon shape? (a) a good logo idea (b) a poor logo idea
  16. 16.Which of these is a good business name? (a) “Things” (b) “Sunny Sips” (c) “Zzkkq Bites” (d) “Qxzrt Plvv”
  17. 17.🎨 Good or poor logo idea: tiny unreadable text? (a) a good logo idea (b) a poor logo idea
  18. 18.True or false: “twenty colours” is a poor logo idea. (a) False (b) True
  19. 19.🏷️ What is a brand? (a) your cash box (b) a type of loan (c) your stall table (d) how people know you
  20. 20.Which of these is a poor logo idea? (a) two or three colours (b) a simple lemon shape (c) clear at a small size (d) too many small details
  21. 21.🏷️ Good or poor business name: “Things”? (a) a good business name (b) a poor business name
  22. 22.True or false: “a simple lemon shape” is a good logo idea. (a) False (b) True
  23. 23.🎨 Good or poor logo idea: your own drawing? (a) a good logo idea (b) a poor logo idea
  24. 24.True or false: “Sunny Sips” is a good business name. (a) True (b) False
  25. 25.🎨 Good or poor logo idea: easy to draw by hand? (a) a good logo idea (b) a poor logo idea
  26. 26.🏷️ Good or poor business name: “Stuff and More Stuff”? (a) a poor business name (b) a good business name
  27. 27.True or false: “Stuff and More Stuff” is a poor business name. (a) True (b) False
  28. 28.🔍 Which is the odd one out? (a) “Bright Bookmarks” (b) “The Losers’ Stall” (c) “Chai Corner” (d) “Green Thumb Saplings”
  29. 29.Which of these is a poor logo idea? (a) tiny unreadable text (b) a simple lemon shape (c) easy to draw by hand (d) your own drawing
  30. 30.🔍 Which is the odd one out? (a) “Chai Corner” (b) “Qxzrt Plvv” (c) “Maths Buddies” (d) “Paper Petals Cards”
  31. 31.🔁 Why use the same colours on posters and the stall? (a) it costs more (b) people recognise you (c) to confuse buyers (d) no reason
  32. 32.Which of these is a good logo idea? (a) twenty colours (b) copied from a big brand (c) a blurry photo (d) clear at a small size
  33. 33.Which of these is a good business name? (a) “Maths Buddies” (b) “Qxzrt Plvv” (c) “Stuff and More Stuff” (d) “Zzkkq Bites”
  34. 34.True or false: “twenty colours” is a good logo idea. (a) True (b) False
  35. 35.🔍 Which is the odd one out? (a) “The Losers’ Stall” (b) “Qxzrt Plvv” (c) “Things” (d) “Paper Petals Cards”
  36. 36.🔍 Which is the odd one out? (a) “Shop” (b) “Qxzrt Plvv” (c) “Zzkkq Bites” (d) “Bright Bookmarks”
  37. 37.🏷️ Good or poor business name: “Green Thumb Saplings”? (a) a poor business name (b) a good business name
  38. 38.True or false: “a blurry photo” is a good logo idea. (a) True (b) False
  39. 39.True or false: “easy to draw by hand” is a good logo idea. (a) True (b) False
  40. 40.Which of these is a good business name? (a) “Stuff and More Stuff” (b) “Qxzrt Plvv” (c) “Shop” (d) “Green Thumb Saplings”

Answer key

  1. “Chai Corner”
  2. “Qxzrt Plvv”
  3. a good logo idea
  4. a poor logo idea
  5. short and easy to say
  6. a poor logo idea
  7. a poor logo idea
  8. a good business name
  9. it is someone else’s
  10. “Shop”
  11. a good logo idea
  12. a simple lemon shape
  13. True
  14. a poor business name
  15. a good logo idea
  16. “Sunny Sips”
  17. a poor logo idea
  18. True
  19. how people know you
  20. too many small details
  21. a poor business name
  22. True
  23. a good logo idea
  24. True
  25. a good logo idea
  26. a poor business name
  27. True
  28. “The Losers’ Stall”
  29. tiny unreadable text
  30. “Qxzrt Plvv”
  31. people recognise you
  32. clear at a small size
  33. “Maths Buddies”
  34. False
  35. “Paper Petals Cards”
  36. “Bright Bookmarks”
  37. a good business name
  38. False
  39. True
  40. “Green Thumb Saplings”

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