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Entrepreneurship Worksheet: Market Research Questions

Entrepreneurship lesson 6: Market research questions · Set 6 · 40 questions
TalentJR

Business tip (Ask, don’t push): Helpful questions: price, how often, what they dislike now, which choice, where they buy now. Unhelpful: “right?” questions that push for a yes, and off-topic questions. Ask the real buyers (Class 6 students for a Class 6 snack), and ask many — 30 answers tell you more than 3. Count the answers: percent who said yes = yes ÷ all asked × 100.

NameDateTime takenScore ___ / 40
  1. 1.📋 Helpful or unhelpful research question: “How much would you pay for one?” (a) a helpful question (b) an unhelpful question
  2. 2.True or false: “What time of day do you get hungry?” is a helpful research question. (a) True (b) False
  3. 3.📋 Helpful or unhelpful research question: “Do you agree my stall will be famous?” (a) an unhelpful question (b) a helpful question
  4. 4.True or false: “You love my idea, right?” is an unhelpful research question. (a) False (b) True
  5. 5.Saanvi asked 22 classmates about a bookmark stall. 19 said they would buy. How many said they would not?
  6. 6.True or false: “How much would you pay for one?” is an unhelpful research question. (a) True (b) False
  7. 7.True or false: “Where do you buy bookmarks now?” is a helpful research question. (a) True (b) False
  8. 8.Riya asked 50 people about a bookmark stall and 6% said yes. How many people said yes?
  9. 9.Meera asked 45 classmates about a bookmark stall. 8 said they would buy. How many said they would not?
  10. 10.True or false: “Would you buy this at the school fair?” is an unhelpful research question. (a) True (b) False
  11. 11.True or false: “What colour is your phone?” is a helpful research question. (a) True (b) False
  12. 12.True or false: “My idea is great, isn’t it?” is a helpful research question. (a) False (b) True
  13. 13.True or false: “Isn’t my lemonade the best ever?” is a helpful research question. (a) True (b) False
  14. 14.📋 Helpful or unhelpful research question: “What time of day do you get hungry?” (a) a helpful question (b) an unhelpful question
  15. 15.Meera asked 49 classmates about a craft stall. 10 said they would buy. How many said they would not?
  16. 16.📋 What is market research? (a) asking what buyers want (b) printing posters (c) counting your money (d) making a logo
  17. 17.📋 Helpful or unhelpful research question: “What did you eat on your birthday last year?” (a) an unhelpful question (b) a helpful question
  18. 18.True or false: “What is your favourite cricket team?” is a helpful research question. (a) False (b) True
  19. 19.Meera asked 20 people about a bookmark stall and 80% said yes. How many people said yes?
  20. 20.📋 Helpful or unhelpful research question: “You love my idea, right?” (a) an unhelpful question (b) a helpful question
  21. 21.📋 Helpful or unhelpful research question: “What is your favourite cricket team?” (a) a helpful question (b) an unhelpful question
  22. 22.🙋 Why is “You love my idea, right?” a poor research question? (a) it is too short (b) it has a question mark (c) it is too polite (d) it pushes for a yes
  23. 23.🔢 Asking 30 people or 3 people — which tells you more? (a) 3 people (b) 30 people (c) neither (d) both the same
  24. 24.📋 Helpful or unhelpful research question: “My idea is great, isn’t it?” (a) an unhelpful question (b) a helpful question
  25. 25.Diya asked 20 people about a popcorn stall and 25% said yes. How many people said yes?
  26. 26.True or false: “My idea is great, isn’t it?” is an unhelpful research question. (a) False (b) True
  27. 27.📋 Helpful or unhelpful research question: “Do you like things?” (a) a helpful question (b) an unhelpful question
  28. 28.True or false: “Which flavour would you choose: lemon or mint?” is an unhelpful research question. (a) False (b) True
  29. 29.In Ananya’s class vote, a craft stall got 26 votes and a card stall got 33 votes. Which idea got more votes? (a) a craft stall (b) a card stall
  30. 30.Kavya asked 100 people about maths help for juniors and 20% said yes. How many people said yes?
  31. 31.In Dev’s class vote, a popcorn stall got 20 votes and maths help for juniors got 18 votes. Which idea got more votes? (a) a popcorn stall (b) maths help for juniors
  32. 32.Rohan asked 25 people about maths help for juniors and 19 said yes. What percent said yes?
  33. 33.Joseph asked 50 people about a bookmark stall and 6 said yes. What percent said yes?
  34. 34.Tara asked 100 people about a bookmark stall and 38% said yes. How many people said yes?
  35. 35.Dev asked 25 people about a lemonade stall and 23 said yes. What percent said yes?
  36. 36.📋 Helpful or unhelpful research question: “Would you buy this at the school fair?” (a) an unhelpful question (b) a helpful question
  37. 37.📝 When should you do market research? (a) never (b) after you close (c) only on holidays (d) before you spend money
  38. 38.True or false: “How often do you buy a snack at school?” is a helpful research question. (a) False (b) True
  39. 39.👥 Whom should you ask about a snack for Class 6? (a) only your parents (b) only yourself (c) a shopkeeper far away (d) Class 6 students
  40. 40.📋 Helpful or unhelpful research question: “What colour is your phone?” (a) an unhelpful question (b) a helpful question

Answer key

  1. a helpful question
  2. True
  3. an unhelpful question
  4. True
  5. 3
  6. False
  7. True
  8. 3
  9. 37
  10. False
  11. False
  12. False
  13. False
  14. a helpful question
  15. 39
  16. asking what buyers want
  17. an unhelpful question
  18. False
  19. 16
  20. an unhelpful question
  21. an unhelpful question
  22. it pushes for a yes
  23. 30 people
  24. an unhelpful question
  25. 5
  26. True
  27. an unhelpful question
  28. False
  29. a card stall
  30. 20
  31. a popcorn stall
  32. 76
  33. 12
  34. 38
  35. 92
  36. a helpful question
  37. before you spend money
  38. True
  39. Class 6 students
  40. an unhelpful question

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