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Entrepreneurship Worksheet: Marketing for Kids

Entrepreneurship lesson 17: Marketing: honest and clear · Set 105 · 40 questions
TalentJR

Business tip (Honest and clear): Honest and clear: what it is, the price, where and when, and only true claims. Misleading: false health claims, hidden prices, fake “free” or “only 1 left”. Poster = a sign or sheet; word of mouth = people telling people; social media = posting online. Social media only with a parent’s permission; never share your address, phone number or school timetable.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “a buyer tells her cousin” is word of mouth. (a) False (b) True
  2. 2.True or false: “Free cards!*” (*not free) is misleading. (a) True (b) False
  3. 3.🔒 What should NEVER go in a stall post? (a) the price (b) what you sell (c) your home address (d) the stall name
  4. 4.🔍 Which is the odd one out? (a) a short video post (b) a parent’s status post (c) a sign at the stall (d) a post on a family page
  5. 5.True or false: “a flyer in the lift” is word of mouth. (a) True (b) False
  6. 6.Which of these is a poster? (a) a post on a family page (b) chat at the bus stop (c) a sign at the stall (d) a friend tells a friend
  7. 7.📣 Is this stall message honest and clear, or misleading? “Doctors say our chai makes you taller” (a) misleading (b) honest and clear
  8. 8.📣 Is this stall message honest and clear, or misleading? “Price: ask me, it depends on you 😉” (a) misleading (b) honest and clear
  9. 9.📣 Is this stall message honest and clear, or misleading? “Only 1 left!” (there are 50) (a) misleading (b) honest and clear
  10. 10.📣 Is this stall message honest and clear, or misleading? “Plant saplings ₹25 — water twice a week” (a) honest and clear (b) misleading
  11. 11.True or false: “a notice-board sheet” is a poster. (a) True (b) False
  12. 12.True or false: “Chai ₹10 · Saturday 9–12 · Gate 2” is honest and clear. (a) True (b) False
  13. 13.🔍 Which is the odd one out? (a) a flyer in the lift (b) a notice-board sheet (c) a buyer tells her cousin (d) a sign at the stall
  14. 14.🔍 Which is the odd one out? (a) a parent’s status post (b) a flyer in the lift (c) a sign at the stall (d) a notice-board sheet
  15. 15.📱 A 12-year-old wants to post about the stall online. What first? (a) ask a stranger (b) post right away (c) ask a parent (d) share home address
  16. 16.✅ A good marketing message is… (a) very long (b) loud and false (c) honest and clear (d) secret
  17. 17.🔍 Which is the odd one out? (a) chat at the bus stop (b) a buyer tells her cousin (c) a flyer in the lift (d) a teacher recommends it
  18. 18.True or false: “Plant saplings ₹25 — water twice a week” is honest and clear. (a) False (b) True
  19. 19.Which of these is social media? (a) a friend tells a friend (b) a teacher recommends it (c) a short video post (d) a buyer tells her cousin
  20. 20.🗣️ The cheapest marketing is often… (a) TV adverts (b) shouting (c) happy customers (d) huge billboards
  21. 21.True or false: “Doctors say our chai makes you taller” is honest and clear. (a) True (b) False
  22. 22.True or false: “an online photo update” is a poster. (a) False (b) True
  23. 23.True or false: “a chart by the gate” is word of mouth. (a) True (b) False
  24. 24.Which of these is word of mouth? (a) a post on a family page (b) a notice-board sheet (c) a parent’s status post (d) chat at the bus stop
  25. 25.True or false: “a friend tells a friend” is a poster. (a) True (b) False
  26. 26.True or false: “Price: ask me, it depends on you 😉” is honest and clear. (a) True (b) False
  27. 27.True or false: “a sign at the stall” is word of mouth. (a) True (b) False
  28. 28.🪧 What must a good poster say? (a) what, price, where, when (b) only the logo (c) nothing clear (d) a secret code
  29. 29.📣 Is this stall message honest and clear, or misleading? “Fresh lemonade, ₹10 a cup, Stall 4” (a) misleading (b) honest and clear
  30. 30.True or false: “Fresh lemonade, ₹10 a cup, Stall 4” is misleading. (a) False (b) True
  31. 31.True or false: “a teacher recommends it” is a poster. (a) False (b) True
  32. 32.Which of these is a poster? (a) a friend tells a friend (b) a post on a family page (c) a flyer in the lift (d) chat at the bus stop
  33. 33.True or false: “a sign at the stall” is social media. (a) False (b) True
  34. 34.True or false: “a parent’s status post” is a poster. (a) False (b) True
  35. 35.True or false: “a flyer in the lift” is social media. (a) False (b) True
  36. 36.Which of these is word of mouth? (a) a sign at the stall (b) a notice-board sheet (c) a short video post (d) a friend tells a friend
  37. 37.Which of these is a poster? (a) a short video post (b) a parent’s status post (c) a chart by the gate (d) a friend tells a friend
  38. 38.True or false: “Fresh lemonade, ₹10 a cup, Stall 4” is honest and clear. (a) True (b) False
  39. 39.True or false: “Free cards!*” (*not free) is honest and clear. (a) False (b) True
  40. 40.Which of these is a poster? (a) a notice-board sheet (b) a teacher recommends it (c) a post on a family page (d) a short video post

Answer key

  1. True
  2. True
  3. your home address
  4. a sign at the stall
  5. False
  6. a sign at the stall
  7. misleading
  8. misleading
  9. misleading
  10. honest and clear
  11. True
  12. True
  13. a buyer tells her cousin
  14. a parent’s status post
  15. ask a parent
  16. honest and clear
  17. a flyer in the lift
  18. True
  19. a short video post
  20. happy customers
  21. False
  22. False
  23. False
  24. chat at the bus stop
  25. False
  26. False
  27. False
  28. what, price, where, when
  29. honest and clear
  30. False
  31. False
  32. a flyer in the lift
  33. False
  34. False
  35. False
  36. a friend tells a friend
  37. a chart by the gate
  38. True
  39. False
  40. a notice-board sheet

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