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Entrepreneurship Worksheet: Marketing for Kids

Entrepreneurship lesson 17: Marketing: honest and clear · Set 118 · 40 questions
TalentJR

Business tip (Honest and clear): Honest and clear: what it is, the price, where and when, and only true claims. Misleading: false health claims, hidden prices, fake “free” or “only 1 left”. Poster = a sign or sheet; word of mouth = people telling people; social media = posting online. Social media only with a parent’s permission; never share your address, phone number or school timetable.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “chat at the bus stop” is social media. (a) False (b) True
  2. 2.📱 A 12-year-old wants to post about the stall online. What first? (a) share home address (b) ask a stranger (c) ask a parent (d) post right away
  3. 3.📣 Which kind of marketing is this: a notice-board sheet? (a) word of mouth (b) social media (c) a poster
  4. 4.🔍 Which is the odd one out? (a) a friend tells a friend (b) a notice-board sheet (c) a flyer in the lift (d) a sign at the stall
  5. 5.Which of these is social media? (a) a flyer in the lift (b) a notice-board sheet (c) a short video post (d) a buyer tells her cousin
  6. 6.📣 Is this stall message honest and clear, or misleading? “Free cards!*” (*not free) (a) misleading (b) honest and clear
  7. 7.True or false: “a buyer tells her cousin” is word of mouth. (a) False (b) True
  8. 8.True or false: “Only 1 left!” (there are 50) is misleading. (a) True (b) False
  9. 9.🔍 Which is the odd one out? (a) an online photo update (b) a post on a family page (c) a sign at the stall (d) a parent’s status post
  10. 10.True or false: “Bookmarks ₹15, made from old calendars” is honest and clear. (a) False (b) True
  11. 11.🔒 What should NEVER go in a stall post? (a) the stall name (b) the price (c) what you sell (d) your home address
  12. 12.📣 Is this stall message honest and clear, or misleading? “Only 1 left!” (there are 50) (a) misleading (b) honest and clear
  13. 13.Which of these is social media? (a) a teacher recommends it (b) a sign at the stall (c) a buyer tells her cousin (d) an online photo update
  14. 14.Which of these is a poster? (a) an online photo update (b) a friend tells a friend (c) a sign at the stall (d) a parent’s status post
  15. 15.📣 Which kind of marketing is this: a friend tells a friend? (a) word of mouth (b) social media (c) a poster
  16. 16.🔍 Which is the odd one out? (a) a post on a family page (b) a parent’s status post (c) a short video post (d) a buyer tells her cousin
  17. 17.📣 Which kind of marketing is this: a teacher recommends it? (a) a poster (b) social media (c) word of mouth
  18. 18.True or false: “Fresh lemonade, ₹10 a cup, Stall 4” is honest and clear. (a) False (b) True
  19. 19.True or false: “a chart by the gate” is a poster. (a) True (b) False
  20. 20.True or false: “a flyer in the lift” is word of mouth. (a) False (b) True
  21. 21.Which of these is social media? (a) a chart by the gate (b) a notice-board sheet (c) a friend tells a friend (d) a post on a family page
  22. 22.True or false: “Only 1 left!” (there are 50) is honest and clear. (a) False (b) True
  23. 23.True or false: “Chai ₹10 · Saturday 9–12 · Gate 2” is misleading. (a) False (b) True
  24. 24.🗣️ The cheapest marketing is often… (a) shouting (b) happy customers (c) TV adverts (d) huge billboards
  25. 25.📣 Which kind of marketing is this: a parent’s status post? (a) word of mouth (b) a poster (c) social media
  26. 26.True or false: “an online photo update” is word of mouth. (a) False (b) True
  27. 27.🔍 Which is the odd one out? (a) a buyer tells her cousin (b) a notice-board sheet (c) a friend tells a friend (d) chat at the bus stop
  28. 28.True or false: “a notice-board sheet” is social media. (a) False (b) True
  29. 29.Which of these is a poster? (a) a parent’s status post (b) a notice-board sheet (c) a teacher recommends it (d) a short video post
  30. 30.True or false: “a friend tells a friend” is a poster. (a) True (b) False
  31. 31.📣 Is this stall message honest and clear, or misleading? “Cures colds in one sip!” (a) honest and clear (b) misleading
  32. 32.True or false: “a friend tells a friend” is word of mouth. (a) True (b) False
  33. 33.True or false: “a teacher recommends it” is social media. (a) True (b) False
  34. 34.🔍 Which is the odd one out? (a) a buyer tells her cousin (b) a short video post (c) chat at the bus stop (d) a friend tells a friend
  35. 35.Which of these is a poster? (a) a flyer in the lift (b) a parent’s status post (c) chat at the bus stop (d) a buyer tells her cousin
  36. 36.True or false: “a parent’s status post” is word of mouth. (a) False (b) True
  37. 37.True or false: “Cures colds in one sip!” is misleading. (a) True (b) False
  38. 38.Which of these is word of mouth? (a) a sign at the stall (b) a chart by the gate (c) a friend tells a friend (d) a short video post
  39. 39.True or false: “Price: ask me, it depends on you 😉” is misleading. (a) False (b) True
  40. 40.🪧 What must a good poster say? (a) only the logo (b) nothing clear (c) a secret code (d) what, price, where, when

Answer key

  1. False
  2. ask a parent
  3. a poster
  4. a friend tells a friend
  5. a short video post
  6. misleading
  7. True
  8. True
  9. a sign at the stall
  10. True
  11. your home address
  12. misleading
  13. an online photo update
  14. a sign at the stall
  15. word of mouth
  16. a buyer tells her cousin
  17. word of mouth
  18. True
  19. True
  20. False
  21. a post on a family page
  22. False
  23. False
  24. happy customers
  25. social media
  26. False
  27. a notice-board sheet
  28. False
  29. a notice-board sheet
  30. False
  31. misleading
  32. True
  33. False
  34. a short video post
  35. a flyer in the lift
  36. False
  37. True
  38. a friend tells a friend
  39. True
  40. what, price, where, when

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