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Entrepreneurship Worksheet: Marketing for Kids

Entrepreneurship lesson 17: Marketing: honest and clear · Set 16 · 40 questions
TalentJR

Business tip (Honest and clear): Honest and clear: what it is, the price, where and when, and only true claims. Misleading: false health claims, hidden prices, fake “free” or “only 1 left”. Poster = a sign or sheet; word of mouth = people telling people; social media = posting online. Social media only with a parent’s permission; never share your address, phone number or school timetable.

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  1. 1.True or false: “Doctors say our chai makes you taller” is honest and clear. (a) False (b) True
  2. 2.Which of these is a poster? (a) a friend tells a friend (b) a sign at the stall (c) a post on a family page (d) a parent’s status post
  3. 3.📣 Which kind of marketing is this: a friend tells a friend? (a) a poster (b) social media (c) word of mouth
  4. 4.Which of these is a poster? (a) an online photo update (b) a parent’s status post (c) a chart by the gate (d) chat at the bus stop
  5. 5.Which of these is social media? (a) a sign at the stall (b) a flyer in the lift (c) a notice-board sheet (d) a parent’s status post
  6. 6.📱 A 12-year-old wants to post about the stall online. What first? (a) share home address (b) ask a parent (c) ask a stranger (d) post right away
  7. 7.🔍 Which is the odd one out? (a) a sign at the stall (b) a chart by the gate (c) a flyer in the lift (d) an online photo update
  8. 8.True or false: “a friend tells a friend” is social media. (a) True (b) False
  9. 9.📣 Is this stall message honest and clear, or misleading? “Only 1 left!” (there are 50) (a) honest and clear (b) misleading
  10. 10.📣 Which kind of marketing is this: a sign at the stall? (a) social media (b) word of mouth (c) a poster
  11. 11.Which of these is social media? (a) a flyer in the lift (b) a short video post (c) a sign at the stall (d) chat at the bus stop
  12. 12.Which of these is word of mouth? (a) chat at the bus stop (b) a post on a family page (c) an online photo update (d) a short video post
  13. 13.📣 Is this stall message honest and clear, or misleading? “Cures colds in one sip!” (a) honest and clear (b) misleading
  14. 14.🔍 Which is the odd one out? (a) a flyer in the lift (b) a post on a family page (c) an online photo update (d) a parent’s status post
  15. 15.✅ A good marketing message is… (a) very long (b) honest and clear (c) secret (d) loud and false
  16. 16.📣 Is this stall message honest and clear, or misleading? “Bookmarks ₹15, made from old calendars” (a) honest and clear (b) misleading
  17. 17.True or false: “Bookmarks ₹15, made from old calendars” is misleading. (a) True (b) False
  18. 18.🗣️ The cheapest marketing is often… (a) shouting (b) TV adverts (c) huge billboards (d) happy customers
  19. 19.🔍 Which is the odd one out? (a) a short video post (b) a parent’s status post (c) a notice-board sheet (d) a post on a family page
  20. 20.🔍 Which is the odd one out? (a) a teacher recommends it (b) chat at the bus stop (c) a friend tells a friend (d) a sign at the stall
  21. 21.📣 Which kind of marketing is this: a buyer tells her cousin? (a) social media (b) word of mouth (c) a poster
  22. 22.📣 Which kind of marketing is this: a teacher recommends it? (a) a poster (b) word of mouth (c) social media
  23. 23.True or false: “a notice-board sheet” is a poster. (a) True (b) False
  24. 24.🔍 Which is the odd one out? (a) a parent’s status post (b) a short video post (c) an online photo update (d) chat at the bus stop
  25. 25.📣 Which kind of marketing is this: an online photo update? (a) a poster (b) social media (c) word of mouth
  26. 26.📣 Is this stall message honest and clear, or misleading? “Chai ₹10 · Saturday 9–12 · Gate 2” (a) honest and clear (b) misleading
  27. 27.📣 Which kind of marketing is this: a chart by the gate? (a) social media (b) word of mouth (c) a poster
  28. 28.Which of these is social media? (a) a chart by the gate (b) a post on a family page (c) a flyer in the lift (d) a sign at the stall
  29. 29.🪧 What must a good poster say? (a) only the logo (b) a secret code (c) nothing clear (d) what, price, where, when
  30. 30.True or false: “an online photo update” is a poster. (a) True (b) False
  31. 31.True or false: “Doctors say our chai makes you taller” is misleading. (a) False (b) True
  32. 32.True or false: “Free cards!*” (*not free) is honest and clear. (a) False (b) True
  33. 33.📣 Which kind of marketing is this: a parent’s status post? (a) social media (b) word of mouth (c) a poster
  34. 34.🔍 Which is the odd one out? (a) a notice-board sheet (b) a sign at the stall (c) a flyer in the lift (d) a short video post
  35. 35.True or false: “a chart by the gate” is a poster. (a) True (b) False
  36. 36.True or false: “a short video post” is a poster. (a) False (b) True
  37. 37.True or false: “Only 1 left!” (there are 50) is honest and clear. (a) True (b) False
  38. 38.📣 Which kind of marketing is this: a notice-board sheet? (a) a poster (b) social media (c) word of mouth
  39. 39.True or false: “chat at the bus stop” is word of mouth. (a) True (b) False
  40. 40.🔍 Which is the odd one out? (a) a parent’s status post (b) a flyer in the lift (c) a chart by the gate (d) a notice-board sheet

Answer key

  1. False
  2. a sign at the stall
  3. word of mouth
  4. a chart by the gate
  5. a parent’s status post
  6. ask a parent
  7. an online photo update
  8. False
  9. misleading
  10. a poster
  11. a short video post
  12. chat at the bus stop
  13. misleading
  14. a flyer in the lift
  15. honest and clear
  16. honest and clear
  17. False
  18. happy customers
  19. a notice-board sheet
  20. a sign at the stall
  21. word of mouth
  22. word of mouth
  23. True
  24. chat at the bus stop
  25. social media
  26. honest and clear
  27. a poster
  28. a post on a family page
  29. what, price, where, when
  30. False
  31. True
  32. False
  33. social media
  34. a short video post
  35. True
  36. False
  37. False
  38. a poster
  39. True
  40. a parent’s status post

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