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Entrepreneurship Worksheet: Marketing for Kids

Entrepreneurship lesson 17: Marketing: honest and clear · Set 163 · 40 questions
TalentJR

Business tip (Honest and clear): Honest and clear: what it is, the price, where and when, and only true claims. Misleading: false health claims, hidden prices, fake “free” or “only 1 left”. Poster = a sign or sheet; word of mouth = people telling people; social media = posting online. Social media only with a parent’s permission; never share your address, phone number or school timetable.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “an online photo update” is social media. (a) True (b) False
  2. 2.Which of these is a poster? (a) a teacher recommends it (b) a chart by the gate (c) a buyer tells her cousin (d) a friend tells a friend
  3. 3.📣 Which kind of marketing is this: a flyer in the lift? (a) a poster (b) word of mouth (c) social media
  4. 4.True or false: “a sign at the stall” is a poster. (a) True (b) False
  5. 5.📣 Which kind of marketing is this: chat at the bus stop? (a) word of mouth (b) social media (c) a poster
  6. 6.True or false: “Fresh lemonade, ₹10 a cup, Stall 4” is misleading. (a) True (b) False
  7. 7.Which of these is a poster? (a) a parent’s status post (b) a post on a family page (c) a notice-board sheet (d) a teacher recommends it
  8. 8.Which of these is social media? (a) a sign at the stall (b) a notice-board sheet (c) a parent’s status post (d) a chart by the gate
  9. 9.🔒 What should NEVER go in a stall post? (a) what you sell (b) the price (c) your home address (d) the stall name
  10. 10.Which of these is a poster? (a) a flyer in the lift (b) a parent’s status post (c) a friend tells a friend (d) a post on a family page
  11. 11.📣 Is this stall message honest and clear, or misleading? “Bookmarks ₹15, made from old calendars” (a) honest and clear (b) misleading
  12. 12.✅ A good marketing message is… (a) honest and clear (b) loud and false (c) secret (d) very long
  13. 13.📣 Which kind of marketing is this: a post on a family page? (a) word of mouth (b) a poster (c) social media
  14. 14.True or false: “chat at the bus stop” is a poster. (a) False (b) True
  15. 15.🗣️ The cheapest marketing is often… (a) TV adverts (b) shouting (c) huge billboards (d) happy customers
  16. 16.📣 Which kind of marketing is this: a friend tells a friend? (a) social media (b) word of mouth (c) a poster
  17. 17.True or false: “Handmade cards, ₹30 each, made by Class 7” is misleading. (a) True (b) False
  18. 18.Which of these is word of mouth? (a) a teacher recommends it (b) a chart by the gate (c) a sign at the stall (d) a flyer in the lift
  19. 19.📣 Is this stall message honest and clear, or misleading? “Cures colds in one sip!” (a) misleading (b) honest and clear
  20. 20.True or false: “chat at the bus stop” is word of mouth. (a) False (b) True
  21. 21.📣 Is this stall message honest and clear, or misleading? “Only 1 left!” (there are 50) (a) misleading (b) honest and clear
  22. 22.🔍 Which is the odd one out? (a) a chart by the gate (b) an online photo update (c) a post on a family page (d) a short video post
  23. 23.📱 A 12-year-old wants to post about the stall online. What first? (a) ask a parent (b) share home address (c) post right away (d) ask a stranger
  24. 24.🔍 Which is the odd one out? (a) a flyer in the lift (b) a friend tells a friend (c) a chart by the gate (d) a notice-board sheet
  25. 25.True or false: “a short video post” is a poster. (a) True (b) False
  26. 26.True or false: “Best lemonade in the whole world!!!” is honest and clear. (a) True (b) False
  27. 27.🔍 Which is the odd one out? (a) chat at the bus stop (b) a notice-board sheet (c) a teacher recommends it (d) a buyer tells her cousin
  28. 28.📣 Which kind of marketing is this: a chart by the gate? (a) social media (b) a poster (c) word of mouth
  29. 29.📣 Which kind of marketing is this: a teacher recommends it? (a) a poster (b) social media (c) word of mouth
  30. 30.True or false: “a parent’s status post” is a poster. (a) True (b) False
  31. 31.📣 Is this stall message honest and clear, or misleading? “Doctors say our chai makes you taller” (a) misleading (b) honest and clear
  32. 32.Which of these is social media? (a) a chart by the gate (b) a buyer tells her cousin (c) a friend tells a friend (d) an online photo update
  33. 33.True or false: “an online photo update” is a poster. (a) False (b) True
  34. 34.True or false: “a flyer in the lift” is a poster. (a) True (b) False
  35. 35.True or false: “Bookmarks ₹15, made from old calendars” is misleading. (a) False (b) True
  36. 36.📣 Which kind of marketing is this: an online photo update? (a) a poster (b) social media (c) word of mouth
  37. 37.True or false: “a post on a family page” is social media. (a) False (b) True
  38. 38.🪧 What must a good poster say? (a) a secret code (b) nothing clear (c) what, price, where, when (d) only the logo
  39. 39.📣 Is this stall message honest and clear, or misleading? “Free cards!*” (*not free) (a) honest and clear (b) misleading
  40. 40.True or false: “a notice-board sheet” is a poster. (a) False (b) True

Answer key

  1. True
  2. a chart by the gate
  3. a poster
  4. True
  5. word of mouth
  6. False
  7. a notice-board sheet
  8. a parent’s status post
  9. your home address
  10. a flyer in the lift
  11. honest and clear
  12. honest and clear
  13. social media
  14. False
  15. happy customers
  16. word of mouth
  17. False
  18. a teacher recommends it
  19. misleading
  20. True
  21. misleading
  22. a chart by the gate
  23. ask a parent
  24. a friend tells a friend
  25. False
  26. False
  27. a notice-board sheet
  28. a poster
  29. word of mouth
  30. False
  31. misleading
  32. an online photo update
  33. False
  34. True
  35. False
  36. social media
  37. True
  38. what, price, where, when
  39. misleading
  40. True

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