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Entrepreneurship Worksheet: Marketing for Kids

Entrepreneurship lesson 17: Marketing: honest and clear · Set 165 · 40 questions
TalentJR

Business tip (Honest and clear): Honest and clear: what it is, the price, where and when, and only true claims. Misleading: false health claims, hidden prices, fake “free” or “only 1 left”. Poster = a sign or sheet; word of mouth = people telling people; social media = posting online. Social media only with a parent’s permission; never share your address, phone number or school timetable.

NameDateTime takenScore ___ / 40
  1. 1.📱 A 12-year-old wants to post about the stall online. What first? (a) ask a parent (b) share home address (c) ask a stranger (d) post right away
  2. 2.Which of these is social media? (a) a teacher recommends it (b) chat at the bus stop (c) a sign at the stall (d) a short video post
  3. 3.Which of these is word of mouth? (a) a friend tells a friend (b) a parent’s status post (c) a sign at the stall (d) a post on a family page
  4. 4.True or false: “Best lemonade in the whole world!!!” is honest and clear. (a) False (b) True
  5. 5.📣 Which kind of marketing is this: a friend tells a friend? (a) a poster (b) word of mouth (c) social media
  6. 6.📣 Which kind of marketing is this: a chart by the gate? (a) a poster (b) social media (c) word of mouth
  7. 7.📣 Is this stall message honest and clear, or misleading? “Chai ₹10 · Saturday 9–12 · Gate 2” (a) honest and clear (b) misleading
  8. 8.📣 Which kind of marketing is this: a post on a family page? (a) social media (b) word of mouth (c) a poster
  9. 9.📣 Which kind of marketing is this: an online photo update? (a) social media (b) word of mouth (c) a poster
  10. 10.📣 Is this stall message honest and clear, or misleading? “Doctors say our chai makes you taller” (a) misleading (b) honest and clear
  11. 11.📣 Is this stall message honest and clear, or misleading? “Only 1 left!” (there are 50) (a) honest and clear (b) misleading
  12. 12.🪧 What must a good poster say? (a) only the logo (b) what, price, where, when (c) a secret code (d) nothing clear
  13. 13.True or false: “an online photo update” is social media. (a) True (b) False
  14. 14.True or false: “a sign at the stall” is social media. (a) True (b) False
  15. 15.True or false: “a parent’s status post” is social media. (a) True (b) False
  16. 16.True or false: “Chai ₹10 · Saturday 9–12 · Gate 2” is misleading. (a) False (b) True
  17. 17.True or false: “Free cards!*” (*not free) is honest and clear. (a) True (b) False
  18. 18.True or false: “Chai ₹10 · Saturday 9–12 · Gate 2” is honest and clear. (a) False (b) True
  19. 19.Which of these is word of mouth? (a) a sign at the stall (b) chat at the bus stop (c) a parent’s status post (d) a chart by the gate
  20. 20.🗣️ The cheapest marketing is often… (a) happy customers (b) huge billboards (c) shouting (d) TV adverts
  21. 21.🔒 What should NEVER go in a stall post? (a) what you sell (b) your home address (c) the price (d) the stall name
  22. 22.📣 Is this stall message honest and clear, or misleading? “Best lemonade in the whole world!!!” (a) honest and clear (b) misleading
  23. 23.Which of these is word of mouth? (a) a chart by the gate (b) a short video post (c) a buyer tells her cousin (d) a notice-board sheet
  24. 24.🔍 Which is the odd one out? (a) a notice-board sheet (b) a flyer in the lift (c) an online photo update (d) a chart by the gate
  25. 25.True or false: “Only 1 left!” (there are 50) is misleading. (a) True (b) False
  26. 26.🔍 Which is the odd one out? (a) a notice-board sheet (b) a teacher recommends it (c) a sign at the stall (d) a flyer in the lift
  27. 27.📣 Which kind of marketing is this: a sign at the stall? (a) a poster (b) word of mouth (c) social media
  28. 28.🔍 Which is the odd one out? (a) a parent’s status post (b) a flyer in the lift (c) a notice-board sheet (d) a sign at the stall
  29. 29.True or false: “a flyer in the lift” is a poster. (a) False (b) True
  30. 30.📣 Is this stall message honest and clear, or misleading? “Cures colds in one sip!” (a) honest and clear (b) misleading
  31. 31.True or false: “a chart by the gate” is a poster. (a) False (b) True
  32. 32.📣 Which kind of marketing is this: a teacher recommends it? (a) a poster (b) social media (c) word of mouth
  33. 33.📣 Which kind of marketing is this: a flyer in the lift? (a) word of mouth (b) a poster (c) social media
  34. 34.📣 Is this stall message honest and clear, or misleading? “Free cards!*” (*not free) (a) honest and clear (b) misleading
  35. 35.True or false: “Free cards!*” (*not free) is misleading. (a) True (b) False
  36. 36.🔍 Which is the odd one out? (a) a short video post (b) an online photo update (c) a buyer tells her cousin (d) a post on a family page
  37. 37.Which of these is social media? (a) a chart by the gate (b) a buyer tells her cousin (c) an online photo update (d) a flyer in the lift
  38. 38.True or false: “a friend tells a friend” is word of mouth. (a) True (b) False
  39. 39.🔍 Which is the odd one out? (a) a buyer tells her cousin (b) a friend tells a friend (c) chat at the bus stop (d) a chart by the gate
  40. 40.📣 Which kind of marketing is this: a notice-board sheet? (a) word of mouth (b) a poster (c) social media

Answer key

  1. ask a parent
  2. a short video post
  3. a friend tells a friend
  4. False
  5. word of mouth
  6. a poster
  7. honest and clear
  8. social media
  9. social media
  10. misleading
  11. misleading
  12. what, price, where, when
  13. True
  14. False
  15. True
  16. False
  17. False
  18. True
  19. chat at the bus stop
  20. happy customers
  21. your home address
  22. misleading
  23. a buyer tells her cousin
  24. an online photo update
  25. True
  26. a teacher recommends it
  27. a poster
  28. a parent’s status post
  29. True
  30. misleading
  31. True
  32. word of mouth
  33. a poster
  34. misleading
  35. True
  36. a buyer tells her cousin
  37. an online photo update
  38. True
  39. a chart by the gate
  40. a poster

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