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Entrepreneurship Worksheet: Marketing for Kids

Entrepreneurship lesson 17: Marketing: honest and clear · Set 226 · 40 questions
TalentJR

Business tip (Honest and clear): Honest and clear: what it is, the price, where and when, and only true claims. Misleading: false health claims, hidden prices, fake “free” or “only 1 left”. Poster = a sign or sheet; word of mouth = people telling people; social media = posting online. Social media only with a parent’s permission; never share your address, phone number or school timetable.

NameDateTime takenScore ___ / 40
  1. 1.📱 A 12-year-old wants to post about the stall online. What first? (a) ask a parent (b) ask a stranger (c) share home address (d) post right away
  2. 2.📣 Which kind of marketing is this: a flyer in the lift? (a) word of mouth (b) a poster (c) social media
  3. 3.📣 Is this stall message honest and clear, or misleading? “Best lemonade in the whole world!!!” (a) misleading (b) honest and clear
  4. 4.📣 Which kind of marketing is this: a chart by the gate? (a) word of mouth (b) social media (c) a poster
  5. 5.📣 Which kind of marketing is this: a notice-board sheet? (a) a poster (b) social media (c) word of mouth
  6. 6.True or false: “a sign at the stall” is a poster. (a) True (b) False
  7. 7.📣 Which kind of marketing is this: a post on a family page? (a) a poster (b) word of mouth (c) social media
  8. 8.True or false: “Best lemonade in the whole world!!!” is honest and clear. (a) True (b) False
  9. 9.📣 Is this stall message honest and clear, or misleading? “Doctors say our chai makes you taller” (a) misleading (b) honest and clear
  10. 10.📣 Which kind of marketing is this: a sign at the stall? (a) social media (b) a poster (c) word of mouth
  11. 11.🗣️ The cheapest marketing is often… (a) TV adverts (b) happy customers (c) shouting (d) huge billboards
  12. 12.True or false: “a notice-board sheet” is a poster. (a) False (b) True
  13. 13.📣 Is this stall message honest and clear, or misleading? “Price: ask me, it depends on you 😉” (a) honest and clear (b) misleading
  14. 14.📣 Which kind of marketing is this: chat at the bus stop? (a) word of mouth (b) a poster (c) social media
  15. 15.📣 Is this stall message honest and clear, or misleading? “Cures colds in one sip!” (a) honest and clear (b) misleading
  16. 16.📣 Which kind of marketing is this: a friend tells a friend? (a) word of mouth (b) social media (c) a poster
  17. 17.Which of these is social media? (a) a chart by the gate (b) a notice-board sheet (c) chat at the bus stop (d) a post on a family page
  18. 18.Which of these is social media? (a) a friend tells a friend (b) a parent’s status post (c) a notice-board sheet (d) a buyer tells her cousin
  19. 19.🔍 Which is the odd one out? (a) a teacher recommends it (b) a buyer tells her cousin (c) chat at the bus stop (d) a chart by the gate
  20. 20.🔍 Which is the odd one out? (a) a parent’s status post (b) a post on a family page (c) a short video post (d) a buyer tells her cousin
  21. 21.True or false: “Bookmarks ₹15, made from old calendars” is misleading. (a) True (b) False
  22. 22.📣 Is this stall message honest and clear, or misleading? “Only 1 left!” (there are 50) (a) misleading (b) honest and clear
  23. 23.Which of these is word of mouth? (a) a parent’s status post (b) a buyer tells her cousin (c) a flyer in the lift (d) an online photo update
  24. 24.🪧 What must a good poster say? (a) only the logo (b) a secret code (c) nothing clear (d) what, price, where, when
  25. 25.📣 Is this stall message honest and clear, or misleading? “Plant saplings ₹25 — water twice a week” (a) misleading (b) honest and clear
  26. 26.Which of these is word of mouth? (a) a sign at the stall (b) a parent’s status post (c) chat at the bus stop (d) an online photo update
  27. 27.Which of these is a poster? (a) a buyer tells her cousin (b) a teacher recommends it (c) a friend tells a friend (d) a chart by the gate
  28. 28.Which of these is social media? (a) an online photo update (b) chat at the bus stop (c) a notice-board sheet (d) a teacher recommends it
  29. 29.Which of these is a poster? (a) a post on a family page (b) a parent’s status post (c) a sign at the stall (d) an online photo update
  30. 30.Which of these is a poster? (a) a parent’s status post (b) a buyer tells her cousin (c) a post on a family page (d) a flyer in the lift
  31. 31.True or false: “a parent’s status post” is a poster. (a) True (b) False
  32. 32.True or false: “a sign at the stall” is word of mouth. (a) False (b) True
  33. 33.True or false: “a buyer tells her cousin” is a poster. (a) True (b) False
  34. 34.🔍 Which is the odd one out? (a) chat at the bus stop (b) a short video post (c) a post on a family page (d) an online photo update
  35. 35.True or false: “a sign at the stall” is social media. (a) True (b) False
  36. 36.True or false: “Bookmarks ₹15, made from old calendars” is honest and clear. (a) True (b) False
  37. 37.True or false: “a friend tells a friend” is social media. (a) True (b) False
  38. 38.True or false: “a teacher recommends it” is word of mouth. (a) True (b) False
  39. 39.True or false: “chat at the bus stop” is social media. (a) True (b) False
  40. 40.True or false: “Only 1 left!” (there are 50) is misleading. (a) True (b) False

Answer key

  1. ask a parent
  2. a poster
  3. misleading
  4. a poster
  5. a poster
  6. True
  7. social media
  8. False
  9. misleading
  10. a poster
  11. happy customers
  12. True
  13. misleading
  14. word of mouth
  15. misleading
  16. word of mouth
  17. a post on a family page
  18. a parent’s status post
  19. a chart by the gate
  20. a buyer tells her cousin
  21. False
  22. misleading
  23. a buyer tells her cousin
  24. what, price, where, when
  25. honest and clear
  26. chat at the bus stop
  27. a chart by the gate
  28. an online photo update
  29. a sign at the stall
  30. a flyer in the lift
  31. False
  32. False
  33. False
  34. chat at the bus stop
  35. False
  36. True
  37. False
  38. True
  39. False
  40. True

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