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Entrepreneurship Worksheet: Marketing for Kids

Entrepreneurship lesson 17: Marketing: honest and clear · Set 239 · 40 questions
TalentJR

Business tip (Honest and clear): Honest and clear: what it is, the price, where and when, and only true claims. Misleading: false health claims, hidden prices, fake “free” or “only 1 left”. Poster = a sign or sheet; word of mouth = people telling people; social media = posting online. Social media only with a parent’s permission; never share your address, phone number or school timetable.

NameDateTime takenScore ___ / 40
  1. 1.📣 Which kind of marketing is this: a friend tells a friend? (a) social media (b) word of mouth (c) a poster
  2. 2.Which of these is word of mouth? (a) a chart by the gate (b) a notice-board sheet (c) a sign at the stall (d) a teacher recommends it
  3. 3.True or false: “Bookmarks ₹15, made from old calendars” is honest and clear. (a) True (b) False
  4. 4.True or false: “a teacher recommends it” is a poster. (a) False (b) True
  5. 5.True or false: “Plant saplings ₹25 — water twice a week” is misleading. (a) True (b) False
  6. 6.True or false: “Fresh lemonade, ₹10 a cup, Stall 4” is misleading. (a) False (b) True
  7. 7.🪧 What must a good poster say? (a) a secret code (b) what, price, where, when (c) nothing clear (d) only the logo
  8. 8.True or false: “a post on a family page” is word of mouth. (a) True (b) False
  9. 9.📣 Is this stall message honest and clear, or misleading? “Free cards!*” (*not free) (a) misleading (b) honest and clear
  10. 10.True or false: “Price: ask me, it depends on you 😉” is honest and clear. (a) True (b) False
  11. 11.📣 Is this stall message honest and clear, or misleading? “Bookmarks ₹15, made from old calendars” (a) misleading (b) honest and clear
  12. 12.🔍 Which is the odd one out? (a) a buyer tells her cousin (b) a teacher recommends it (c) a friend tells a friend (d) a post on a family page
  13. 13.📣 Which kind of marketing is this: a sign at the stall? (a) word of mouth (b) social media (c) a poster
  14. 14.📱 A 12-year-old wants to post about the stall online. What first? (a) ask a stranger (b) post right away (c) ask a parent (d) share home address
  15. 15.True or false: “a parent’s status post” is word of mouth. (a) True (b) False
  16. 16.📣 Which kind of marketing is this: a buyer tells her cousin? (a) social media (b) word of mouth (c) a poster
  17. 17.📣 Which kind of marketing is this: a chart by the gate? (a) word of mouth (b) a poster (c) social media
  18. 18.Which of these is word of mouth? (a) a post on a family page (b) a chart by the gate (c) a sign at the stall (d) a buyer tells her cousin
  19. 19.Which of these is social media? (a) a sign at the stall (b) a flyer in the lift (c) a chart by the gate (d) a short video post
  20. 20.True or false: “Free cards!*” (*not free) is honest and clear. (a) True (b) False
  21. 21.Which of these is social media? (a) a parent’s status post (b) a flyer in the lift (c) a notice-board sheet (d) a teacher recommends it
  22. 22.True or false: “a post on a family page” is a poster. (a) True (b) False
  23. 23.True or false: “a sign at the stall” is a poster. (a) True (b) False
  24. 24.True or false: “a notice-board sheet” is social media. (a) False (b) True
  25. 25.Which of these is a poster? (a) a friend tells a friend (b) a flyer in the lift (c) a post on a family page (d) chat at the bus stop
  26. 26.🔍 Which is the odd one out? (a) a notice-board sheet (b) a chart by the gate (c) a flyer in the lift (d) a short video post
  27. 27.True or false: “Only 1 left!” (there are 50) is misleading. (a) False (b) True
  28. 28.True or false: “Chai ₹10 · Saturday 9–12 · Gate 2” is misleading. (a) False (b) True
  29. 29.🔒 What should NEVER go in a stall post? (a) your home address (b) what you sell (c) the price (d) the stall name
  30. 30.📣 Is this stall message honest and clear, or misleading? “Cures colds in one sip!” (a) misleading (b) honest and clear
  31. 31.Which of these is a poster? (a) a teacher recommends it (b) a chart by the gate (c) chat at the bus stop (d) a short video post
  32. 32.📣 Is this stall message honest and clear, or misleading? “Price: ask me, it depends on you 😉” (a) misleading (b) honest and clear
  33. 33.📣 Is this stall message honest and clear, or misleading? “Doctors say our chai makes you taller” (a) misleading (b) honest and clear
  34. 34.🔍 Which is the odd one out? (a) chat at the bus stop (b) a teacher recommends it (c) a parent’s status post (d) a friend tells a friend
  35. 35.True or false: “Doctors say our chai makes you taller” is honest and clear. (a) False (b) True
  36. 36.🔍 Which is the odd one out? (a) chat at the bus stop (b) a teacher recommends it (c) a buyer tells her cousin (d) a notice-board sheet
  37. 37.🗣️ The cheapest marketing is often… (a) shouting (b) huge billboards (c) TV adverts (d) happy customers
  38. 38.True or false: “a flyer in the lift” is a poster. (a) False (b) True
  39. 39.True or false: “a sign at the stall” is social media. (a) False (b) True
  40. 40.True or false: “Best lemonade in the whole world!!!” is honest and clear. (a) True (b) False

Answer key

  1. word of mouth
  2. a teacher recommends it
  3. True
  4. False
  5. False
  6. False
  7. what, price, where, when
  8. False
  9. misleading
  10. False
  11. honest and clear
  12. a post on a family page
  13. a poster
  14. ask a parent
  15. False
  16. word of mouth
  17. a poster
  18. a buyer tells her cousin
  19. a short video post
  20. False
  21. a parent’s status post
  22. False
  23. True
  24. False
  25. a flyer in the lift
  26. a short video post
  27. True
  28. False
  29. your home address
  30. misleading
  31. a chart by the gate
  32. misleading
  33. misleading
  34. a parent’s status post
  35. False
  36. a notice-board sheet
  37. happy customers
  38. True
  39. False
  40. False

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