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Entrepreneurship Worksheet: Marketing for Kids

Entrepreneurship lesson 17: Marketing: honest and clear · Set 24 · 40 questions
TalentJR

Business tip (Honest and clear): Honest and clear: what it is, the price, where and when, and only true claims. Misleading: false health claims, hidden prices, fake “free” or “only 1 left”. Poster = a sign or sheet; word of mouth = people telling people; social media = posting online. Social media only with a parent’s permission; never share your address, phone number or school timetable.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “Chai ₹10 · Saturday 9–12 · Gate 2” is misleading. (a) True (b) False
  2. 2.📣 Which kind of marketing is this: a sign at the stall? (a) a poster (b) social media (c) word of mouth
  3. 3.Which of these is a poster? (a) a chart by the gate (b) chat at the bus stop (c) an online photo update (d) a short video post
  4. 4.🗣️ The cheapest marketing is often… (a) huge billboards (b) happy customers (c) TV adverts (d) shouting
  5. 5.🔍 Which is the odd one out? (a) a post on a family page (b) chat at the bus stop (c) a friend tells a friend (d) a buyer tells her cousin
  6. 6.Which of these is a poster? (a) a short video post (b) an online photo update (c) a post on a family page (d) a notice-board sheet
  7. 7.📣 Is this stall message honest and clear, or misleading? “Doctors say our chai makes you taller” (a) misleading (b) honest and clear
  8. 8.📣 Which kind of marketing is this: a teacher recommends it? (a) social media (b) a poster (c) word of mouth
  9. 9.🔍 Which is the odd one out? (a) a friend tells a friend (b) a sign at the stall (c) a teacher recommends it (d) a buyer tells her cousin
  10. 10.📣 Is this stall message honest and clear, or misleading? “Plant saplings ₹25 — water twice a week” (a) honest and clear (b) misleading
  11. 11.True or false: “Cures colds in one sip!” is honest and clear. (a) True (b) False
  12. 12.🔍 Which is the odd one out? (a) a notice-board sheet (b) a chart by the gate (c) a sign at the stall (d) a short video post
  13. 13.True or false: “Free cards!*” (*not free) is misleading. (a) True (b) False
  14. 14.Which of these is social media? (a) chat at the bus stop (b) a short video post (c) a friend tells a friend (d) a buyer tells her cousin
  15. 15.True or false: “Price: ask me, it depends on you 😉” is honest and clear. (a) True (b) False
  16. 16.📣 Is this stall message honest and clear, or misleading? “Only 1 left!” (there are 50) (a) honest and clear (b) misleading
  17. 17.True or false: “Fresh lemonade, ₹10 a cup, Stall 4” is misleading. (a) True (b) False
  18. 18.🔍 Which is the odd one out? (a) chat at the bus stop (b) an online photo update (c) a teacher recommends it (d) a friend tells a friend
  19. 19.🔍 Which is the odd one out? (a) a short video post (b) chat at the bus stop (c) a post on a family page (d) a parent’s status post
  20. 20.True or false: “Plant saplings ₹25 — water twice a week” is honest and clear. (a) False (b) True
  21. 21.True or false: “Only 1 left!” (there are 50) is honest and clear. (a) False (b) True
  22. 22.🔍 Which is the odd one out? (a) a friend tells a friend (b) a parent’s status post (c) a post on a family page (d) a short video post
  23. 23.True or false: “Best lemonade in the whole world!!!” is misleading. (a) False (b) True
  24. 24.True or false: “a friend tells a friend” is word of mouth. (a) True (b) False
  25. 25.True or false: “Doctors say our chai makes you taller” is misleading. (a) False (b) True
  26. 26.🪧 What must a good poster say? (a) what, price, where, when (b) only the logo (c) a secret code (d) nothing clear
  27. 27.True or false: “a buyer tells her cousin” is social media. (a) False (b) True
  28. 28.📣 Which kind of marketing is this: a chart by the gate? (a) social media (b) a poster (c) word of mouth
  29. 29.📱 A 12-year-old wants to post about the stall online. What first? (a) ask a parent (b) post right away (c) ask a stranger (d) share home address
  30. 30.📣 Which kind of marketing is this: a post on a family page? (a) a poster (b) word of mouth (c) social media
  31. 31.True or false: “a friend tells a friend” is social media. (a) True (b) False
  32. 32.Which of these is social media? (a) chat at the bus stop (b) a flyer in the lift (c) a post on a family page (d) a chart by the gate
  33. 33.True or false: “Doctors say our chai makes you taller” is honest and clear. (a) False (b) True
  34. 34.Which of these is word of mouth? (a) a sign at the stall (b) a friend tells a friend (c) an online photo update (d) a notice-board sheet
  35. 35.📣 Which kind of marketing is this: a buyer tells her cousin? (a) social media (b) word of mouth (c) a poster
  36. 36.🔍 Which is the odd one out? (a) a chart by the gate (b) a notice-board sheet (c) a parent’s status post (d) a flyer in the lift
  37. 37.True or false: “a buyer tells her cousin” is a poster. (a) False (b) True
  38. 38.📣 Which kind of marketing is this: a parent’s status post? (a) social media (b) a poster (c) word of mouth
  39. 39.True or false: “a chart by the gate” is a poster. (a) True (b) False
  40. 40.True or false: “a buyer tells her cousin” is word of mouth. (a) True (b) False

Answer key

  1. False
  2. a poster
  3. a chart by the gate
  4. happy customers
  5. a post on a family page
  6. a notice-board sheet
  7. misleading
  8. word of mouth
  9. a sign at the stall
  10. honest and clear
  11. False
  12. a short video post
  13. True
  14. a short video post
  15. False
  16. misleading
  17. False
  18. an online photo update
  19. chat at the bus stop
  20. True
  21. False
  22. a friend tells a friend
  23. True
  24. True
  25. True
  26. what, price, where, when
  27. False
  28. a poster
  29. ask a parent
  30. social media
  31. False
  32. a post on a family page
  33. False
  34. a friend tells a friend
  35. word of mouth
  36. a parent’s status post
  37. False
  38. social media
  39. True
  40. True

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