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Entrepreneurship Worksheet: Marketing for Kids

Entrepreneurship lesson 17: Marketing: honest and clear · Set 243 · 40 questions
TalentJR

Business tip (Honest and clear): Honest and clear: what it is, the price, where and when, and only true claims. Misleading: false health claims, hidden prices, fake “free” or “only 1 left”. Poster = a sign or sheet; word of mouth = people telling people; social media = posting online. Social media only with a parent’s permission; never share your address, phone number or school timetable.

NameDateTime takenScore ___ / 40
  1. 1.📣 Which kind of marketing is this: a buyer tells her cousin? (a) a poster (b) word of mouth (c) social media
  2. 2.True or false: “a post on a family page” is social media. (a) False (b) True
  3. 3.True or false: “an online photo update” is social media. (a) True (b) False
  4. 4.🔒 What should NEVER go in a stall post? (a) your home address (b) the price (c) the stall name (d) what you sell
  5. 5.📣 Which kind of marketing is this: a short video post? (a) word of mouth (b) a poster (c) social media
  6. 6.📣 Which kind of marketing is this: a parent’s status post? (a) a poster (b) word of mouth (c) social media
  7. 7.True or false: “a flyer in the lift” is social media. (a) True (b) False
  8. 8.True or false: “a friend tells a friend” is word of mouth. (a) False (b) True
  9. 9.True or false: “Handmade cards, ₹30 each, made by Class 7” is misleading. (a) False (b) True
  10. 10.📣 Is this stall message honest and clear, or misleading? “Free cards!*” (*not free) (a) misleading (b) honest and clear
  11. 11.📣 Is this stall message honest and clear, or misleading? “Bookmarks ₹15, made from old calendars” (a) misleading (b) honest and clear
  12. 12.True or false: “Cures colds in one sip!” is honest and clear. (a) True (b) False
  13. 13.🔍 Which is the odd one out? (a) chat at the bus stop (b) a parent’s status post (c) a post on a family page (d) a short video post
  14. 14.📣 Which kind of marketing is this: a notice-board sheet? (a) word of mouth (b) social media (c) a poster
  15. 15.True or false: “a buyer tells her cousin” is a poster. (a) True (b) False
  16. 16.🗣️ The cheapest marketing is often… (a) huge billboards (b) TV adverts (c) shouting (d) happy customers
  17. 17.True or false: “Cures colds in one sip!” is misleading. (a) True (b) False
  18. 18.📣 Is this stall message honest and clear, or misleading? “Fresh lemonade, ₹10 a cup, Stall 4” (a) misleading (b) honest and clear
  19. 19.🔍 Which is the odd one out? (a) a notice-board sheet (b) a buyer tells her cousin (c) a flyer in the lift (d) a sign at the stall
  20. 20.📣 Which kind of marketing is this: a post on a family page? (a) word of mouth (b) social media (c) a poster
  21. 21.🔍 Which is the odd one out? (a) a short video post (b) a friend tells a friend (c) a post on a family page (d) an online photo update
  22. 22.True or false: “a buyer tells her cousin” is word of mouth. (a) False (b) True
  23. 23.Which of these is a poster? (a) a post on a family page (b) chat at the bus stop (c) a chart by the gate (d) a parent’s status post
  24. 24.🔍 Which is the odd one out? (a) a parent’s status post (b) chat at the bus stop (c) a buyer tells her cousin (d) a friend tells a friend
  25. 25.📣 Which kind of marketing is this: a sign at the stall? (a) social media (b) word of mouth (c) a poster
  26. 26.📣 Which kind of marketing is this: chat at the bus stop? (a) word of mouth (b) social media (c) a poster
  27. 27.True or false: “a notice-board sheet” is a poster. (a) True (b) False
  28. 28.📣 Which kind of marketing is this: a chart by the gate? (a) word of mouth (b) a poster (c) social media
  29. 29.True or false: “Price: ask me, it depends on you 😉” is misleading. (a) True (b) False
  30. 30.📣 Is this stall message honest and clear, or misleading? “Handmade cards, ₹30 each, made by Class 7” (a) misleading (b) honest and clear
  31. 31.Which of these is social media? (a) a chart by the gate (b) a friend tells a friend (c) a flyer in the lift (d) a post on a family page
  32. 32.True or false: “Price: ask me, it depends on you 😉” is honest and clear. (a) True (b) False
  33. 33.True or false: “a short video post” is a poster. (a) False (b) True
  34. 34.True or false: “Chai ₹10 · Saturday 9–12 · Gate 2” is misleading. (a) True (b) False
  35. 35.True or false: “chat at the bus stop” is a poster. (a) False (b) True
  36. 36.Which of these is word of mouth? (a) a flyer in the lift (b) a notice-board sheet (c) a sign at the stall (d) a teacher recommends it
  37. 37.True or false: “Plant saplings ₹25 — water twice a week” is misleading. (a) False (b) True
  38. 38.📣 Is this stall message honest and clear, or misleading? “Doctors say our chai makes you taller” (a) honest and clear (b) misleading
  39. 39.🪧 What must a good poster say? (a) nothing clear (b) a secret code (c) only the logo (d) what, price, where, when
  40. 40.📣 Is this stall message honest and clear, or misleading? “Plant saplings ₹25 — water twice a week” (a) honest and clear (b) misleading

Answer key

  1. word of mouth
  2. True
  3. True
  4. your home address
  5. social media
  6. social media
  7. False
  8. True
  9. False
  10. misleading
  11. honest and clear
  12. False
  13. chat at the bus stop
  14. a poster
  15. False
  16. happy customers
  17. True
  18. honest and clear
  19. a buyer tells her cousin
  20. social media
  21. a friend tells a friend
  22. True
  23. a chart by the gate
  24. a parent’s status post
  25. a poster
  26. word of mouth
  27. True
  28. a poster
  29. True
  30. honest and clear
  31. a post on a family page
  32. False
  33. False
  34. False
  35. False
  36. a teacher recommends it
  37. False
  38. misleading
  39. what, price, where, when
  40. honest and clear

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