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Entrepreneurship Worksheet: Marketing for Kids

Entrepreneurship lesson 17: Marketing: honest and clear · Set 261 · 40 questions
TalentJR

Business tip (Honest and clear): Honest and clear: what it is, the price, where and when, and only true claims. Misleading: false health claims, hidden prices, fake “free” or “only 1 left”. Poster = a sign or sheet; word of mouth = people telling people; social media = posting online. Social media only with a parent’s permission; never share your address, phone number or school timetable.

NameDateTime takenScore ___ / 40
  1. 1.Which of these is word of mouth? (a) a chart by the gate (b) a parent’s status post (c) an online photo update (d) a buyer tells her cousin
  2. 2.📣 Is this stall message honest and clear, or misleading? “Free cards!*” (*not free) (a) misleading (b) honest and clear
  3. 3.True or false: “Bookmarks ₹15, made from old calendars” is misleading. (a) False (b) True
  4. 4.📣 Which kind of marketing is this: a sign at the stall? (a) social media (b) word of mouth (c) a poster
  5. 5.True or false: “Best lemonade in the whole world!!!” is honest and clear. (a) False (b) True
  6. 6.🔒 What should NEVER go in a stall post? (a) the price (b) the stall name (c) your home address (d) what you sell
  7. 7.🔍 Which is the odd one out? (a) a notice-board sheet (b) a short video post (c) a flyer in the lift (d) a sign at the stall
  8. 8.Which of these is social media? (a) a notice-board sheet (b) a short video post (c) a teacher recommends it (d) a sign at the stall
  9. 9.Which of these is social media? (a) an online photo update (b) a friend tells a friend (c) a sign at the stall (d) a chart by the gate
  10. 10.📣 Is this stall message honest and clear, or misleading? “Only 1 left!” (there are 50) (a) honest and clear (b) misleading
  11. 11.🔍 Which is the odd one out? (a) a notice-board sheet (b) a chart by the gate (c) a buyer tells her cousin (d) a flyer in the lift
  12. 12.True or false: “Best lemonade in the whole world!!!” is misleading. (a) True (b) False
  13. 13.Which of these is a poster? (a) a chart by the gate (b) a teacher recommends it (c) chat at the bus stop (d) a friend tells a friend
  14. 14.📣 Which kind of marketing is this: a parent’s status post? (a) a poster (b) social media (c) word of mouth
  15. 15.True or false: “a buyer tells her cousin” is word of mouth. (a) True (b) False
  16. 16.📣 Is this stall message honest and clear, or misleading? “Bookmarks ₹15, made from old calendars” (a) honest and clear (b) misleading
  17. 17.📣 Is this stall message honest and clear, or misleading? “Plant saplings ₹25 — water twice a week” (a) honest and clear (b) misleading
  18. 18.🪧 What must a good poster say? (a) only the logo (b) a secret code (c) nothing clear (d) what, price, where, when
  19. 19.True or false: “a teacher recommends it” is social media. (a) True (b) False
  20. 20.📱 A 12-year-old wants to post about the stall online. What first? (a) post right away (b) ask a parent (c) share home address (d) ask a stranger
  21. 21.True or false: “chat at the bus stop” is word of mouth. (a) False (b) True
  22. 22.📣 Which kind of marketing is this: a friend tells a friend? (a) a poster (b) word of mouth (c) social media
  23. 23.True or false: “a flyer in the lift” is social media. (a) False (b) True
  24. 24.Which of these is a poster? (a) a buyer tells her cousin (b) a short video post (c) a notice-board sheet (d) a friend tells a friend
  25. 25.True or false: “a short video post” is social media. (a) False (b) True
  26. 26.True or false: “a teacher recommends it” is word of mouth. (a) False (b) True
  27. 27.True or false: “Doctors say our chai makes you taller” is misleading. (a) False (b) True
  28. 28.True or false: “Price: ask me, it depends on you 😉” is misleading. (a) False (b) True
  29. 29.True or false: “a chart by the gate” is a poster. (a) True (b) False
  30. 30.📣 Is this stall message honest and clear, or misleading? “Fresh lemonade, ₹10 a cup, Stall 4” (a) honest and clear (b) misleading
  31. 31.True or false: “a short video post” is a poster. (a) False (b) True
  32. 32.True or false: “a friend tells a friend” is social media. (a) True (b) False
  33. 33.✅ A good marketing message is… (a) very long (b) secret (c) honest and clear (d) loud and false
  34. 34.🔍 Which is the odd one out? (a) a chart by the gate (b) chat at the bus stop (c) a sign at the stall (d) a notice-board sheet
  35. 35.📣 Is this stall message honest and clear, or misleading? “Handmade cards, ₹30 each, made by Class 7” (a) honest and clear (b) misleading
  36. 36.True or false: “Doctors say our chai makes you taller” is honest and clear. (a) False (b) True
  37. 37.📣 Which kind of marketing is this: a chart by the gate? (a) social media (b) word of mouth (c) a poster
  38. 38.📣 Which kind of marketing is this: a post on a family page? (a) a poster (b) word of mouth (c) social media
  39. 39.🗣️ The cheapest marketing is often… (a) TV adverts (b) shouting (c) happy customers (d) huge billboards
  40. 40.True or false: “Plant saplings ₹25 — water twice a week” is misleading. (a) False (b) True

Answer key

  1. a buyer tells her cousin
  2. misleading
  3. False
  4. a poster
  5. False
  6. your home address
  7. a short video post
  8. a short video post
  9. an online photo update
  10. misleading
  11. a buyer tells her cousin
  12. True
  13. a chart by the gate
  14. social media
  15. True
  16. honest and clear
  17. honest and clear
  18. what, price, where, when
  19. False
  20. ask a parent
  21. True
  22. word of mouth
  23. False
  24. a notice-board sheet
  25. True
  26. True
  27. True
  28. True
  29. True
  30. honest and clear
  31. False
  32. False
  33. honest and clear
  34. chat at the bus stop
  35. honest and clear
  36. False
  37. a poster
  38. social media
  39. happy customers
  40. False

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