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Entrepreneurship Worksheet: Marketing for Kids

Entrepreneurship lesson 17: Marketing: honest and clear · Set 280 · 40 questions
TalentJR

Business tip (Honest and clear): Honest and clear: what it is, the price, where and when, and only true claims. Misleading: false health claims, hidden prices, fake “free” or “only 1 left”. Poster = a sign or sheet; word of mouth = people telling people; social media = posting online. Social media only with a parent’s permission; never share your address, phone number or school timetable.

NameDateTime takenScore ___ / 40
  1. 1.Which of these is a poster? (a) a post on a family page (b) a buyer tells her cousin (c) an online photo update (d) a flyer in the lift
  2. 2.🔍 Which is the odd one out? (a) a buyer tells her cousin (b) a friend tells a friend (c) a teacher recommends it (d) a post on a family page
  3. 3.📣 Is this stall message honest and clear, or misleading? “Cures colds in one sip!” (a) honest and clear (b) misleading
  4. 4.🔍 Which is the odd one out? (a) a short video post (b) an online photo update (c) a parent’s status post (d) a flyer in the lift
  5. 5.True or false: “a friend tells a friend” is word of mouth. (a) False (b) True
  6. 6.📣 Is this stall message honest and clear, or misleading? “Plant saplings ₹25 — water twice a week” (a) honest and clear (b) misleading
  7. 7.Which of these is a poster? (a) a short video post (b) a sign at the stall (c) a post on a family page (d) a buyer tells her cousin
  8. 8.🪧 What must a good poster say? (a) what, price, where, when (b) nothing clear (c) only the logo (d) a secret code
  9. 9.Which of these is word of mouth? (a) an online photo update (b) chat at the bus stop (c) a notice-board sheet (d) a post on a family page
  10. 10.True or false: “a chart by the gate” is social media. (a) False (b) True
  11. 11.True or false: “a flyer in the lift” is word of mouth. (a) True (b) False
  12. 12.🔍 Which is the odd one out? (a) a buyer tells her cousin (b) a teacher recommends it (c) a notice-board sheet (d) a friend tells a friend
  13. 13.True or false: “a sign at the stall” is word of mouth. (a) True (b) False
  14. 14.True or false: “Best lemonade in the whole world!!!” is misleading. (a) True (b) False
  15. 15.True or false: “Fresh lemonade, ₹10 a cup, Stall 4” is misleading. (a) False (b) True
  16. 16.🔒 What should NEVER go in a stall post? (a) the price (b) what you sell (c) your home address (d) the stall name
  17. 17.Which of these is word of mouth? (a) an online photo update (b) a sign at the stall (c) a short video post (d) a friend tells a friend
  18. 18.📣 Which kind of marketing is this: a friend tells a friend? (a) a poster (b) word of mouth (c) social media
  19. 19.🗣️ The cheapest marketing is often… (a) huge billboards (b) shouting (c) TV adverts (d) happy customers
  20. 20.True or false: “a notice-board sheet” is a poster. (a) False (b) True
  21. 21.True or false: “Doctors say our chai makes you taller” is misleading. (a) False (b) True
  22. 22.📣 Is this stall message honest and clear, or misleading? “Best lemonade in the whole world!!!” (a) honest and clear (b) misleading
  23. 23.📣 Which kind of marketing is this: a chart by the gate? (a) social media (b) word of mouth (c) a poster
  24. 24.True or false: “Only 1 left!” (there are 50) is misleading. (a) True (b) False
  25. 25.True or false: “Bookmarks ₹15, made from old calendars” is misleading. (a) True (b) False
  26. 26.True or false: “Free cards!*” (*not free) is misleading. (a) True (b) False
  27. 27.True or false: “a notice-board sheet” is word of mouth. (a) True (b) False
  28. 28.Which of these is social media? (a) an online photo update (b) a teacher recommends it (c) a chart by the gate (d) a buyer tells her cousin
  29. 29.📣 Which kind of marketing is this: an online photo update? (a) word of mouth (b) a poster (c) social media
  30. 30.📣 Is this stall message honest and clear, or misleading? “Fresh lemonade, ₹10 a cup, Stall 4” (a) misleading (b) honest and clear
  31. 31.Which of these is a poster? (a) a friend tells a friend (b) a post on a family page (c) a chart by the gate (d) an online photo update
  32. 32.📣 Which kind of marketing is this: a flyer in the lift? (a) word of mouth (b) social media (c) a poster
  33. 33.🔍 Which is the odd one out? (a) a sign at the stall (b) a short video post (c) a chart by the gate (d) a notice-board sheet
  34. 34.📣 Which kind of marketing is this: a parent’s status post? (a) a poster (b) word of mouth (c) social media
  35. 35.✅ A good marketing message is… (a) secret (b) loud and false (c) very long (d) honest and clear
  36. 36.📣 Is this stall message honest and clear, or misleading? “Bookmarks ₹15, made from old calendars” (a) misleading (b) honest and clear
  37. 37.True or false: “Only 1 left!” (there are 50) is honest and clear. (a) True (b) False
  38. 38.📣 Which kind of marketing is this: a sign at the stall? (a) social media (b) word of mouth (c) a poster
  39. 39.📣 Is this stall message honest and clear, or misleading? “Doctors say our chai makes you taller” (a) honest and clear (b) misleading
  40. 40.True or false: “a post on a family page” is word of mouth. (a) False (b) True

Answer key

  1. a flyer in the lift
  2. a post on a family page
  3. misleading
  4. a flyer in the lift
  5. True
  6. honest and clear
  7. a sign at the stall
  8. what, price, where, when
  9. chat at the bus stop
  10. False
  11. False
  12. a notice-board sheet
  13. False
  14. True
  15. False
  16. your home address
  17. a friend tells a friend
  18. word of mouth
  19. happy customers
  20. True
  21. True
  22. misleading
  23. a poster
  24. True
  25. False
  26. True
  27. False
  28. an online photo update
  29. social media
  30. honest and clear
  31. a chart by the gate
  32. a poster
  33. a short video post
  34. social media
  35. honest and clear
  36. honest and clear
  37. False
  38. a poster
  39. misleading
  40. False

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