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Entrepreneurship Worksheet: Marketing for Kids

Entrepreneurship lesson 17: Marketing: honest and clear · Set 340 · 40 questions
TalentJR

Business tip (Honest and clear): Honest and clear: what it is, the price, where and when, and only true claims. Misleading: false health claims, hidden prices, fake “free” or “only 1 left”. Poster = a sign or sheet; word of mouth = people telling people; social media = posting online. Social media only with a parent’s permission; never share your address, phone number or school timetable.

NameDateTime takenScore ___ / 40
  1. 1.🔒 What should NEVER go in a stall post? (a) what you sell (b) your home address (c) the price (d) the stall name
  2. 2.Which of these is word of mouth? (a) a short video post (b) a chart by the gate (c) a friend tells a friend (d) a notice-board sheet
  3. 3.📣 Is this stall message honest and clear, or misleading? “Cures colds in one sip!” (a) honest and clear (b) misleading
  4. 4.True or false: “a flyer in the lift” is word of mouth. (a) False (b) True
  5. 5.📣 Is this stall message honest and clear, or misleading? “Doctors say our chai makes you taller” (a) misleading (b) honest and clear
  6. 6.📣 Is this stall message honest and clear, or misleading? “Handmade cards, ₹30 each, made by Class 7” (a) misleading (b) honest and clear
  7. 7.Which of these is word of mouth? (a) a notice-board sheet (b) a buyer tells her cousin (c) an online photo update (d) a short video post
  8. 8.📣 Is this stall message honest and clear, or misleading? “Bookmarks ₹15, made from old calendars” (a) misleading (b) honest and clear
  9. 9.True or false: “a buyer tells her cousin” is word of mouth. (a) False (b) True
  10. 10.True or false: “Handmade cards, ₹30 each, made by Class 7” is misleading. (a) False (b) True
  11. 11.True or false: “a chart by the gate” is a poster. (a) True (b) False
  12. 12.📣 Which kind of marketing is this: a post on a family page? (a) a poster (b) word of mouth (c) social media
  13. 13.True or false: “Only 1 left!” (there are 50) is honest and clear. (a) False (b) True
  14. 14.🔍 Which is the odd one out? (a) a chart by the gate (b) a sign at the stall (c) a notice-board sheet (d) an online photo update
  15. 15.Which of these is social media? (a) an online photo update (b) a buyer tells her cousin (c) a flyer in the lift (d) a notice-board sheet
  16. 16.📣 Is this stall message honest and clear, or misleading? “Fresh lemonade, ₹10 a cup, Stall 4” (a) honest and clear (b) misleading
  17. 17.True or false: “a notice-board sheet” is a poster. (a) True (b) False
  18. 18.🔍 Which is the odd one out? (a) a chart by the gate (b) a teacher recommends it (c) a friend tells a friend (d) chat at the bus stop
  19. 19.True or false: “an online photo update” is a poster. (a) True (b) False
  20. 20.📣 Is this stall message honest and clear, or misleading? “Free cards!*” (*not free) (a) misleading (b) honest and clear
  21. 21.✅ A good marketing message is… (a) loud and false (b) very long (c) secret (d) honest and clear
  22. 22.Which of these is social media? (a) a flyer in the lift (b) a short video post (c) a teacher recommends it (d) a friend tells a friend
  23. 23.🪧 What must a good poster say? (a) a secret code (b) nothing clear (c) what, price, where, when (d) only the logo
  24. 24.Which of these is a poster? (a) a chart by the gate (b) chat at the bus stop (c) a teacher recommends it (d) a buyer tells her cousin
  25. 25.True or false: “Bookmarks ₹15, made from old calendars” is honest and clear. (a) False (b) True
  26. 26.True or false: “Free cards!*” (*not free) is misleading. (a) False (b) True
  27. 27.True or false: “Doctors say our chai makes you taller” is honest and clear. (a) False (b) True
  28. 28.📣 Is this stall message honest and clear, or misleading? “Only 1 left!” (there are 50) (a) honest and clear (b) misleading
  29. 29.True or false: “a short video post” is social media. (a) False (b) True
  30. 30.📣 Which kind of marketing is this: a flyer in the lift? (a) word of mouth (b) a poster (c) social media
  31. 31.📣 Which kind of marketing is this: a teacher recommends it? (a) social media (b) word of mouth (c) a poster
  32. 32.🗣️ The cheapest marketing is often… (a) huge billboards (b) shouting (c) TV adverts (d) happy customers
  33. 33.True or false: “a teacher recommends it” is social media. (a) True (b) False
  34. 34.Which of these is word of mouth? (a) a post on a family page (b) a short video post (c) a teacher recommends it (d) a flyer in the lift
  35. 35.📱 A 12-year-old wants to post about the stall online. What first? (a) post right away (b) share home address (c) ask a stranger (d) ask a parent
  36. 36.📣 Which kind of marketing is this: a chart by the gate? (a) social media (b) a poster (c) word of mouth
  37. 37.Which of these is word of mouth? (a) chat at the bus stop (b) a notice-board sheet (c) a chart by the gate (d) a post on a family page
  38. 38.Which of these is social media? (a) a notice-board sheet (b) a flyer in the lift (c) a chart by the gate (d) a post on a family page
  39. 39.True or false: “Cures colds in one sip!” is misleading. (a) True (b) False
  40. 40.Which of these is a poster? (a) a post on a family page (b) a parent’s status post (c) a buyer tells her cousin (d) a notice-board sheet

Answer key

  1. your home address
  2. a friend tells a friend
  3. misleading
  4. False
  5. misleading
  6. honest and clear
  7. a buyer tells her cousin
  8. honest and clear
  9. True
  10. False
  11. True
  12. social media
  13. False
  14. an online photo update
  15. an online photo update
  16. honest and clear
  17. True
  18. a chart by the gate
  19. False
  20. misleading
  21. honest and clear
  22. a short video post
  23. what, price, where, when
  24. a chart by the gate
  25. True
  26. True
  27. False
  28. misleading
  29. True
  30. a poster
  31. word of mouth
  32. happy customers
  33. False
  34. a teacher recommends it
  35. ask a parent
  36. a poster
  37. chat at the bus stop
  38. a post on a family page
  39. True
  40. a notice-board sheet

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