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Entrepreneurship Worksheet: Marketing for Kids

Entrepreneurship lesson 17: Marketing: honest and clear · Set 376 · 40 questions
TalentJR

Business tip (Honest and clear): Honest and clear: what it is, the price, where and when, and only true claims. Misleading: false health claims, hidden prices, fake “free” or “only 1 left”. Poster = a sign or sheet; word of mouth = people telling people; social media = posting online. Social media only with a parent’s permission; never share your address, phone number or school timetable.

NameDateTime takenScore ___ / 40
  1. 1.🔍 Which is the odd one out? (a) a flyer in the lift (b) a notice-board sheet (c) a chart by the gate (d) a short video post
  2. 2.🔍 Which is the odd one out? (a) a flyer in the lift (b) a friend tells a friend (c) chat at the bus stop (d) a buyer tells her cousin
  3. 3.Which of these is a poster? (a) a parent’s status post (b) a post on a family page (c) a notice-board sheet (d) an online photo update
  4. 4.📣 Which kind of marketing is this: a chart by the gate? (a) social media (b) word of mouth (c) a poster
  5. 5.True or false: “Best lemonade in the whole world!!!” is honest and clear. (a) False (b) True
  6. 6.📣 Is this stall message honest and clear, or misleading? “Only 1 left!” (there are 50) (a) honest and clear (b) misleading
  7. 7.🔍 Which is the odd one out? (a) an online photo update (b) chat at the bus stop (c) a parent’s status post (d) a short video post
  8. 8.📣 Is this stall message honest and clear, or misleading? “Fresh lemonade, ₹10 a cup, Stall 4” (a) misleading (b) honest and clear
  9. 9.📣 Is this stall message honest and clear, or misleading? “Doctors say our chai makes you taller” (a) misleading (b) honest and clear
  10. 10.📣 Is this stall message honest and clear, or misleading? “Price: ask me, it depends on you 😉” (a) misleading (b) honest and clear
  11. 11.📣 Which kind of marketing is this: an online photo update? (a) a poster (b) social media (c) word of mouth
  12. 12.True or false: “a notice-board sheet” is a poster. (a) True (b) False
  13. 13.🗣️ The cheapest marketing is often… (a) TV adverts (b) huge billboards (c) happy customers (d) shouting
  14. 14.Which of these is word of mouth? (a) a notice-board sheet (b) a chart by the gate (c) a sign at the stall (d) a teacher recommends it
  15. 15.Which of these is a poster? (a) a friend tells a friend (b) a short video post (c) a sign at the stall (d) an online photo update
  16. 16.🔍 Which is the odd one out? (a) a parent’s status post (b) chat at the bus stop (c) a teacher recommends it (d) a friend tells a friend
  17. 17.📣 Which kind of marketing is this: a parent’s status post? (a) word of mouth (b) a poster (c) social media
  18. 18.Which of these is word of mouth? (a) chat at the bus stop (b) a notice-board sheet (c) a post on a family page (d) an online photo update
  19. 19.📣 Which kind of marketing is this: a friend tells a friend? (a) a poster (b) word of mouth (c) social media
  20. 20.Which of these is social media? (a) a friend tells a friend (b) a post on a family page (c) a teacher recommends it (d) a buyer tells her cousin
  21. 21.🔍 Which is the odd one out? (a) a friend tells a friend (b) chat at the bus stop (c) an online photo update (d) a buyer tells her cousin
  22. 22.📣 Which kind of marketing is this: a flyer in the lift? (a) word of mouth (b) social media (c) a poster
  23. 23.📣 Is this stall message honest and clear, or misleading? “Best lemonade in the whole world!!!” (a) honest and clear (b) misleading
  24. 24.🔍 Which is the odd one out? (a) chat at the bus stop (b) a buyer tells her cousin (c) a teacher recommends it (d) a post on a family page
  25. 25.📱 A 12-year-old wants to post about the stall online. What first? (a) post right away (b) share home address (c) ask a stranger (d) ask a parent
  26. 26.📣 Which kind of marketing is this: a teacher recommends it? (a) social media (b) word of mouth (c) a poster
  27. 27.True or false: “Only 1 left!” (there are 50) is honest and clear. (a) True (b) False
  28. 28.True or false: “Only 1 left!” (there are 50) is misleading. (a) False (b) True
  29. 29.True or false: “Fresh lemonade, ₹10 a cup, Stall 4” is honest and clear. (a) False (b) True
  30. 30.📣 Which kind of marketing is this: a notice-board sheet? (a) a poster (b) word of mouth (c) social media
  31. 31.True or false: “a friend tells a friend” is word of mouth. (a) False (b) True
  32. 32.True or false: “a buyer tells her cousin” is word of mouth. (a) True (b) False
  33. 33.📣 Is this stall message honest and clear, or misleading? “Cures colds in one sip!” (a) misleading (b) honest and clear
  34. 34.True or false: “a notice-board sheet” is social media. (a) False (b) True
  35. 35.📣 Is this stall message honest and clear, or misleading? “Free cards!*” (*not free) (a) misleading (b) honest and clear
  36. 36.🔍 Which is the odd one out? (a) a post on a family page (b) a short video post (c) an online photo update (d) a sign at the stall
  37. 37.📣 Is this stall message honest and clear, or misleading? “Plant saplings ₹25 — water twice a week” (a) misleading (b) honest and clear
  38. 38.True or false: “a chart by the gate” is social media. (a) False (b) True
  39. 39.True or false: “chat at the bus stop” is word of mouth. (a) True (b) False
  40. 40.Which of these is social media? (a) a teacher recommends it (b) a notice-board sheet (c) a chart by the gate (d) a short video post

Answer key

  1. a short video post
  2. a flyer in the lift
  3. a notice-board sheet
  4. a poster
  5. False
  6. misleading
  7. chat at the bus stop
  8. honest and clear
  9. misleading
  10. misleading
  11. social media
  12. True
  13. happy customers
  14. a teacher recommends it
  15. a sign at the stall
  16. a parent’s status post
  17. social media
  18. chat at the bus stop
  19. word of mouth
  20. a post on a family page
  21. an online photo update
  22. a poster
  23. misleading
  24. a post on a family page
  25. ask a parent
  26. word of mouth
  27. False
  28. True
  29. True
  30. a poster
  31. True
  32. True
  33. misleading
  34. False
  35. misleading
  36. a sign at the stall
  37. honest and clear
  38. False
  39. True
  40. a short video post

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