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Entrepreneurship Worksheet: Marketing for Kids

Entrepreneurship lesson 17: Marketing: honest and clear · Set 403 · 40 questions
TalentJR

Business tip (Honest and clear): Honest and clear: what it is, the price, where and when, and only true claims. Misleading: false health claims, hidden prices, fake “free” or “only 1 left”. Poster = a sign or sheet; word of mouth = people telling people; social media = posting online. Social media only with a parent’s permission; never share your address, phone number or school timetable.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “Handmade cards, ₹30 each, made by Class 7” is misleading. (a) False (b) True
  2. 2.🔍 Which is the odd one out? (a) a buyer tells her cousin (b) a friend tells a friend (c) chat at the bus stop (d) an online photo update
  3. 3.🔍 Which is the odd one out? (a) a buyer tells her cousin (b) a sign at the stall (c) chat at the bus stop (d) a friend tells a friend
  4. 4.🪧 What must a good poster say? (a) nothing clear (b) what, price, where, when (c) a secret code (d) only the logo
  5. 5.Which of these is word of mouth? (a) a sign at the stall (b) a friend tells a friend (c) a notice-board sheet (d) a parent’s status post
  6. 6.🔍 Which is the odd one out? (a) a notice-board sheet (b) a teacher recommends it (c) a buyer tells her cousin (d) a friend tells a friend
  7. 7.True or false: “a chart by the gate” is a poster. (a) False (b) True
  8. 8.True or false: “Free cards!*” (*not free) is honest and clear. (a) False (b) True
  9. 9.📣 Which kind of marketing is this: a notice-board sheet? (a) a poster (b) social media (c) word of mouth
  10. 10.True or false: “Chai ₹10 · Saturday 9–12 · Gate 2” is misleading. (a) True (b) False
  11. 11.🔍 Which is the odd one out? (a) a chart by the gate (b) a notice-board sheet (c) a buyer tells her cousin (d) a sign at the stall
  12. 12.True or false: “a parent’s status post” is word of mouth. (a) True (b) False
  13. 13.Which of these is word of mouth? (a) a post on a family page (b) a buyer tells her cousin (c) a notice-board sheet (d) a short video post
  14. 14.🔍 Which is the odd one out? (a) a teacher recommends it (b) chat at the bus stop (c) a buyer tells her cousin (d) a short video post
  15. 15.📣 Which kind of marketing is this: a chart by the gate? (a) word of mouth (b) social media (c) a poster
  16. 16.📣 Which kind of marketing is this: a teacher recommends it? (a) social media (b) word of mouth (c) a poster
  17. 17.True or false: “a buyer tells her cousin” is a poster. (a) True (b) False
  18. 18.True or false: “Free cards!*” (*not free) is misleading. (a) True (b) False
  19. 19.📣 Which kind of marketing is this: a parent’s status post? (a) social media (b) word of mouth (c) a poster
  20. 20.True or false: “a notice-board sheet” is a poster. (a) True (b) False
  21. 21.🔍 Which is the odd one out? (a) a friend tells a friend (b) chat at the bus stop (c) a teacher recommends it (d) a post on a family page
  22. 22.True or false: “Price: ask me, it depends on you 😉” is misleading. (a) False (b) True
  23. 23.🔒 What should NEVER go in a stall post? (a) what you sell (b) your home address (c) the price (d) the stall name
  24. 24.True or false: “Handmade cards, ₹30 each, made by Class 7” is honest and clear. (a) False (b) True
  25. 25.📣 Is this stall message honest and clear, or misleading? “Doctors say our chai makes you taller” (a) misleading (b) honest and clear
  26. 26.Which of these is a poster? (a) a post on a family page (b) a short video post (c) a sign at the stall (d) a friend tells a friend
  27. 27.True or false: “a flyer in the lift” is social media. (a) True (b) False
  28. 28.True or false: “a short video post” is a poster. (a) False (b) True
  29. 29.🔍 Which is the odd one out? (a) a chart by the gate (b) a teacher recommends it (c) a sign at the stall (d) a notice-board sheet
  30. 30.Which of these is social media? (a) a short video post (b) a friend tells a friend (c) a buyer tells her cousin (d) a chart by the gate
  31. 31.📣 Which kind of marketing is this: a sign at the stall? (a) social media (b) a poster (c) word of mouth
  32. 32.✅ A good marketing message is… (a) secret (b) honest and clear (c) very long (d) loud and false
  33. 33.🔍 Which is the odd one out? (a) chat at the bus stop (b) a chart by the gate (c) a notice-board sheet (d) a flyer in the lift
  34. 34.📣 Is this stall message honest and clear, or misleading? “Only 1 left!” (there are 50) (a) misleading (b) honest and clear
  35. 35.📱 A 12-year-old wants to post about the stall online. What first? (a) post right away (b) share home address (c) ask a stranger (d) ask a parent
  36. 36.🔍 Which is the odd one out? (a) chat at the bus stop (b) a parent’s status post (c) a buyer tells her cousin (d) a teacher recommends it
  37. 37.🗣️ The cheapest marketing is often… (a) happy customers (b) shouting (c) TV adverts (d) huge billboards
  38. 38.Which of these is social media? (a) chat at the bus stop (b) a chart by the gate (c) a buyer tells her cousin (d) a parent’s status post
  39. 39.📣 Which kind of marketing is this: a post on a family page? (a) word of mouth (b) a poster (c) social media
  40. 40.📣 Is this stall message honest and clear, or misleading? “Fresh lemonade, ₹10 a cup, Stall 4” (a) misleading (b) honest and clear

Answer key

  1. False
  2. an online photo update
  3. a sign at the stall
  4. what, price, where, when
  5. a friend tells a friend
  6. a notice-board sheet
  7. True
  8. False
  9. a poster
  10. False
  11. a buyer tells her cousin
  12. False
  13. a buyer tells her cousin
  14. a short video post
  15. a poster
  16. word of mouth
  17. False
  18. True
  19. social media
  20. True
  21. a post on a family page
  22. True
  23. your home address
  24. True
  25. misleading
  26. a sign at the stall
  27. False
  28. False
  29. a teacher recommends it
  30. a short video post
  31. a poster
  32. honest and clear
  33. chat at the bus stop
  34. misleading
  35. ask a parent
  36. a parent’s status post
  37. happy customers
  38. a parent’s status post
  39. social media
  40. honest and clear

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