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Entrepreneurship Worksheet: Marketing for Kids

Entrepreneurship lesson 17: Marketing: honest and clear · Set 431 · 40 questions
TalentJR

Business tip (Honest and clear): Honest and clear: what it is, the price, where and when, and only true claims. Misleading: false health claims, hidden prices, fake “free” or “only 1 left”. Poster = a sign or sheet; word of mouth = people telling people; social media = posting online. Social media only with a parent’s permission; never share your address, phone number or school timetable.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “a flyer in the lift” is social media. (a) True (b) False
  2. 2.📣 Which kind of marketing is this: a friend tells a friend? (a) word of mouth (b) social media (c) a poster
  3. 3.True or false: “Only 1 left!” (there are 50) is misleading. (a) True (b) False
  4. 4.🪧 What must a good poster say? (a) what, price, where, when (b) nothing clear (c) a secret code (d) only the logo
  5. 5.📱 A 12-year-old wants to post about the stall online. What first? (a) post right away (b) ask a parent (c) share home address (d) ask a stranger
  6. 6.True or false: “Free cards!*” (*not free) is honest and clear. (a) False (b) True
  7. 7.🔍 Which is the odd one out? (a) a buyer tells her cousin (b) a post on a family page (c) a parent’s status post (d) a short video post
  8. 8.📣 Is this stall message honest and clear, or misleading? “Best lemonade in the whole world!!!” (a) honest and clear (b) misleading
  9. 9.📣 Is this stall message honest and clear, or misleading? “Fresh lemonade, ₹10 a cup, Stall 4” (a) misleading (b) honest and clear
  10. 10.True or false: “a buyer tells her cousin” is word of mouth. (a) True (b) False
  11. 11.Which of these is a poster? (a) a sign at the stall (b) chat at the bus stop (c) a buyer tells her cousin (d) a teacher recommends it
  12. 12.🔍 Which is the odd one out? (a) chat at the bus stop (b) a buyer tells her cousin (c) a teacher recommends it (d) an online photo update
  13. 13.📣 Is this stall message honest and clear, or misleading? “Bookmarks ₹15, made from old calendars” (a) misleading (b) honest and clear
  14. 14.True or false: “a flyer in the lift” is word of mouth. (a) False (b) True
  15. 15.📣 Which kind of marketing is this: a sign at the stall? (a) a poster (b) word of mouth (c) social media
  16. 16.Which of these is word of mouth? (a) a post on a family page (b) a notice-board sheet (c) a flyer in the lift (d) chat at the bus stop
  17. 17.📣 Is this stall message honest and clear, or misleading? “Only 1 left!” (there are 50) (a) misleading (b) honest and clear
  18. 18.True or false: “Fresh lemonade, ₹10 a cup, Stall 4” is honest and clear. (a) False (b) True
  19. 19.✅ A good marketing message is… (a) very long (b) loud and false (c) secret (d) honest and clear
  20. 20.📣 Is this stall message honest and clear, or misleading? “Handmade cards, ₹30 each, made by Class 7” (a) honest and clear (b) misleading
  21. 21.📣 Is this stall message honest and clear, or misleading? “Free cards!*” (*not free) (a) honest and clear (b) misleading
  22. 22.True or false: “Bookmarks ₹15, made from old calendars” is misleading. (a) False (b) True
  23. 23.📣 Is this stall message honest and clear, or misleading? “Cures colds in one sip!” (a) honest and clear (b) misleading
  24. 24.Which of these is social media? (a) a friend tells a friend (b) a teacher recommends it (c) a short video post (d) a chart by the gate
  25. 25.True or false: “Handmade cards, ₹30 each, made by Class 7” is misleading. (a) False (b) True
  26. 26.🔍 Which is the odd one out? (a) a post on a family page (b) a buyer tells her cousin (c) a teacher recommends it (d) chat at the bus stop
  27. 27.📣 Which kind of marketing is this: a notice-board sheet? (a) social media (b) word of mouth (c) a poster
  28. 28.True or false: “a post on a family page” is a poster. (a) True (b) False
  29. 29.🔒 What should NEVER go in a stall post? (a) what you sell (b) the price (c) your home address (d) the stall name
  30. 30.Which of these is social media? (a) a parent’s status post (b) a notice-board sheet (c) a chart by the gate (d) a buyer tells her cousin
  31. 31.🔍 Which is the odd one out? (a) a friend tells a friend (b) a chart by the gate (c) chat at the bus stop (d) a teacher recommends it
  32. 32.Which of these is word of mouth? (a) a teacher recommends it (b) a parent’s status post (c) an online photo update (d) a chart by the gate
  33. 33.Which of these is social media? (a) a flyer in the lift (b) a teacher recommends it (c) a post on a family page (d) a sign at the stall
  34. 34.📣 Which kind of marketing is this: a short video post? (a) a poster (b) word of mouth (c) social media
  35. 35.📣 Which kind of marketing is this: a parent’s status post? (a) social media (b) word of mouth (c) a poster
  36. 36.📣 Which kind of marketing is this: a buyer tells her cousin? (a) word of mouth (b) social media (c) a poster
  37. 37.🔍 Which is the odd one out? (a) an online photo update (b) a parent’s status post (c) a post on a family page (d) chat at the bus stop
  38. 38.True or false: “chat at the bus stop” is word of mouth. (a) True (b) False
  39. 39.True or false: “Only 1 left!” (there are 50) is honest and clear. (a) False (b) True
  40. 40.📣 Which kind of marketing is this: a chart by the gate? (a) a poster (b) social media (c) word of mouth

Answer key

  1. False
  2. word of mouth
  3. True
  4. what, price, where, when
  5. ask a parent
  6. False
  7. a buyer tells her cousin
  8. misleading
  9. honest and clear
  10. True
  11. a sign at the stall
  12. an online photo update
  13. honest and clear
  14. False
  15. a poster
  16. chat at the bus stop
  17. misleading
  18. True
  19. honest and clear
  20. honest and clear
  21. misleading
  22. False
  23. misleading
  24. a short video post
  25. False
  26. a post on a family page
  27. a poster
  28. False
  29. your home address
  30. a parent’s status post
  31. a chart by the gate
  32. a teacher recommends it
  33. a post on a family page
  34. social media
  35. social media
  36. word of mouth
  37. chat at the bus stop
  38. True
  39. False
  40. a poster

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