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Entrepreneurship Worksheet: Marketing for Kids

Entrepreneurship lesson 17: Marketing: honest and clear · Set 446 · 40 questions
TalentJR

Business tip (Honest and clear): Honest and clear: what it is, the price, where and when, and only true claims. Misleading: false health claims, hidden prices, fake “free” or “only 1 left”. Poster = a sign or sheet; word of mouth = people telling people; social media = posting online. Social media only with a parent’s permission; never share your address, phone number or school timetable.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “a chart by the gate” is word of mouth. (a) True (b) False
  2. 2.✅ A good marketing message is… (a) loud and false (b) very long (c) honest and clear (d) secret
  3. 3.📣 Is this stall message honest and clear, or misleading? “Doctors say our chai makes you taller” (a) honest and clear (b) misleading
  4. 4.Which of these is word of mouth? (a) a flyer in the lift (b) a notice-board sheet (c) a parent’s status post (d) a teacher recommends it
  5. 5.True or false: “a flyer in the lift” is a poster. (a) True (b) False
  6. 6.📣 Which kind of marketing is this: a chart by the gate? (a) a poster (b) social media (c) word of mouth
  7. 7.True or false: “an online photo update” is social media. (a) False (b) True
  8. 8.True or false: “Cures colds in one sip!” is honest and clear. (a) True (b) False
  9. 9.🔒 What should NEVER go in a stall post? (a) the stall name (b) what you sell (c) the price (d) your home address
  10. 10.🔍 Which is the odd one out? (a) a notice-board sheet (b) chat at the bus stop (c) a friend tells a friend (d) a buyer tells her cousin
  11. 11.📣 Is this stall message honest and clear, or misleading? “Chai ₹10 · Saturday 9–12 · Gate 2” (a) misleading (b) honest and clear
  12. 12.Which of these is social media? (a) a chart by the gate (b) a post on a family page (c) a flyer in the lift (d) a notice-board sheet
  13. 13.True or false: “chat at the bus stop” is social media. (a) True (b) False
  14. 14.🔍 Which is the odd one out? (a) a teacher recommends it (b) a buyer tells her cousin (c) a short video post (d) a friend tells a friend
  15. 15.🔍 Which is the odd one out? (a) a parent’s status post (b) chat at the bus stop (c) a post on a family page (d) a short video post
  16. 16.📣 Which kind of marketing is this: a parent’s status post? (a) a poster (b) social media (c) word of mouth
  17. 17.🪧 What must a good poster say? (a) only the logo (b) a secret code (c) what, price, where, when (d) nothing clear
  18. 18.True or false: “Best lemonade in the whole world!!!” is honest and clear. (a) False (b) True
  19. 19.📣 Is this stall message honest and clear, or misleading? “Best lemonade in the whole world!!!” (a) honest and clear (b) misleading
  20. 20.True or false: “Fresh lemonade, ₹10 a cup, Stall 4” is misleading. (a) False (b) True
  21. 21.🗣️ The cheapest marketing is often… (a) TV adverts (b) shouting (c) happy customers (d) huge billboards
  22. 22.🔍 Which is the odd one out? (a) a buyer tells her cousin (b) a friend tells a friend (c) a sign at the stall (d) chat at the bus stop
  23. 23.True or false: “Only 1 left!” (there are 50) is misleading. (a) False (b) True
  24. 24.True or false: “a post on a family page” is word of mouth. (a) True (b) False
  25. 25.📣 Which kind of marketing is this: chat at the bus stop? (a) word of mouth (b) social media (c) a poster
  26. 26.True or false: “Handmade cards, ₹30 each, made by Class 7” is misleading. (a) True (b) False
  27. 27.True or false: “Free cards!*” (*not free) is honest and clear. (a) True (b) False
  28. 28.True or false: “Handmade cards, ₹30 each, made by Class 7” is honest and clear. (a) True (b) False
  29. 29.📣 Is this stall message honest and clear, or misleading? “Price: ask me, it depends on you 😉” (a) misleading (b) honest and clear
  30. 30.True or false: “a parent’s status post” is social media. (a) False (b) True
  31. 31.📣 Which kind of marketing is this: a post on a family page? (a) social media (b) a poster (c) word of mouth
  32. 32.Which of these is word of mouth? (a) a flyer in the lift (b) chat at the bus stop (c) a notice-board sheet (d) a sign at the stall
  33. 33.📱 A 12-year-old wants to post about the stall online. What first? (a) ask a stranger (b) ask a parent (c) post right away (d) share home address
  34. 34.🔍 Which is the odd one out? (a) a notice-board sheet (b) a sign at the stall (c) a teacher recommends it (d) a chart by the gate
  35. 35.🔍 Which is the odd one out? (a) a friend tells a friend (b) a flyer in the lift (c) chat at the bus stop (d) a teacher recommends it
  36. 36.Which of these is a poster? (a) a post on a family page (b) a flyer in the lift (c) a buyer tells her cousin (d) a short video post
  37. 37.📣 Is this stall message honest and clear, or misleading? “Only 1 left!” (there are 50) (a) misleading (b) honest and clear
  38. 38.True or false: “chat at the bus stop” is a poster. (a) False (b) True
  39. 39.📣 Which kind of marketing is this: a teacher recommends it? (a) social media (b) a poster (c) word of mouth
  40. 40.🔍 Which is the odd one out? (a) a flyer in the lift (b) a sign at the stall (c) a post on a family page (d) a notice-board sheet

Answer key

  1. False
  2. honest and clear
  3. misleading
  4. a teacher recommends it
  5. True
  6. a poster
  7. True
  8. False
  9. your home address
  10. a notice-board sheet
  11. honest and clear
  12. a post on a family page
  13. False
  14. a short video post
  15. chat at the bus stop
  16. social media
  17. what, price, where, when
  18. False
  19. misleading
  20. False
  21. happy customers
  22. a sign at the stall
  23. True
  24. False
  25. word of mouth
  26. False
  27. False
  28. True
  29. misleading
  30. True
  31. social media
  32. chat at the bus stop
  33. ask a parent
  34. a teacher recommends it
  35. a flyer in the lift
  36. a flyer in the lift
  37. misleading
  38. False
  39. word of mouth
  40. a post on a family page

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