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Entrepreneurship Worksheet: Marketing for Kids

Entrepreneurship lesson 17: Marketing: honest and clear · Set 451 · 40 questions
TalentJR

Business tip (Honest and clear): Honest and clear: what it is, the price, where and when, and only true claims. Misleading: false health claims, hidden prices, fake “free” or “only 1 left”. Poster = a sign or sheet; word of mouth = people telling people; social media = posting online. Social media only with a parent’s permission; never share your address, phone number or school timetable.

NameDateTime takenScore ___ / 40
  1. 1.Which of these is a poster? (a) a notice-board sheet (b) a short video post (c) a friend tells a friend (d) a parent’s status post
  2. 2.📣 Is this stall message honest and clear, or misleading? “Free cards!*” (*not free) (a) honest and clear (b) misleading
  3. 3.📣 Is this stall message honest and clear, or misleading? “Fresh lemonade, ₹10 a cup, Stall 4” (a) honest and clear (b) misleading
  4. 4.📣 Which kind of marketing is this: a parent’s status post? (a) a poster (b) word of mouth (c) social media
  5. 5.True or false: “Doctors say our chai makes you taller” is honest and clear. (a) False (b) True
  6. 6.True or false: “Fresh lemonade, ₹10 a cup, Stall 4” is misleading. (a) True (b) False
  7. 7.True or false: “Only 1 left!” (there are 50) is honest and clear. (a) True (b) False
  8. 8.True or false: “Chai ₹10 · Saturday 9–12 · Gate 2” is honest and clear. (a) False (b) True
  9. 9.🗣️ The cheapest marketing is often… (a) TV adverts (b) happy customers (c) huge billboards (d) shouting
  10. 10.📣 Is this stall message honest and clear, or misleading? “Price: ask me, it depends on you 😉” (a) honest and clear (b) misleading
  11. 11.🔒 What should NEVER go in a stall post? (a) the stall name (b) the price (c) your home address (d) what you sell
  12. 12.True or false: “Best lemonade in the whole world!!!” is honest and clear. (a) True (b) False
  13. 13.📣 Is this stall message honest and clear, or misleading? “Chai ₹10 · Saturday 9–12 · Gate 2” (a) honest and clear (b) misleading
  14. 14.True or false: “a chart by the gate” is a poster. (a) False (b) True
  15. 15.📣 Which kind of marketing is this: a chart by the gate? (a) social media (b) word of mouth (c) a poster
  16. 16.Which of these is word of mouth? (a) chat at the bus stop (b) a chart by the gate (c) a parent’s status post (d) a short video post
  17. 17.🔍 Which is the odd one out? (a) a chart by the gate (b) a notice-board sheet (c) a parent’s status post (d) a flyer in the lift
  18. 18.True or false: “a flyer in the lift” is word of mouth. (a) True (b) False
  19. 19.Which of these is word of mouth? (a) a sign at the stall (b) a friend tells a friend (c) a post on a family page (d) a short video post
  20. 20.📣 Is this stall message honest and clear, or misleading? “Only 1 left!” (there are 50) (a) misleading (b) honest and clear
  21. 21.📣 Is this stall message honest and clear, or misleading? “Cures colds in one sip!” (a) honest and clear (b) misleading
  22. 22.Which of these is social media? (a) a friend tells a friend (b) a teacher recommends it (c) a sign at the stall (d) a parent’s status post
  23. 23.🔍 Which is the odd one out? (a) a chart by the gate (b) a teacher recommends it (c) a sign at the stall (d) a notice-board sheet
  24. 24.📣 Which kind of marketing is this: a sign at the stall? (a) a poster (b) social media (c) word of mouth
  25. 25.Which of these is a poster? (a) a buyer tells her cousin (b) a short video post (c) a teacher recommends it (d) a sign at the stall
  26. 26.🪧 What must a good poster say? (a) nothing clear (b) a secret code (c) what, price, where, when (d) only the logo
  27. 27.Which of these is social media? (a) a flyer in the lift (b) a post on a family page (c) chat at the bus stop (d) a sign at the stall
  28. 28.True or false: “a buyer tells her cousin” is word of mouth. (a) True (b) False
  29. 29.True or false: “a notice-board sheet” is a poster. (a) False (b) True
  30. 30.📣 Which kind of marketing is this: a buyer tells her cousin? (a) a poster (b) social media (c) word of mouth
  31. 31.True or false: “a post on a family page” is a poster. (a) True (b) False
  32. 32.🔍 Which is the odd one out? (a) chat at the bus stop (b) a buyer tells her cousin (c) a friend tells a friend (d) a flyer in the lift
  33. 33.📣 Which kind of marketing is this: a flyer in the lift? (a) social media (b) word of mouth (c) a poster
  34. 34.True or false: “a flyer in the lift” is a poster. (a) False (b) True
  35. 35.📣 Which kind of marketing is this: chat at the bus stop? (a) a poster (b) social media (c) word of mouth
  36. 36.📣 Is this stall message honest and clear, or misleading? “Plant saplings ₹25 — water twice a week” (a) honest and clear (b) misleading
  37. 37.True or false: “Free cards!*” (*not free) is honest and clear. (a) True (b) False
  38. 38.True or false: “a sign at the stall” is word of mouth. (a) True (b) False
  39. 39.True or false: “a post on a family page” is social media. (a) True (b) False
  40. 40.Which of these is social media? (a) a chart by the gate (b) a buyer tells her cousin (c) a notice-board sheet (d) an online photo update

Answer key

  1. a notice-board sheet
  2. misleading
  3. honest and clear
  4. social media
  5. False
  6. False
  7. False
  8. True
  9. happy customers
  10. misleading
  11. your home address
  12. False
  13. honest and clear
  14. True
  15. a poster
  16. chat at the bus stop
  17. a parent’s status post
  18. False
  19. a friend tells a friend
  20. misleading
  21. misleading
  22. a parent’s status post
  23. a teacher recommends it
  24. a poster
  25. a sign at the stall
  26. what, price, where, when
  27. a post on a family page
  28. True
  29. True
  30. word of mouth
  31. False
  32. a flyer in the lift
  33. a poster
  34. True
  35. word of mouth
  36. honest and clear
  37. False
  38. False
  39. True
  40. an online photo update

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