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Entrepreneurship Worksheet: Marketing for Kids

Entrepreneurship lesson 17: Marketing: honest and clear · Set 460 · 40 questions
TalentJR

Business tip (Honest and clear): Honest and clear: what it is, the price, where and when, and only true claims. Misleading: false health claims, hidden prices, fake “free” or “only 1 left”. Poster = a sign or sheet; word of mouth = people telling people; social media = posting online. Social media only with a parent’s permission; never share your address, phone number or school timetable.

NameDateTime takenScore ___ / 40
  1. 1.🔍 Which is the odd one out? (a) a teacher recommends it (b) a buyer tells her cousin (c) chat at the bus stop (d) a chart by the gate
  2. 2.🔍 Which is the odd one out? (a) a friend tells a friend (b) a post on a family page (c) a buyer tells her cousin (d) chat at the bus stop
  3. 3.True or false: “a parent’s status post” is word of mouth. (a) True (b) False
  4. 4.True or false: “a post on a family page” is social media. (a) False (b) True
  5. 5.True or false: “Handmade cards, ₹30 each, made by Class 7” is misleading. (a) True (b) False
  6. 6.📣 Which kind of marketing is this: a friend tells a friend? (a) social media (b) a poster (c) word of mouth
  7. 7.🔍 Which is the odd one out? (a) a notice-board sheet (b) a friend tells a friend (c) chat at the bus stop (d) a buyer tells her cousin
  8. 8.🗣️ The cheapest marketing is often… (a) happy customers (b) shouting (c) TV adverts (d) huge billboards
  9. 9.🔍 Which is the odd one out? (a) a sign at the stall (b) a notice-board sheet (c) a buyer tells her cousin (d) a flyer in the lift
  10. 10.📣 Which kind of marketing is this: an online photo update? (a) a poster (b) word of mouth (c) social media
  11. 11.📣 Is this stall message honest and clear, or misleading? “Free cards!*” (*not free) (a) honest and clear (b) misleading
  12. 12.True or false: “Cures colds in one sip!” is misleading. (a) True (b) False
  13. 13.True or false: “a chart by the gate” is word of mouth. (a) True (b) False
  14. 14.True or false: “Handmade cards, ₹30 each, made by Class 7” is honest and clear. (a) True (b) False
  15. 15.True or false: “an online photo update” is social media. (a) False (b) True
  16. 16.True or false: “a chart by the gate” is a poster. (a) True (b) False
  17. 17.🪧 What must a good poster say? (a) a secret code (b) only the logo (c) what, price, where, when (d) nothing clear
  18. 18.🔍 Which is the odd one out? (a) a notice-board sheet (b) a friend tells a friend (c) a sign at the stall (d) a chart by the gate
  19. 19.🔒 What should NEVER go in a stall post? (a) the stall name (b) what you sell (c) the price (d) your home address
  20. 20.Which of these is word of mouth? (a) a parent’s status post (b) a flyer in the lift (c) chat at the bus stop (d) a post on a family page
  21. 21.Which of these is social media? (a) a chart by the gate (b) a flyer in the lift (c) a short video post (d) a teacher recommends it
  22. 22.🔍 Which is the odd one out? (a) a short video post (b) chat at the bus stop (c) a teacher recommends it (d) a friend tells a friend
  23. 23.True or false: “a flyer in the lift” is word of mouth. (a) False (b) True
  24. 24.Which of these is a poster? (a) a chart by the gate (b) an online photo update (c) a teacher recommends it (d) a buyer tells her cousin
  25. 25.Which of these is social media? (a) a sign at the stall (b) a parent’s status post (c) chat at the bus stop (d) a chart by the gate
  26. 26.True or false: “Cures colds in one sip!” is honest and clear. (a) False (b) True
  27. 27.True or false: “Only 1 left!” (there are 50) is misleading. (a) True (b) False
  28. 28.✅ A good marketing message is… (a) honest and clear (b) loud and false (c) secret (d) very long
  29. 29.True or false: “Only 1 left!” (there are 50) is honest and clear. (a) True (b) False
  30. 30.True or false: “a buyer tells her cousin” is word of mouth. (a) True (b) False
  31. 31.True or false: “a teacher recommends it” is word of mouth. (a) True (b) False
  32. 32.True or false: “Fresh lemonade, ₹10 a cup, Stall 4” is misleading. (a) True (b) False
  33. 33.True or false: “a notice-board sheet” is social media. (a) False (b) True
  34. 34.📣 Is this stall message honest and clear, or misleading? “Only 1 left!” (there are 50) (a) misleading (b) honest and clear
  35. 35.📣 Is this stall message honest and clear, or misleading? “Fresh lemonade, ₹10 a cup, Stall 4” (a) misleading (b) honest and clear
  36. 36.📣 Which kind of marketing is this: a buyer tells her cousin? (a) a poster (b) social media (c) word of mouth
  37. 37.🔍 Which is the odd one out? (a) a chart by the gate (b) a flyer in the lift (c) a teacher recommends it (d) a notice-board sheet
  38. 38.🔍 Which is the odd one out? (a) a flyer in the lift (b) a teacher recommends it (c) a buyer tells her cousin (d) chat at the bus stop
  39. 39.Which of these is a poster? (a) a friend tells a friend (b) an online photo update (c) a sign at the stall (d) a buyer tells her cousin
  40. 40.🔍 Which is the odd one out? (a) a parent’s status post (b) a sign at the stall (c) a notice-board sheet (d) a chart by the gate

Answer key

  1. a chart by the gate
  2. a post on a family page
  3. False
  4. True
  5. False
  6. word of mouth
  7. a notice-board sheet
  8. happy customers
  9. a buyer tells her cousin
  10. social media
  11. misleading
  12. True
  13. False
  14. True
  15. True
  16. True
  17. what, price, where, when
  18. a friend tells a friend
  19. your home address
  20. chat at the bus stop
  21. a short video post
  22. a short video post
  23. False
  24. a chart by the gate
  25. a parent’s status post
  26. False
  27. True
  28. honest and clear
  29. False
  30. True
  31. True
  32. False
  33. False
  34. misleading
  35. honest and clear
  36. word of mouth
  37. a teacher recommends it
  38. a flyer in the lift
  39. a sign at the stall
  40. a parent’s status post

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