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Entrepreneurship Worksheet: Marketing for Kids

Entrepreneurship lesson 17: Marketing: honest and clear · Set 462 · 40 questions
TalentJR

Business tip (Honest and clear): Honest and clear: what it is, the price, where and when, and only true claims. Misleading: false health claims, hidden prices, fake “free” or “only 1 left”. Poster = a sign or sheet; word of mouth = people telling people; social media = posting online. Social media only with a parent’s permission; never share your address, phone number or school timetable.

NameDateTime takenScore ___ / 40
  1. 1.🔍 Which is the odd one out? (a) a parent’s status post (b) a notice-board sheet (c) an online photo update (d) a short video post
  2. 2.📱 A 12-year-old wants to post about the stall online. What first? (a) ask a stranger (b) post right away (c) ask a parent (d) share home address
  3. 3.True or false: “a short video post” is social media. (a) False (b) True
  4. 4.Which of these is social media? (a) a sign at the stall (b) a notice-board sheet (c) a flyer in the lift (d) a post on a family page
  5. 5.True or false: “a friend tells a friend” is a poster. (a) True (b) False
  6. 6.True or false: “a chart by the gate” is social media. (a) True (b) False
  7. 7.True or false: “Fresh lemonade, ₹10 a cup, Stall 4” is honest and clear. (a) True (b) False
  8. 8.📣 Which kind of marketing is this: a chart by the gate? (a) word of mouth (b) a poster (c) social media
  9. 9.📣 Is this stall message honest and clear, or misleading? “Price: ask me, it depends on you 😉” (a) misleading (b) honest and clear
  10. 10.🔍 Which is the odd one out? (a) a short video post (b) chat at the bus stop (c) a parent’s status post (d) an online photo update
  11. 11.True or false: “Only 1 left!” (there are 50) is misleading. (a) False (b) True
  12. 12.True or false: “a notice-board sheet” is word of mouth. (a) False (b) True
  13. 13.📣 Which kind of marketing is this: a short video post? (a) a poster (b) social media (c) word of mouth
  14. 14.True or false: “a buyer tells her cousin” is a poster. (a) False (b) True
  15. 15.True or false: “a short video post” is word of mouth. (a) True (b) False
  16. 16.🗣️ The cheapest marketing is often… (a) huge billboards (b) happy customers (c) TV adverts (d) shouting
  17. 17.True or false: “Cures colds in one sip!” is honest and clear. (a) False (b) True
  18. 18.Which of these is word of mouth? (a) an online photo update (b) a notice-board sheet (c) a friend tells a friend (d) a post on a family page
  19. 19.📣 Which kind of marketing is this: a flyer in the lift? (a) word of mouth (b) social media (c) a poster
  20. 20.True or false: “a teacher recommends it” is social media. (a) False (b) True
  21. 21.Which of these is word of mouth? (a) a flyer in the lift (b) a post on a family page (c) a parent’s status post (d) a teacher recommends it
  22. 22.🔍 Which is the odd one out? (a) a buyer tells her cousin (b) a friend tells a friend (c) a teacher recommends it (d) a post on a family page
  23. 23.📣 Is this stall message honest and clear, or misleading? “Handmade cards, ₹30 each, made by Class 7” (a) misleading (b) honest and clear
  24. 24.🔍 Which is the odd one out? (a) a buyer tells her cousin (b) a chart by the gate (c) a notice-board sheet (d) a flyer in the lift
  25. 25.🔍 Which is the odd one out? (a) a sign at the stall (b) a chart by the gate (c) a parent’s status post (d) a notice-board sheet
  26. 26.📣 Is this stall message honest and clear, or misleading? “Bookmarks ₹15, made from old calendars” (a) misleading (b) honest and clear
  27. 27.📣 Is this stall message honest and clear, or misleading? “Cures colds in one sip!” (a) misleading (b) honest and clear
  28. 28.📣 Is this stall message honest and clear, or misleading? “Doctors say our chai makes you taller” (a) misleading (b) honest and clear
  29. 29.True or false: “a chart by the gate” is a poster. (a) True (b) False
  30. 30.True or false: “Plant saplings ₹25 — water twice a week” is misleading. (a) True (b) False
  31. 31.True or false: “a friend tells a friend” is word of mouth. (a) False (b) True
  32. 32.True or false: “a sign at the stall” is word of mouth. (a) False (b) True
  33. 33.🔍 Which is the odd one out? (a) an online photo update (b) a flyer in the lift (c) a sign at the stall (d) a chart by the gate
  34. 34.🔒 What should NEVER go in a stall post? (a) the price (b) what you sell (c) the stall name (d) your home address
  35. 35.True or false: “a teacher recommends it” is word of mouth. (a) True (b) False
  36. 36.True or false: “Free cards!*” (*not free) is misleading. (a) False (b) True
  37. 37.📣 Is this stall message honest and clear, or misleading? “Chai ₹10 · Saturday 9–12 · Gate 2” (a) misleading (b) honest and clear
  38. 38.📣 Which kind of marketing is this: chat at the bus stop? (a) a poster (b) social media (c) word of mouth
  39. 39.True or false: “Only 1 left!” (there are 50) is honest and clear. (a) False (b) True
  40. 40.✅ A good marketing message is… (a) secret (b) honest and clear (c) loud and false (d) very long

Answer key

  1. a notice-board sheet
  2. ask a parent
  3. True
  4. a post on a family page
  5. False
  6. False
  7. True
  8. a poster
  9. misleading
  10. chat at the bus stop
  11. True
  12. False
  13. social media
  14. False
  15. False
  16. happy customers
  17. False
  18. a friend tells a friend
  19. a poster
  20. False
  21. a teacher recommends it
  22. a post on a family page
  23. honest and clear
  24. a buyer tells her cousin
  25. a parent’s status post
  26. honest and clear
  27. misleading
  28. misleading
  29. True
  30. False
  31. True
  32. False
  33. an online photo update
  34. your home address
  35. True
  36. True
  37. honest and clear
  38. word of mouth
  39. False
  40. honest and clear

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