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Entrepreneurship Worksheet: Marketing for Kids

Entrepreneurship lesson 17: Marketing: honest and clear · Set 528 · 40 questions
TalentJR

Business tip (Honest and clear): Honest and clear: what it is, the price, where and when, and only true claims. Misleading: false health claims, hidden prices, fake “free” or “only 1 left”. Poster = a sign or sheet; word of mouth = people telling people; social media = posting online. Social media only with a parent’s permission; never share your address, phone number or school timetable.

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  1. 1.📣 Which kind of marketing is this: a flyer in the lift? (a) social media (b) word of mouth (c) a poster
  2. 2.🔍 Which is the odd one out? (a) a short video post (b) a friend tells a friend (c) chat at the bus stop (d) a teacher recommends it
  3. 3.Which of these is word of mouth? (a) a post on a family page (b) a sign at the stall (c) an online photo update (d) a teacher recommends it
  4. 4.Which of these is word of mouth? (a) a parent’s status post (b) an online photo update (c) a notice-board sheet (d) a buyer tells her cousin
  5. 5.Which of these is social media? (a) a flyer in the lift (b) a sign at the stall (c) a friend tells a friend (d) a short video post
  6. 6.True or false: “Bookmarks ₹15, made from old calendars” is honest and clear. (a) True (b) False
  7. 7.True or false: “Plant saplings ₹25 — water twice a week” is honest and clear. (a) False (b) True
  8. 8.Which of these is word of mouth? (a) a chart by the gate (b) an online photo update (c) a flyer in the lift (d) chat at the bus stop
  9. 9.True or false: “Free cards!*” (*not free) is misleading. (a) False (b) True
  10. 10.📣 Is this stall message honest and clear, or misleading? “Fresh lemonade, ₹10 a cup, Stall 4” (a) honest and clear (b) misleading
  11. 11.Which of these is a poster? (a) a teacher recommends it (b) an online photo update (c) a sign at the stall (d) a buyer tells her cousin
  12. 12.🔍 Which is the odd one out? (a) chat at the bus stop (b) a flyer in the lift (c) a notice-board sheet (d) a sign at the stall
  13. 13.True or false: “a friend tells a friend” is social media. (a) True (b) False
  14. 14.🗣️ The cheapest marketing is often… (a) shouting (b) TV adverts (c) happy customers (d) huge billboards
  15. 15.🔍 Which is the odd one out? (a) a short video post (b) a teacher recommends it (c) a parent’s status post (d) a post on a family page
  16. 16.🪧 What must a good poster say? (a) nothing clear (b) only the logo (c) a secret code (d) what, price, where, when
  17. 17.🔍 Which is the odd one out? (a) an online photo update (b) a short video post (c) a post on a family page (d) a buyer tells her cousin
  18. 18.Which of these is word of mouth? (a) a short video post (b) a post on a family page (c) a chart by the gate (d) a friend tells a friend
  19. 19.📣 Is this stall message honest and clear, or misleading? “Doctors say our chai makes you taller” (a) misleading (b) honest and clear
  20. 20.Which of these is social media? (a) chat at the bus stop (b) a friend tells a friend (c) a notice-board sheet (d) a parent’s status post
  21. 21.🔍 Which is the odd one out? (a) an online photo update (b) a post on a family page (c) a friend tells a friend (d) a parent’s status post
  22. 22.📣 Which kind of marketing is this: chat at the bus stop? (a) social media (b) word of mouth (c) a poster
  23. 23.🔍 Which is the odd one out? (a) a friend tells a friend (b) a buyer tells her cousin (c) a parent’s status post (d) a teacher recommends it
  24. 24.True or false: “Only 1 left!” (there are 50) is honest and clear. (a) False (b) True
  25. 25.📣 Which kind of marketing is this: a sign at the stall? (a) word of mouth (b) social media (c) a poster
  26. 26.📣 Which kind of marketing is this: a buyer tells her cousin? (a) a poster (b) social media (c) word of mouth
  27. 27.📣 Which kind of marketing is this: a post on a family page? (a) word of mouth (b) social media (c) a poster
  28. 28.Which of these is a poster? (a) a flyer in the lift (b) an online photo update (c) a short video post (d) a post on a family page
  29. 29.🔒 What should NEVER go in a stall post? (a) what you sell (b) your home address (c) the price (d) the stall name
  30. 30.🔍 Which is the odd one out? (a) a parent’s status post (b) an online photo update (c) a short video post (d) a notice-board sheet
  31. 31.True or false: “a parent’s status post” is social media. (a) False (b) True
  32. 32.True or false: “an online photo update” is word of mouth. (a) True (b) False
  33. 33.🔍 Which is the odd one out? (a) a short video post (b) an online photo update (c) a parent’s status post (d) a sign at the stall
  34. 34.True or false: “chat at the bus stop” is social media. (a) True (b) False
  35. 35.Which of these is a poster? (a) a notice-board sheet (b) a buyer tells her cousin (c) a parent’s status post (d) a teacher recommends it
  36. 36.📱 A 12-year-old wants to post about the stall online. What first? (a) share home address (b) post right away (c) ask a stranger (d) ask a parent
  37. 37.True or false: “a flyer in the lift” is word of mouth. (a) True (b) False
  38. 38.True or false: “a short video post” is a poster. (a) False (b) True
  39. 39.True or false: “a notice-board sheet” is a poster. (a) True (b) False
  40. 40.True or false: “a parent’s status post” is word of mouth. (a) False (b) True

Answer key

  1. a poster
  2. a short video post
  3. a teacher recommends it
  4. a buyer tells her cousin
  5. a short video post
  6. True
  7. True
  8. chat at the bus stop
  9. True
  10. honest and clear
  11. a sign at the stall
  12. chat at the bus stop
  13. False
  14. happy customers
  15. a teacher recommends it
  16. what, price, where, when
  17. a buyer tells her cousin
  18. a friend tells a friend
  19. misleading
  20. a parent’s status post
  21. a friend tells a friend
  22. word of mouth
  23. a parent’s status post
  24. False
  25. a poster
  26. word of mouth
  27. social media
  28. a flyer in the lift
  29. your home address
  30. a notice-board sheet
  31. True
  32. False
  33. a sign at the stall
  34. False
  35. a notice-board sheet
  36. ask a parent
  37. False
  38. False
  39. True
  40. False

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