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Entrepreneurship Worksheet: Marketing for Kids

Entrepreneurship lesson 17: Marketing: honest and clear · Set 537 · 40 questions
TalentJR

Business tip (Honest and clear): Honest and clear: what it is, the price, where and when, and only true claims. Misleading: false health claims, hidden prices, fake “free” or “only 1 left”. Poster = a sign or sheet; word of mouth = people telling people; social media = posting online. Social media only with a parent’s permission; never share your address, phone number or school timetable.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “Chai ₹10 · Saturday 9–12 · Gate 2” is misleading. (a) True (b) False
  2. 2.📣 Which kind of marketing is this: a parent’s status post? (a) social media (b) a poster (c) word of mouth
  3. 3.📣 Which kind of marketing is this: a short video post? (a) social media (b) word of mouth (c) a poster
  4. 4.Which of these is word of mouth? (a) a flyer in the lift (b) a notice-board sheet (c) a buyer tells her cousin (d) a parent’s status post
  5. 5.True or false: “a buyer tells her cousin” is a poster. (a) True (b) False
  6. 6.Which of these is social media? (a) a parent’s status post (b) a notice-board sheet (c) chat at the bus stop (d) a teacher recommends it
  7. 7.📣 Which kind of marketing is this: an online photo update? (a) social media (b) word of mouth (c) a poster
  8. 8.True or false: “Fresh lemonade, ₹10 a cup, Stall 4” is honest and clear. (a) False (b) True
  9. 9.✅ A good marketing message is… (a) secret (b) loud and false (c) honest and clear (d) very long
  10. 10.True or false: “a chart by the gate” is word of mouth. (a) False (b) True
  11. 11.True or false: “Cures colds in one sip!” is misleading. (a) True (b) False
  12. 12.True or false: “an online photo update” is word of mouth. (a) True (b) False
  13. 13.True or false: “Best lemonade in the whole world!!!” is misleading. (a) True (b) False
  14. 14.True or false: “Best lemonade in the whole world!!!” is honest and clear. (a) False (b) True
  15. 15.🔍 Which is the odd one out? (a) a short video post (b) a teacher recommends it (c) a parent’s status post (d) a post on a family page
  16. 16.True or false: “a post on a family page” is social media. (a) True (b) False
  17. 17.Which of these is word of mouth? (a) chat at the bus stop (b) a parent’s status post (c) a short video post (d) a post on a family page
  18. 18.📣 Is this stall message honest and clear, or misleading? “Fresh lemonade, ₹10 a cup, Stall 4” (a) honest and clear (b) misleading
  19. 19.📣 Is this stall message honest and clear, or misleading? “Price: ask me, it depends on you 😉” (a) honest and clear (b) misleading
  20. 20.📱 A 12-year-old wants to post about the stall online. What first? (a) ask a stranger (b) ask a parent (c) share home address (d) post right away
  21. 21.📣 Which kind of marketing is this: a friend tells a friend? (a) word of mouth (b) social media (c) a poster
  22. 22.🔍 Which is the odd one out? (a) a buyer tells her cousin (b) a teacher recommends it (c) chat at the bus stop (d) a notice-board sheet
  23. 23.📣 Which kind of marketing is this: a post on a family page? (a) a poster (b) social media (c) word of mouth
  24. 24.📣 Is this stall message honest and clear, or misleading? “Best lemonade in the whole world!!!” (a) misleading (b) honest and clear
  25. 25.True or false: “a parent’s status post” is a poster. (a) False (b) True
  26. 26.True or false: “Fresh lemonade, ₹10 a cup, Stall 4” is misleading. (a) False (b) True
  27. 27.🔍 Which is the odd one out? (a) a post on a family page (b) a sign at the stall (c) a parent’s status post (d) an online photo update
  28. 28.🔒 What should NEVER go in a stall post? (a) the stall name (b) your home address (c) the price (d) what you sell
  29. 29.True or false: “Doctors say our chai makes you taller” is honest and clear. (a) False (b) True
  30. 30.True or false: “a sign at the stall” is word of mouth. (a) True (b) False
  31. 31.🗣️ The cheapest marketing is often… (a) TV adverts (b) happy customers (c) shouting (d) huge billboards
  32. 32.📣 Is this stall message honest and clear, or misleading? “Cures colds in one sip!” (a) misleading (b) honest and clear
  33. 33.True or false: “Doctors say our chai makes you taller” is misleading. (a) False (b) True
  34. 34.📣 Is this stall message honest and clear, or misleading? “Handmade cards, ₹30 each, made by Class 7” (a) misleading (b) honest and clear
  35. 35.True or false: “a post on a family page” is a poster. (a) False (b) True
  36. 36.True or false: “a post on a family page” is word of mouth. (a) True (b) False
  37. 37.True or false: “a parent’s status post” is social media. (a) False (b) True
  38. 38.Which of these is a poster? (a) a post on a family page (b) a flyer in the lift (c) a buyer tells her cousin (d) chat at the bus stop
  39. 39.📣 Which kind of marketing is this: a notice-board sheet? (a) a poster (b) social media (c) word of mouth
  40. 40.🔍 Which is the odd one out? (a) a parent’s status post (b) a buyer tells her cousin (c) a short video post (d) an online photo update

Answer key

  1. False
  2. social media
  3. social media
  4. a buyer tells her cousin
  5. False
  6. a parent’s status post
  7. social media
  8. True
  9. honest and clear
  10. False
  11. True
  12. False
  13. True
  14. False
  15. a teacher recommends it
  16. True
  17. chat at the bus stop
  18. honest and clear
  19. misleading
  20. ask a parent
  21. word of mouth
  22. a notice-board sheet
  23. social media
  24. misleading
  25. False
  26. False
  27. a sign at the stall
  28. your home address
  29. False
  30. False
  31. happy customers
  32. misleading
  33. True
  34. honest and clear
  35. False
  36. False
  37. True
  38. a flyer in the lift
  39. a poster
  40. a buyer tells her cousin

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