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Entrepreneurship Worksheet: Marketing for Kids

Entrepreneurship lesson 17: Marketing: honest and clear · Set 595 · 40 questions
TalentJR

Business tip (Honest and clear): Honest and clear: what it is, the price, where and when, and only true claims. Misleading: false health claims, hidden prices, fake “free” or “only 1 left”. Poster = a sign or sheet; word of mouth = people telling people; social media = posting online. Social media only with a parent’s permission; never share your address, phone number or school timetable.

NameDateTime takenScore ___ / 40
  1. 1.🗣️ The cheapest marketing is often… (a) happy customers (b) TV adverts (c) huge billboards (d) shouting
  2. 2.Which of these is word of mouth? (a) a parent’s status post (b) a post on a family page (c) a notice-board sheet (d) a buyer tells her cousin
  3. 3.🔍 Which is the odd one out? (a) a post on a family page (b) a flyer in the lift (c) a chart by the gate (d) a notice-board sheet
  4. 4.🔍 Which is the odd one out? (a) a short video post (b) a chart by the gate (c) a notice-board sheet (d) a sign at the stall
  5. 5.True or false: “a teacher recommends it” is word of mouth. (a) False (b) True
  6. 6.True or false: “a flyer in the lift” is word of mouth. (a) True (b) False
  7. 7.📣 Is this stall message honest and clear, or misleading? “Plant saplings ₹25 — water twice a week” (a) misleading (b) honest and clear
  8. 8.📣 Is this stall message honest and clear, or misleading? “Free cards!*” (*not free) (a) honest and clear (b) misleading
  9. 9.True or false: “Only 1 left!” (there are 50) is misleading. (a) False (b) True
  10. 10.🔒 What should NEVER go in a stall post? (a) your home address (b) the stall name (c) the price (d) what you sell
  11. 11.📣 Which kind of marketing is this: a sign at the stall? (a) a poster (b) social media (c) word of mouth
  12. 12.True or false: “an online photo update” is word of mouth. (a) False (b) True
  13. 13.🔍 Which is the odd one out? (a) a parent’s status post (b) a notice-board sheet (c) a post on a family page (d) an online photo update
  14. 14.True or false: “a parent’s status post” is social media. (a) True (b) False
  15. 15.📣 Is this stall message honest and clear, or misleading? “Fresh lemonade, ₹10 a cup, Stall 4” (a) honest and clear (b) misleading
  16. 16.Which of these is social media? (a) a buyer tells her cousin (b) a parent’s status post (c) a sign at the stall (d) a teacher recommends it
  17. 17.True or false: “Price: ask me, it depends on you 😉” is honest and clear. (a) True (b) False
  18. 18.📣 Which kind of marketing is this: a chart by the gate? (a) a poster (b) word of mouth (c) social media
  19. 19.True or false: “Handmade cards, ₹30 each, made by Class 7” is misleading. (a) True (b) False
  20. 20.Which of these is word of mouth? (a) a flyer in the lift (b) a friend tells a friend (c) a parent’s status post (d) a chart by the gate
  21. 21.📣 Is this stall message honest and clear, or misleading? “Price: ask me, it depends on you 😉” (a) misleading (b) honest and clear
  22. 22.True or false: “chat at the bus stop” is word of mouth. (a) False (b) True
  23. 23.True or false: “Only 1 left!” (there are 50) is honest and clear. (a) True (b) False
  24. 24.✅ A good marketing message is… (a) loud and false (b) secret (c) very long (d) honest and clear
  25. 25.True or false: “Fresh lemonade, ₹10 a cup, Stall 4” is honest and clear. (a) True (b) False
  26. 26.📣 Is this stall message honest and clear, or misleading? “Handmade cards, ₹30 each, made by Class 7” (a) misleading (b) honest and clear
  27. 27.True or false: “Best lemonade in the whole world!!!” is honest and clear. (a) False (b) True
  28. 28.📣 Which kind of marketing is this: a teacher recommends it? (a) a poster (b) social media (c) word of mouth
  29. 29.True or false: “Plant saplings ₹25 — water twice a week” is misleading. (a) True (b) False
  30. 30.True or false: “Bookmarks ₹15, made from old calendars” is misleading. (a) True (b) False
  31. 31.📣 Which kind of marketing is this: a notice-board sheet? (a) social media (b) a poster (c) word of mouth
  32. 32.📱 A 12-year-old wants to post about the stall online. What first? (a) post right away (b) ask a stranger (c) share home address (d) ask a parent
  33. 33.🔍 Which is the odd one out? (a) a buyer tells her cousin (b) a post on a family page (c) a short video post (d) a parent’s status post
  34. 34.📣 Is this stall message honest and clear, or misleading? “Best lemonade in the whole world!!!” (a) honest and clear (b) misleading
  35. 35.📣 Is this stall message honest and clear, or misleading? “Only 1 left!” (there are 50) (a) honest and clear (b) misleading
  36. 36.True or false: “Handmade cards, ₹30 each, made by Class 7” is honest and clear. (a) False (b) True
  37. 37.True or false: “Fresh lemonade, ₹10 a cup, Stall 4” is misleading. (a) False (b) True
  38. 38.📣 Which kind of marketing is this: a friend tells a friend? (a) a poster (b) word of mouth (c) social media
  39. 39.🔍 Which is the odd one out? (a) an online photo update (b) a sign at the stall (c) a parent’s status post (d) a short video post
  40. 40.True or false: “a sign at the stall” is social media. (a) True (b) False

Answer key

  1. happy customers
  2. a buyer tells her cousin
  3. a post on a family page
  4. a short video post
  5. True
  6. False
  7. honest and clear
  8. misleading
  9. True
  10. your home address
  11. a poster
  12. False
  13. a notice-board sheet
  14. True
  15. honest and clear
  16. a parent’s status post
  17. False
  18. a poster
  19. False
  20. a friend tells a friend
  21. misleading
  22. True
  23. False
  24. honest and clear
  25. True
  26. honest and clear
  27. False
  28. word of mouth
  29. False
  30. False
  31. a poster
  32. ask a parent
  33. a buyer tells her cousin
  34. misleading
  35. misleading
  36. True
  37. False
  38. word of mouth
  39. a sign at the stall
  40. False

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