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Entrepreneurship Worksheet: Marketing for Kids

Entrepreneurship lesson 17: Marketing: honest and clear · Set 607 · 40 questions
TalentJR

Business tip (Honest and clear): Honest and clear: what it is, the price, where and when, and only true claims. Misleading: false health claims, hidden prices, fake “free” or “only 1 left”. Poster = a sign or sheet; word of mouth = people telling people; social media = posting online. Social media only with a parent’s permission; never share your address, phone number or school timetable.

NameDateTime takenScore ___ / 40
  1. 1.Which of these is a poster? (a) a friend tells a friend (b) a parent’s status post (c) a buyer tells her cousin (d) a chart by the gate
  2. 2.✅ A good marketing message is… (a) loud and false (b) honest and clear (c) secret (d) very long
  3. 3.True or false: “chat at the bus stop” is a poster. (a) True (b) False
  4. 4.📣 Is this stall message honest and clear, or misleading? “Price: ask me, it depends on you 😉” (a) honest and clear (b) misleading
  5. 5.True or false: “Best lemonade in the whole world!!!” is misleading. (a) True (b) False
  6. 6.🗣️ The cheapest marketing is often… (a) huge billboards (b) happy customers (c) shouting (d) TV adverts
  7. 7.True or false: “a notice-board sheet” is social media. (a) True (b) False
  8. 8.🔒 What should NEVER go in a stall post? (a) what you sell (b) your home address (c) the price (d) the stall name
  9. 9.📣 Is this stall message honest and clear, or misleading? “Only 1 left!” (there are 50) (a) honest and clear (b) misleading
  10. 10.True or false: “Only 1 left!” (there are 50) is honest and clear. (a) True (b) False
  11. 11.Which of these is social media? (a) a flyer in the lift (b) a teacher recommends it (c) an online photo update (d) a buyer tells her cousin
  12. 12.True or false: “Bookmarks ₹15, made from old calendars” is honest and clear. (a) False (b) True
  13. 13.True or false: “a friend tells a friend” is word of mouth. (a) False (b) True
  14. 14.True or false: “Free cards!*” (*not free) is honest and clear. (a) False (b) True
  15. 15.True or false: “a flyer in the lift” is a poster. (a) False (b) True
  16. 16.🔍 Which is the odd one out? (a) a chart by the gate (b) a notice-board sheet (c) a flyer in the lift (d) a short video post
  17. 17.True or false: “Handmade cards, ₹30 each, made by Class 7” is honest and clear. (a) True (b) False
  18. 18.📣 Is this stall message honest and clear, or misleading? “Fresh lemonade, ₹10 a cup, Stall 4” (a) misleading (b) honest and clear
  19. 19.📣 Is this stall message honest and clear, or misleading? “Doctors say our chai makes you taller” (a) honest and clear (b) misleading
  20. 20.True or false: “Doctors say our chai makes you taller” is misleading. (a) False (b) True
  21. 21.🔍 Which is the odd one out? (a) chat at the bus stop (b) a parent’s status post (c) a buyer tells her cousin (d) a friend tells a friend
  22. 22.Which of these is a poster? (a) an online photo update (b) chat at the bus stop (c) a notice-board sheet (d) a teacher recommends it
  23. 23.🔍 Which is the odd one out? (a) an online photo update (b) a post on a family page (c) a parent’s status post (d) a friend tells a friend
  24. 24.True or false: “a notice-board sheet” is a poster. (a) True (b) False
  25. 25.True or false: “Best lemonade in the whole world!!!” is honest and clear. (a) True (b) False
  26. 26.True or false: “Bookmarks ₹15, made from old calendars” is misleading. (a) False (b) True
  27. 27.Which of these is word of mouth? (a) a post on a family page (b) a chart by the gate (c) chat at the bus stop (d) an online photo update
  28. 28.Which of these is social media? (a) a buyer tells her cousin (b) a teacher recommends it (c) a sign at the stall (d) a parent’s status post
  29. 29.True or false: “Plant saplings ₹25 — water twice a week” is honest and clear. (a) True (b) False
  30. 30.🔍 Which is the odd one out? (a) a friend tells a friend (b) a sign at the stall (c) a buyer tells her cousin (d) chat at the bus stop
  31. 31.🔍 Which is the odd one out? (a) chat at the bus stop (b) a parent’s status post (c) a short video post (d) a post on a family page
  32. 32.📣 Is this stall message honest and clear, or misleading? “Handmade cards, ₹30 each, made by Class 7” (a) misleading (b) honest and clear
  33. 33.True or false: “Handmade cards, ₹30 each, made by Class 7” is misleading. (a) True (b) False
  34. 34.True or false: “an online photo update” is social media. (a) False (b) True
  35. 35.🪧 What must a good poster say? (a) a secret code (b) nothing clear (c) only the logo (d) what, price, where, when
  36. 36.Which of these is word of mouth? (a) a flyer in the lift (b) a sign at the stall (c) a friend tells a friend (d) a chart by the gate
  37. 37.Which of these is a poster? (a) a short video post (b) chat at the bus stop (c) a flyer in the lift (d) a post on a family page
  38. 38.📣 Which kind of marketing is this: a short video post? (a) social media (b) a poster (c) word of mouth
  39. 39.📱 A 12-year-old wants to post about the stall online. What first? (a) share home address (b) post right away (c) ask a stranger (d) ask a parent
  40. 40.True or false: “Cures colds in one sip!” is honest and clear. (a) False (b) True

Answer key

  1. a chart by the gate
  2. honest and clear
  3. False
  4. misleading
  5. True
  6. happy customers
  7. False
  8. your home address
  9. misleading
  10. False
  11. an online photo update
  12. True
  13. True
  14. False
  15. True
  16. a short video post
  17. True
  18. honest and clear
  19. misleading
  20. True
  21. a parent’s status post
  22. a notice-board sheet
  23. a friend tells a friend
  24. True
  25. False
  26. False
  27. chat at the bus stop
  28. a parent’s status post
  29. True
  30. a sign at the stall
  31. chat at the bus stop
  32. honest and clear
  33. False
  34. True
  35. what, price, where, when
  36. a friend tells a friend
  37. a flyer in the lift
  38. social media
  39. ask a parent
  40. False

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