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Entrepreneurship Worksheet: Marketing for Kids

Entrepreneurship lesson 17: Marketing: honest and clear · Set 614 · 40 questions
TalentJR

Business tip (Honest and clear): Honest and clear: what it is, the price, where and when, and only true claims. Misleading: false health claims, hidden prices, fake “free” or “only 1 left”. Poster = a sign or sheet; word of mouth = people telling people; social media = posting online. Social media only with a parent’s permission; never share your address, phone number or school timetable.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “Doctors say our chai makes you taller” is misleading. (a) False (b) True
  2. 2.Which of these is social media? (a) a teacher recommends it (b) a notice-board sheet (c) a friend tells a friend (d) a short video post
  3. 3.True or false: “a friend tells a friend” is word of mouth. (a) False (b) True
  4. 4.🗣️ The cheapest marketing is often… (a) happy customers (b) huge billboards (c) TV adverts (d) shouting
  5. 5.📣 Which kind of marketing is this: a notice-board sheet? (a) a poster (b) social media (c) word of mouth
  6. 6.Which of these is social media? (a) a sign at the stall (b) a post on a family page (c) a chart by the gate (d) a friend tells a friend
  7. 7.True or false: “Plant saplings ₹25 — water twice a week” is misleading. (a) True (b) False
  8. 8.True or false: “Bookmarks ₹15, made from old calendars” is misleading. (a) False (b) True
  9. 9.True or false: “Free cards!*” (*not free) is misleading. (a) True (b) False
  10. 10.Which of these is a poster? (a) chat at the bus stop (b) a sign at the stall (c) a post on a family page (d) a buyer tells her cousin
  11. 11.📣 Is this stall message honest and clear, or misleading? “Cures colds in one sip!” (a) misleading (b) honest and clear
  12. 12.📣 Which kind of marketing is this: a post on a family page? (a) a poster (b) social media (c) word of mouth
  13. 13.🔍 Which is the odd one out? (a) a chart by the gate (b) a flyer in the lift (c) a sign at the stall (d) a buyer tells her cousin
  14. 14.📣 Which kind of marketing is this: a teacher recommends it? (a) word of mouth (b) social media (c) a poster
  15. 15.Which of these is a poster? (a) a friend tells a friend (b) a parent’s status post (c) a notice-board sheet (d) chat at the bus stop
  16. 16.🪧 What must a good poster say? (a) what, price, where, when (b) nothing clear (c) only the logo (d) a secret code
  17. 17.🔍 Which is the odd one out? (a) a sign at the stall (b) a chart by the gate (c) a notice-board sheet (d) a parent’s status post
  18. 18.True or false: “a chart by the gate” is social media. (a) False (b) True
  19. 19.Which of these is social media? (a) a notice-board sheet (b) a flyer in the lift (c) a parent’s status post (d) a buyer tells her cousin
  20. 20.📣 Which kind of marketing is this: a flyer in the lift? (a) social media (b) word of mouth (c) a poster
  21. 21.🔍 Which is the odd one out? (a) a notice-board sheet (b) a chart by the gate (c) a friend tells a friend (d) a flyer in the lift
  22. 22.📣 Is this stall message honest and clear, or misleading? “Doctors say our chai makes you taller” (a) honest and clear (b) misleading
  23. 23.Which of these is word of mouth? (a) a notice-board sheet (b) a chart by the gate (c) a sign at the stall (d) a buyer tells her cousin
  24. 24.True or false: “a flyer in the lift” is social media. (a) True (b) False
  25. 25.🔍 Which is the odd one out? (a) a buyer tells her cousin (b) chat at the bus stop (c) a short video post (d) a teacher recommends it
  26. 26.📣 Which kind of marketing is this: a friend tells a friend? (a) social media (b) a poster (c) word of mouth
  27. 27.📣 Which kind of marketing is this: an online photo update? (a) word of mouth (b) a poster (c) social media
  28. 28.True or false: “Price: ask me, it depends on you 😉” is honest and clear. (a) False (b) True
  29. 29.🔍 Which is the odd one out? (a) an online photo update (b) a post on a family page (c) a notice-board sheet (d) a short video post
  30. 30.True or false: “Plant saplings ₹25 — water twice a week” is honest and clear. (a) False (b) True
  31. 31.🔍 Which is the odd one out? (a) an online photo update (b) chat at the bus stop (c) a buyer tells her cousin (d) a teacher recommends it
  32. 32.📱 A 12-year-old wants to post about the stall online. What first? (a) post right away (b) share home address (c) ask a parent (d) ask a stranger
  33. 33.True or false: “Price: ask me, it depends on you 😉” is misleading. (a) True (b) False
  34. 34.✅ A good marketing message is… (a) loud and false (b) very long (c) honest and clear (d) secret
  35. 35.🔒 What should NEVER go in a stall post? (a) your home address (b) the price (c) the stall name (d) what you sell
  36. 36.True or false: “chat at the bus stop” is social media. (a) False (b) True
  37. 37.📣 Which kind of marketing is this: a parent’s status post? (a) a poster (b) social media (c) word of mouth
  38. 38.True or false: “a parent’s status post” is social media. (a) False (b) True
  39. 39.📣 Is this stall message honest and clear, or misleading? “Bookmarks ₹15, made from old calendars” (a) misleading (b) honest and clear
  40. 40.📣 Which kind of marketing is this: chat at the bus stop? (a) word of mouth (b) a poster (c) social media

Answer key

  1. True
  2. a short video post
  3. True
  4. happy customers
  5. a poster
  6. a post on a family page
  7. False
  8. False
  9. True
  10. a sign at the stall
  11. misleading
  12. social media
  13. a buyer tells her cousin
  14. word of mouth
  15. a notice-board sheet
  16. what, price, where, when
  17. a parent’s status post
  18. False
  19. a parent’s status post
  20. a poster
  21. a friend tells a friend
  22. misleading
  23. a buyer tells her cousin
  24. False
  25. a short video post
  26. word of mouth
  27. social media
  28. False
  29. a notice-board sheet
  30. True
  31. an online photo update
  32. ask a parent
  33. True
  34. honest and clear
  35. your home address
  36. False
  37. social media
  38. True
  39. honest and clear
  40. word of mouth

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