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Entrepreneurship Worksheet: Marketing for Kids

Entrepreneurship lesson 17: Marketing: honest and clear · Set 640 · 40 questions
TalentJR

Business tip (Honest and clear): Honest and clear: what it is, the price, where and when, and only true claims. Misleading: false health claims, hidden prices, fake “free” or “only 1 left”. Poster = a sign or sheet; word of mouth = people telling people; social media = posting online. Social media only with a parent’s permission; never share your address, phone number or school timetable.

NameDateTime takenScore ___ / 40
  1. 1.True or false: “Handmade cards, ₹30 each, made by Class 7” is misleading. (a) False (b) True
  2. 2.📣 Which kind of marketing is this: chat at the bus stop? (a) social media (b) word of mouth (c) a poster
  3. 3.📣 Is this stall message honest and clear, or misleading? “Free cards!*” (*not free) (a) misleading (b) honest and clear
  4. 4.Which of these is word of mouth? (a) a sign at the stall (b) a parent’s status post (c) a flyer in the lift (d) a friend tells a friend
  5. 5.📣 Is this stall message honest and clear, or misleading? “Fresh lemonade, ₹10 a cup, Stall 4” (a) misleading (b) honest and clear
  6. 6.🔍 Which is the odd one out? (a) a post on a family page (b) a parent’s status post (c) a buyer tells her cousin (d) a short video post
  7. 7.Which of these is a poster? (a) a teacher recommends it (b) a flyer in the lift (c) chat at the bus stop (d) a short video post
  8. 8.True or false: “Price: ask me, it depends on you 😉” is honest and clear. (a) True (b) False
  9. 9.True or false: “Plant saplings ₹25 — water twice a week” is misleading. (a) False (b) True
  10. 10.🔍 Which is the odd one out? (a) a notice-board sheet (b) a flyer in the lift (c) a sign at the stall (d) a post on a family page
  11. 11.🔍 Which is the odd one out? (a) a friend tells a friend (b) a teacher recommends it (c) chat at the bus stop (d) a short video post
  12. 12.📣 Is this stall message honest and clear, or misleading? “Bookmarks ₹15, made from old calendars” (a) misleading (b) honest and clear
  13. 13.True or false: “Best lemonade in the whole world!!!” is misleading. (a) False (b) True
  14. 14.🔍 Which is the odd one out? (a) a chart by the gate (b) a flyer in the lift (c) a friend tells a friend (d) a sign at the stall
  15. 15.True or false: “Bookmarks ₹15, made from old calendars” is misleading. (a) True (b) False
  16. 16.🪧 What must a good poster say? (a) what, price, where, when (b) a secret code (c) nothing clear (d) only the logo
  17. 17.📣 Is this stall message honest and clear, or misleading? “Price: ask me, it depends on you 😉” (a) honest and clear (b) misleading
  18. 18.True or false: “an online photo update” is social media. (a) True (b) False
  19. 19.🔒 What should NEVER go in a stall post? (a) what you sell (b) the stall name (c) your home address (d) the price
  20. 20.📣 Which kind of marketing is this: a parent’s status post? (a) a poster (b) word of mouth (c) social media
  21. 21.True or false: “a flyer in the lift” is a poster. (a) False (b) True
  22. 22.True or false: “Plant saplings ₹25 — water twice a week” is honest and clear. (a) True (b) False
  23. 23.📣 Which kind of marketing is this: a teacher recommends it? (a) social media (b) a poster (c) word of mouth
  24. 24.True or false: “Cures colds in one sip!” is misleading. (a) True (b) False
  25. 25.📣 Which kind of marketing is this: a friend tells a friend? (a) word of mouth (b) social media (c) a poster
  26. 26.🔍 Which is the odd one out? (a) a sign at the stall (b) a teacher recommends it (c) a chart by the gate (d) a notice-board sheet
  27. 27.True or false: “a parent’s status post” is word of mouth. (a) True (b) False
  28. 28.True or false: “Only 1 left!” (there are 50) is honest and clear. (a) False (b) True
  29. 29.Which of these is a poster? (a) a post on a family page (b) chat at the bus stop (c) a friend tells a friend (d) a chart by the gate
  30. 30.Which of these is social media? (a) a teacher recommends it (b) a buyer tells her cousin (c) a post on a family page (d) a sign at the stall
  31. 31.True or false: “Free cards!*” (*not free) is honest and clear. (a) True (b) False
  32. 32.Which of these is word of mouth? (a) an online photo update (b) a sign at the stall (c) a notice-board sheet (d) a buyer tells her cousin
  33. 33.📣 Which kind of marketing is this: a flyer in the lift? (a) word of mouth (b) social media (c) a poster
  34. 34.True or false: “Chai ₹10 · Saturday 9–12 · Gate 2” is misleading. (a) True (b) False
  35. 35.True or false: “a post on a family page” is social media. (a) False (b) True
  36. 36.📣 Which kind of marketing is this: a post on a family page? (a) social media (b) a poster (c) word of mouth
  37. 37.True or false: “a sign at the stall” is a poster. (a) True (b) False
  38. 38.🗣️ The cheapest marketing is often… (a) TV adverts (b) happy customers (c) huge billboards (d) shouting
  39. 39.📣 Which kind of marketing is this: a short video post? (a) social media (b) word of mouth (c) a poster
  40. 40.True or false: “a sign at the stall” is social media. (a) False (b) True

Answer key

  1. False
  2. word of mouth
  3. misleading
  4. a friend tells a friend
  5. honest and clear
  6. a buyer tells her cousin
  7. a flyer in the lift
  8. False
  9. False
  10. a post on a family page
  11. a short video post
  12. honest and clear
  13. True
  14. a friend tells a friend
  15. False
  16. what, price, where, when
  17. misleading
  18. True
  19. your home address
  20. social media
  21. True
  22. True
  23. word of mouth
  24. True
  25. word of mouth
  26. a teacher recommends it
  27. False
  28. False
  29. a chart by the gate
  30. a post on a family page
  31. False
  32. a buyer tells her cousin
  33. a poster
  34. False
  35. True
  36. social media
  37. True
  38. happy customers
  39. social media
  40. False

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